Anil Kumar .

V
SAP CRM Functional consultant
Mobile no :
Email: anilkumar.sapcrm86@gmail.com

Professional Summary:
 Having 3.5 years of Industry experience, in which about 3.5 experiences as a SAP CRM
Functional Consultant with 2 life cycle implementation and 1 support projects.
 Having 1 year domain experience of marketing operations
 Extensive experience in business process analysis including blue-printing, gap analysis and
creating as-is and to-be documentation.
 Self-motivated, able to set effective priorities to achieve immediate and long-term goals and
meet operational deadlines and support personnel.
 Developing & Implementing sales, marketing &customer service programs to gain
competitive edge &improve market penetration through total customer satisfaction.

Professional Experience:

 Currently working with TCS as a SAP CRM consultant, since 2010, -till Date
 I have been worked at Hindustan pulverising mills from
Academics details:

 MBA with specialization - Marketing from MAGNUS SCHOOL OF BUSINESS Visakhapatnam,

AP. India
 Graduation (BSC) from Andhra University, Visakhapatnam, AP, India.
Technical Expertise:

 Expertise in CRM Base Customization: Business partner, Organization management,.

Product Master, Org Data Determination, Activity Management, Partner Processing, Action
Profile, copy control settings for various transaction types and item categories, Transaction
Processing, status management.
 CRM Skills include CRM Sales, Service, Marketing, CRM Web Client UI, , Organizational data,
Sales and Service Order management, Service Contract processing, Opportunity, Actions and
Activity management.
 Proficiency in Marketing such as marketing planning, campaign management, customer
segmentation and lead management.
 Proficiency in CRM sales such as opportunity management, Activity management and
territory management.
 Proficiency in CRM Service: Installed Base, Service Ticket, Complaint processing, Service
order Management , Service Agreements, Service Contract processing, in- house repairs,
Service Confirmation, , , SLA, Transaction processing.
 Key configuration settings in web UI such as navigation bar profile, Layout profile and role
configuration key. Web UI field grouping.
 Middleware –R/3 Integration-Good hands on initial load, RFC Destination between Systems.
Admin console –Site, Publication and Subscription. Generating required Customizing objects
for Initial Replication.
 Exposure in Middleware. Downloading BP data and organizational model from R/3 to CRM
and monitoring the Queues.
 Transaction processing to define Transaction types, Item category determination and
Related controlling profiles.

Project: 1 Jan, 2012 – mar,2013

Client Name : Dura pipes

Duration :
Role : SAP CRM Consultant

Project Description:
Dura pipe UK is a leading manufacturer of high performance, thermoplastic pipe work systems.
With over fifty years of experience, our portfolio of products is widely used around the World for
many different applications. Whether it be pressure pipe work for the conveyance of different
media such as water, fuel or more aggressive fluids or specialist drainage pipe work, the solution
will be found within the Dura pipe range. Our products are sold and used in a variety of different
applications around the World. Through an international distribution network we have a
substantial presence in all corners of the World. A number of individual market leading brands
are united within Dura pipe UK these include Dura pipe, Vulcathene, and Guardian, each of
which are leading pipe work brands within specific markets.

Key Responsibilities:

 Carried out customizations as per the business requirements of the Blueprint of service
module.
 Analyzing the client business process (AS-IS), providing our capabilities in regards to client
business process that are possible through Sap (TO-BE).
 Involved in customizing the Service Master Data-Installed Base.
 Involved in customizing the Complaint management and In-house repair.

 Involved in Customized warranty check profile and assigned this warranty check profile to
Complaint transaction type.
  Configured Action profile with relevant Start and Schedule Conditions for In-house repair
transaction type.

 Involved in customizing of Service Contracts and service agreements.

 Configure Service Level Agreement for Service Product and & Maintain Relationship of
Warranty with Products.
 Involved in Customizing service Transaction, Transaction type, Item category, Item
category determinations related to Consignment process.
 Configured copy control settings for various transaction types and item categories.

 Customized the controlling attributes like, subject profiles and Date Profile.
 Sound experience in customizing the Service Order according to the client requirement.
 Customized Web UI with Business Roles, Navigation Bar, Work Centers, direct link groups
etc.
 Sound experience in customizing the service confirmation according to the client
requirement .

Project: 2 April, 2011 – De

Client Name : Behr

Duration :
Role : SAP CRM Consultant

Project Description:

Behr Process Corporation is a manufacturer of interior and exterior residential paint, Founded in
1947 by Otto Behr Jr. It is known for their extensive range of available colors (Over 1800 colors
are represented in their paint swatches and samples with over 4000 colors available overall).
Behr Premium Plus Ultra is Behr's newest line, which is a self-priming paint available for both
interior and exterior applications. The company is based in Santa Ana, California. The Home
Depot is the exclusive retailer of Behr paint.
Key Responsibilities:

 Customisation of business Partner rôles and. Grouping.

 Customisation of Marketing planning, Campaign management in the CRM system based
on the process requirements.
 Defined campaign by creating objectives, tactics, types; defined field grouping and status
profile for campaign
 Created a personalized email form for a campaign by maintaining scenarios for mail forms.
 Customisation of Leads by defining Lead group, origin, priorities and defined
questionnaires for leads which were used for Surveys.
 Configured and assigned different Profile Areas to lead business transactions like Status
profile, and, subject profiles.
 Customized the sales transactions (business activities, lead, and opportunity).
 Involved in customizing the sales cycle, sales stages to control the sales process in
Opportunity.
 Defined partner functions, access sequences, and partner determination procedures as a part
of Partner Determination.

 Maintained organization determination procedure by using Org model rule and

Responsibility.
 Sound knowledge on Designed and Configured Opportunities from generated Leads.
Customized standard SAP Workflow for automatic creation of Opportunities from LEAD .

Project: 3 Jan, 2012 – mar,2013

Client Name : Atmel

Duration :
Role : SAP CRM Consultant

Project Description:

Atmel Corporation is an American manufacturer of semiconductors, founded in 1984. Its focus is

on system-level solutions built around flash microcontrollers. Its products include
microcontrollers (including 8051 derivatives, AT91SAM and AT91CAP ARM-based micros, and its
own Atmel AVR and AVR32 architectures), radio frequency (RF) devices, EEPROM and flash
memory devices (including Data Flash-based memory), and a number of application-specific
products. Atmel supplies its devices as standard products, ASICs, or ASSPs depending on the
requirements of its customers
Key Responsibilities:

 Provide support to the business users by resolving all the raised service tickets on priority
without crossing SLA.
 Active contribution in providing solution and handling tickets on daily basis.
 Maintain the SLA in ticket solving and weekly reporting.
 Provide support service to the Client Service, Marketing, & Master data.
 Re-configured the Business transactions like (service transitions -complaint, In-house
repair,).
 Re-Configured the Object families, attributes And set types, Assigned these to I Base
category.

 Re-Configured the personalized mail forms. Re-customized Lead Management, re-

customization of Lead origins, priorities. Lead groups.

 Re- defines the questioner for Lead and Assigning Qualification levels to Questionnaire.

 Re-Configured business partners like (Customer, employees, contact persons and

prospects) Maintained roles.
 Re-Configured Enhanced products with new attributes and set types.

Date: Signature:

Important points
Hai Anaya please refer given below points

 Tell me font size and theme fonts if you can change
 How to explain this point Extensive experience in business process analysis including blue-
printing, gap analysis and creating as-is and to-be documentation.
 I have completed my mba in the year 2009 and I want to put 1 year domain experience
on marketing can you segregate the dates.
 If you want add anything add.
 I want to show nearly 3.5 years of experience right from my starting (finishing mba)
can you segregate the dates.
 First two clients are implementation clients how long it takes to complete
implementation project generally.
 Last one is support.
 Please mention the dates given below.
 Please send other resume formats if it doesn’t look good.
 Write below if you made any thing in the resume (because of I want to know my
mistakes)