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TED ROGERS SCHOOL OF

RETAIL MANAGEMENT

www.ryerson.ca
leaders in retail education and research

The Ted Rogers School of Retail Management at Ryerson Equipped with a Bachelor of Commerce, graduates are
University provides a targeted education, which includes positioned for tremendous career opportunities and are
theory and practical experience, for those who wish to primed to become leaders, innovators and strategists in
become specialized, in-demand business management many areas of business.
professionals.
As with a traditional business program, Retail Management
The program is tailored to the unique needs of the retail provides a solid foundation in business theory. However,
industry, which is the the second largest in Canada, with it goes one step further by delivering in-depth retail
a growing employee base of nearly two million people. expertise – a value-added feature that is highly sought
after in the commerce community.

BACHELOR OF COMMERCE
www.ryerson.ca/tedrogersschool/rm


Innovative Curriculum

Exploring retailing within the entire supply chain, the curriculum


is structured around four themes:

1/ LEADERSHIP AND 2/ TECHNOLOGY


PEOPLE SKILLS used to identify customers, assemble information
and support research.
 which includes teamwork, motivation
and communication.

3/ STRATEGY  4/ CUSTOMER SERVICE


which makes use of planning, marketing, AND STORE OPERATIONS
organizational development and trend analysis.
where an understanding of consumers’ needs
is used to increase sales and productivity.

T ed R o gers Sch o o l o f reta il M an ageme n t 



The Four Themes

1/ LEADERSHIP AND PEOPLE SKILLS

Under this theme, areas of study include:

Interpersonal communications Marketing


Students develop interpersonal, group interviewing Students learn to effectively use persuasion to sell their
and listening skills, as well as an appreciation of how skills, ideas and/or products to employers, suppliers
cultural perspectives, personalities and technology and customers.
affects decision-making, conflict resolution and
negotiating. Applying communication theory, students
learn to express ideas in a clear, targeted, strategic Management
manner for a variety of professional situations. With a focus on ethical leadership, students discover – 
through case studies and literature reviews – the
importance of conscientious values to a business’
Human resources
long-term success.
With a focus on managerial roles, issues examined
include training, mentoring, recruitment, performance
evaluation, occupational health and safety, community
relations and career planning. Organizational behaviour
is studied through topics that include employee motiva-
tion, job design, perception and diversity, interpersonal
and organizational communication, team dynamics,
leadership, and power and politics.

2/ TECHNOLOGY

Under this theme, areas of study include:

Information management and systems Logistics management


Students are introduced to information access/retrieval Concerned with the supply and demand side of retailing
technologies and a range of software products used in  – where meeting customer needs in a financially
the retail marketplace. efficient manner is paramount – students learn about
warehousing and inventory management, order
processing, decision support systems and producing
Retail technology logistic plans.
Retail site visits, case studies and labs are used to study
how technologies are being adapted to increase the
Virtual retailing
efficiency of the supply chain, operations and market
management. Analyzing the risks and opportunities to the retail
industry associated with electronic commerce, topics
covered include setting up an online store, order taking,
processing, payment and security.

T ed R o gers Sch o o l o f reta il M an ageme n t 


The Four Themes

3/ STRATEGY

Under this theme, areas of study include:

Buying Change management


The procurement process is tied to methods for Combined with studies in retail and services
interpreting customer needs and merchandising management, theories of organizational behaviour
management is tied to financial strategy. Students are related to the causes behind and the means by
learn to work with merchandising plans, measure which retailers can adapt to a continually changing
productivity and conduct vendor performance business environment.
analyses.

Microeconomics
Research
Concepts of supply and demand are outlined along
Practical applications of business research are with the theory of the firm, business behaviour,
emphasized, including the use and interpretation decision making under various market conditions,
of statistics. An ability to undertake research projects and monopolies.
is developed.

Finance and accounting


New venture start up
Management of organizational finances through
For those who may eventually wish to open their own budgeting is studied, including cash flow analysis
business, topics include identifying opportunities, and forecasting, taxation, banking, accounting
assessing the potential of a business and the market and key ratio analysis.
environment, intellectual property, buying an existing
business, and franchises.
Retail innovations
Coupled with current issues, students investigate
key innovations being undertaken both nationally
and internationally, in response to changes in the
retail sector.

 Ted Rog ers S ch ool o f retail M an ag emen t


4/ CUSTOMER SERVICE AND STORE OPERATIONS

Under this theme, areas of study include:

Retail operations Relationship marketing


Challenges associated with managing human This topic is concerned with building long-term
resources are related to store operations strategies relationships between retailers and their customers
and productivity issues. as well as the underlying theories, values and benefits
of this marketing strategy.

Franchising
Consumer behaviour
The franchise business format is studied, including costs
and benefits, feasibility, and associated legal issues. To develop an appreciation of the complex behavioural
processes that determine individual and group consumer
actions, students analyze common decision-making
Visual merchandising, store design patterns under a variety of situations.
and planning
Using space-planning software, students explore visual
Geodemographics
merchandising practices in layout and in-store design.
Additional topics of study include design research Geographic techniques are applied to marketing
methods, space planning theory, store design, and retail site-selection. Using socioeconomic and
renovation and planning methods. demographic data, a variety of methods are studied,
including population projections and database
marketing.

Retail Management students


presenting results from their
summer internships.


A window display at the flagship Holt
Renfrew store in downtown Toronto.

Experience
INTERNSHIPS
The combination of theory with experiential learning There are both optional internships after years one and
opportunities is a distinguishing feature of a Ryerson two, in addition to a required internship between third and
education – one highly valued by our students. fourth year. Alternatively, students may work on a part-time
basis during the fourth year of the full-time program.
There are internships, a final-year independent project,
training with leading retail software applications and guest Internships provide the opportunity to work at a leading
lectures by speakers at the forefront of the retail industry. retail organization in a variety of positions including store
These elements provide students with practised know-how operation and management, buying, logistics, marketing,
and provide insights that prepare them to hit the ground advertising, allocation analysis and human resources.
running when they graduate.
Recent internship experiences include placements at:

° DanierLeather where, as part of an import team,


students learned to undertake global sourcing and
import purchasing.

° LoblawCompanies where, as part of a group that


develops category management and marketing strategies,
students helped communicate the group’s merchandising
plans, evaluate competitive strategies and identify
merchandising opportunities for a variety of products.

° Mark’sWork Wearhouse where students helped


maximize sales opportunities and assisted in day-to-day
store operations, merchandising and inventory
management.

° IvanhoeCambridge – a company that manages,


develops and owns shopping centres – where students
co-ordinated with tenants and designers to remodel
leased premises and ensure compliance with design
criteria and quality standards.

 Ted Rog ers S ch ool o f retail M an ag emen t


INDEPENDENT PROJECT SPEAKERS
Based on their interests, students may prepare a Each year, high-profile speakers are invited from the
business plan or research proposal for an actual business community to share with students their
company. When the proposal or plan is accepted, perspectives on current retail issues, providing
students work with faculty to implement it for the inspirational first-hand accounts based on actual,
client. The project is an excellent opportunity to make winning experience.
a contribution to the retail industry before graduating.
Examples of recent speakers include:
° Harry Rosen, founder, Harry Rosen
RETAIL SOFTWARE ° Steve Matyas, president, Staples Business Depot
Students are introduced to advanced software ° Elliot Wahle, former president, Toys “R” Us Canada
applications that the retail industry uses to ensure ° Christine Magee, co-founder, Sleep Country Canada
high returns on inventory investment and a lucrative
To accommodate some speakers, Retail Management
combination of product offerings. Working with an
makes novel use of on-campus radio broadcast facilities.
assortment of applications, students become proficient
For speakers outside Toronto or for those with tight
at visual merchandising, product and demand
schedules, they may communicate over the phone
planning, customer data analysis and assortment
with a Ryerson moderator and the conversation is
optimization.
transmitted live over the Internet. Students send
Software packages include Arthur Planning™, Arthur their questions in real-time to speakers who
RAPIDS™, Floor Planning by Intactix™, Efficient Item then respond.
Assortment by Intactix™ and Space Planning
by Intactix™.

One of the industry-current retail


software applications Retail students
learn to use so that they can hit the
ground running when they graduate.


Industry Connections

Many faculty members are directly involved in the retail The program has further received industry-wide
industry which means the delivery of a highly relevant, support in the form of major gifts including $1 million
industry-current program. Retail Management was also or greater from JDA Software Group, Hudson’s Bay
designed with the input of some of the most successful Company, Loblaws Supermarkets, Sears Canada and
retailers in the country, some of whom sit on the Wal-Mart Canada. In recognition of their contributions,
program’s advisory council. They offer guidance on benefactor chairs were presented at a special awards
curriculum development and input on potential career ceremony to senior executive representatives.
enhancing opportunities for students.
Support from these and other organizations has made
Members of the council include presidents, CEOs and it possible for Retail Management to distribute more
senior management from organizations such as: than $80,000 annually to top students in an annual
awards ceremony.
° Retail Council of Canada ° Canadian Tire Corporation
° Harry Rosen ° Hudson’s Bay Company
° Loblaws Supermarkets ° Rogers Video
° Sears Canada ° Staples Business Depot
° Sobeys ° Wal-Mart Canada

“The retail community is working


extremely well with Ryerson to the
point where we now have a premier
university in Canada granting
degrees in retail management.”
George Heller, Senior Director,  
HBC Board of Directors, 
Hudson’s Bay Company (Hbc)

10
Careers

As a graduate, there are a wide variety of career ° Entrepreneurship – start your own business.
opportunities available. Common areas of
° Non-store retailing – including catalogue and
opportunity include:
electronic shopping.
° Store management.
° Shopping centre development.
°B
 uying – including trend identification, assortment
With a degree in Retail Management, students are
planning, selection and procurement, supply chain
rigorously prepared for graduate studies, including
management and logistics functions.
a Master of Business Administration (MBA) program.
° Planning and analysis – evaluating such factors as
changing consumer needs, the retail environment
and impacts of new technologies.

T ed R o gers Sch o o l o f reta il M an ageme n t 11


Ted Rogers School of Undergraduate
retail Management Admission Information
www.ryerson.ca/tedrogersschool/rm www.ryerson.ca/undergraduate/admission
416-979-7283 ask.ryerson.ca  
immediate answers to your questions
choose.ryerson.ca 
personalize your own portal page

Ryerson University, 350 Victoria Street, Toronto, ON, Canada. M5B 2K3
August 2007 (50011)

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