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Highly creative and motivated self-starter with a proven track record of creating engaging original
803 Athens Ave, Oakland content, developing unique marketing campaign ideas, and increasing conversions through advertising
and website copy.
(661) 644-3665 WORK EXPERIENCE

Marketing Coordinator

Ashley Chloe, Inc./ Dec 2017- Present

o Coordinates newsletter scheduling from start to finish including the development of campaign

B.A. / Liberal Studies / Cum Laude ideas, the writing of newsletter copy, newsletter conceptualization to pass on to designers, and

University of Mississippi maintenance of promotional content and ongoing sales on website

2009- 2013

o Manages the scheduling calendar to create a cohesive brand image for company social media
including (Instagram, Facebook, LinkedIn, Twitter, and Pinterest), and aligns social media with

Sally McDonnell Barksdale Honors College
current marketing campaigns (giveaways, photo contests, and referral programs)

o Regularly contributes valuable content in the form of SEO optimized blog posts

S K I L L S o Maintains influencer program to optimize engagement on social media, create brand visibility and
MailChimp awareness, and gain assets for promotions across all platforms

o Uses Google Analytics, Facebook Insights, Instagram Insights, Iconosquare, and other various tools

Shopify/ Amazon Seller Central to draw meaningful conclusions about user acquisition, user behaviors, and user demographic
Privy/Fomo information for improvement of marketing strategy

Gleam o Conveys values and goals of the company through corporate copy by drafting submissions for

Photoshop/Sketch company award opportunities, and industry-related articles

Google Analytics Social Media/ Digital Marketing
YoDerm / Sep 2016-Dec 2017

Instagram/ Instagram Insights

Twitter/ Twitter Analytics o Managed publishing calendar for all social media posts (Instagram, Facebook, and Twitter) by

Facebook/ Facebook Insights sourcing and creating original visual content using Sketch, Photoshop, and product photography,
Pinterest effectively increasing Instagram followers by over 233% organically (without the use of bots) in a 6
month period

Iconosquare/ Later/ Hootesuite
Squarelovin/ o
Played a significant role in the complete rebranding of company website, social media, and service


Basic HTML o Cultivated YoDerm brand personality and image by researching and identifying target market and
presented to team in order to create engaging and relevant content

Public Speaking o Wrote original copy for ads, emails, product descriptions, FAQ page, many prominent pages of

Deadline Driven company website

o Optimized keyword ranking by creating SEO-friendly content and tracking and implementing
valuable backlinks

o Managed and developed new relationships with brand partners for mutually beneficial brand reach
and patient skincare sampling program & sustained a network of influencers

Advanced Google Analytics- March 2018
Flight Attendant

SkyWest Airlines (United Express) / Sep 2014- May 2017

Google Analytics for Beginners Certificate-

July 2017 o Excelled in creating a unique customer experience

Social Media Marketing Course by Shaw o Delivered exceptional in-flight customer experiences

Academy- September 2016 o Continually executed all safety procedures according to company policy

o Effectively communicated with crew about safety and service

o Resolved conflict, and creates efficient solutions for common industry serving problems
References available upon request.
o Demonstrated ability to use superior judgment to conduct safe and efficient flights