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To,
The Director/Librarian
__________________
__________________

Sub: Quotation for MBA Books for Session 2017-18

Anna University MBA 1st Semester

ISBN Subject Name Author’s Name Rate Qty

.
Economic Analysis for Dr. G. Hemapriya,
978-93-87093-27-0 190
Business M. Suresh
Dr. V. Sasi Rekha,
Dr. N. Mohan,
978-93-87093-31-7 Total Quality Management 190
Dr. G. Malathi

Dr. J Nirubarani ,
978-93-87093-30-0 Principles of Management Dr. S. Sathyasundari, 180
D. Ravindran
Dr. R. Premkumar,
978-93-87093-26-3 Accounting for Management Prof. V. R. Radhaakrishnan, 240
Dr. C. Thiyaneswaran
Prof. Dr. Murugesan,
978-93-87093-28-7 Legal Aspects of Business Prof. N. J. Ravichandran, 195
R. Prabha
Dr. M. Latha Natarajan
978-93-87093-29-4 Organisational Behaviour 170

978-93-87093-32-4 Statistics for Management Prof. Dr. P. Raj Kumar 190

 Anna University MBA 3rd Semester

ISBN Subject Name Author’s Name Rate Qty

.
978-93-87880-55-9 International Business Prof. Dr. S. Rajasekar, 205
Management Prof. Dr. P. Radha
978-93-87880-56-6 Prof. Dr. T. V. Ambuli 205
Strategic Management
978-93-87880-57-3 Dr. L Vijay,
Brand Management
K. Santhosh Kumar
978-93-87880-58-0 Consumer Behaviour Dr. Bamini Rajasekaran, 180
Dr. S. Savitha
978-93-87880-59-7 Dr. A. Murugan
Retail Marketing
978-93-87880-60-3 Integrated Marketing Dr. S. Manimaran 190
Communication
978-93-87880-61-0 Services Marketing Dr. N. Anitha

978-93-5163-097-5 Customer Relationship Dr. M. Ganesh 120

Management Dr. Saraswathy AravindaRajah
978-93-87880-62-7 Banking Financial Services Dr. J. Esther Gnanapoo,
Management 160
Dr. A. Rajamani
978-93-87880-63-4 Derivatives Management Dr. R. Vimal Nishant 140

978-93-87880-64-1 Merchant Banking and Financial Dr. S. Shanthi,

Services 165
Senthil Kumar N.
978-93-87880-65-8 Security Analysis and Portfolio Dr. P. Saradhamani, 175
Management Dr. A. Ravisankar
978-93-87880-66-5 Strategic Investment and Dr. R. Thiyagu,
Financing Decisions I. Chandrasekar
International trade finance Dr. R. Thiyagu,
I. Chandrasekar
978-93-5163-102-6 Corporate Finance Dr. S. Senthilkumar 135

978-93-87880-67-2 Entrepreneurship Development Prof. Dr. J. Mohanraj, 180

Dr. S. Kanda Prasath
978-93-87880-68-9 Managerial Behaviour and Dr. RaviKumar. 180
Effectiveness N, R. Delecta Jenifer
978-93-87880-69-6 Strategic Human Resource Dr. J. Kavitha Rajan, 175
Management Prof. P. Jagadeesan
978-93-5163-107-1 Organizational Theory, Design Prof. G. Amutha 120
& Development . K.G. Senthilkumar
978-93-5163-109-5 Dr. K. Sivakumar 155
Labour Legislations
Prof. A E Charles

Note:
 Delivery time will be 2-5 days after finalizing the order (Depending upon the availability of books).
 Payment should be made in crossed cheque or demand draft at the time of delivery of books.
 Freight charges shall be borne and payable by the customer.
 All disputes are subject to Lucknow jurisdiction only.