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Submitted By:
May 26, 2014
Managing Director
Dhaka Tribune
FR Tower, 8/c Panthpath, Shukrabad,
Dhaka 1207 Bangladesh
Dear Sir,
We, 3R (Dhaka Tribune Farms) have started our journey in ICT business with mobile content in
2012. Since then it has been operating in content industry with excellent reputation and
become the biggest mobile phone Content Provider in the country. We provide mobile Value
Added Services (VAS) for Channel-i & ATN Bangla television channels, leading newspapers like
The Prothom Alo & The Daily Star and popular radio channels like ABC Radio & Radio Amaar.
We have launched Mobile TV service for the first time in Bangladesh and introduced
ecommerce sites with Channel-i and ATN Bangla. We have also provided customized mobile
phone based tracking applications to organizations like FAO (Food and Agriculture Organization
of the United Nations) and Group4securicor (G4S).
Now we are offering a complete solution named “Short Code Allocation & Deployment
Solution” to provide value added service (VAS) through a short code as a content provider (CP).
By this solution Dhaka Tribune will able to serve their news services through SMS, VOICE over
mobile phone for all mobile operators of Bangladesh.
Hope, you will agree to our proposal and give us the opportunity to deploy the full solution with
your organization.
If you require more information regarding the issue please feel free to contact us any time.
Best Wishes.
Our solution will help you to provide update information to your valued user accurately and
quickly and we will provide you powerful opportunity to management for news uploading,
broadcasting, reporting and customization capabilities. So managers can be confident their
teams are producing to their potential and getting accurate response from user.
To provide the updated news, Dhaka Tribune will upload the summary information through
a web panel and that information will be stored in a dedicated database server and the
stored information will be broadcast to the client as news content accordingly. Also we will
provide an information management web portal for your organization where you can
review your data stroke with revenue.
We believe that our solution will enhance your user base and create significant changes of
information exchanging system of your organization.
Push-Pull SMS
Wap download
MT Push SMS
Apps Development
Content Upload
Stroke/Revenue Report
Apps Developer
Content Manager
Administrator
Apps Developer: Application developer will implement all necessary apps to maintain all
services in three servers.
Content Manager: Content manager will check content quality to upload the content in the
application server.
Administrator: Admin will be able to view stroke and revenue report as they desire.
Content Delivery: For push-pull service clients will get their desired content through push-pull
SMS from application server. For subscription base service subscribers will get their desired
content through MT push SMS from application server also. As well as wap enable clients will
able to download wap content from wap server.
BOUQUET OF SERVICES
Service Category
o SMS Push-Pull (Text)
o SMS Subscription (Text)
o IVR (Voice)
o WAP (Download)
SMS Push-Pull
o Breaking News
o Cricket Update
o Others
SMS Subscription
o Braking News Alert
o Tips and Quotes (Health/ Beauty/ Others)
o Others
IVR (Voice)
o Dial *=====#
1. Update News
2. Others
WAP (Download)
o News Video
o Others
Note: The above list is indicative only. More services would be added as per Dhaka Tribune
business plan.
BASIC KEYWORDS
Keywords Functionality
START <space> <Keyword> To start a subscription/ push service
STOP <space> <Keyword> To stop a subscription/ push service
STOP <space> ALL Deactivate all services
<Pull Keywords> Gives one time content
VIEW What all subscriptions are active for the subscriber
INFO Contact information of Dhaka Tribune
HELP Support numbers e.g. Customer care number, website
address
INDEX Basic list of services along with details how to obtain
exhaustive list and its pricing
Note: The above list is indicative only. More services would be added as per customer response
and operator requirement.
Regular Charging: Subscriber will be charged daily before receiving content until
unsubscribe.
Weekly Charging: Subscriber will be charged at a time weekly and remain active for one
week. It consists of 3 parts:
1) Pre Renewal SMS
2) Renewal SMS
3) Content SMS
Monthly Charging: Subscriber will be charged at a time monthly and remain active for one
month. It consists of 3 parts:
1) Pre Renewal SMS
2) Renewal SMS
3) Content SMS
CONTENT CHARGING METHOD:
Regular Content (Push Pull):
o BDT 2.00 + VAT
o BDT 1.00 + VAT
IVR:
o BDT 2.00 + VAT
WAP Content:
o BDT 20.00 + VAT
o BDT 10.00 + VAT
TECHNICAL CONNECTION FLOWCHART
Note: All IPs and locations are used for model only.
FLOWCHART FOR SMS PUSH – PULL
Operator’s SMSC
MSISDN BTS
Fiber Cable
switch
switch
router
IP Network
Fiber Cable
Application
Internet
Database
DT Server
Administrator
Software Requirement
SN Details Type
1 SMS Gateway Application for HTTP Java Apps
2 SMS Gateway Application for SMPP Java Apps
3 Content Management Application Java & PHP & More
4 WAP Application for WAP portal PHP, JSON & More
5 Web Application for SMS & Data Management PHP & More
Data Connectivity
SL Particulars Unit Price Period Qty. Cost (BDT)
Data connectivity line charge with
1 7,000 Monthly 6 42,000
6 operators (128 kbps)
2 Internet Connectivity (1mbps) 7,000 Monthly 1 7,000
3 Data connectivity setup charge 100,000 Onetime 1 100,000
B Total Cost (BDT) 149,000
Hardware
Grand Total
SL Section Period Type Cost(BDT)
A Short Code Allocation & Implementation 445,000
B3 Data Connectivity Onetime 100,000
C Hardware 848,000
D Software 650,000
CUSTOMER CARE
Self Care: Customer would be able to check the existing services, activate and deactivate by
using SMS & IVR on ‘short code’.
24x7 Customer Care: Customer would be able to call a dedicated call center number for all
kind of assistant of Dhaka Tribune service at any time.
Contact Person
Taposh Kumar Barmon
Chief Technology Officer (CTO)
Three R Enterprise Farms (3R)
Mobile No: +88 01716551151
Email: taposh@threerltd.com
taposh_mail@yahoo.com
Thank you!