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Business 1010
Don Gren
Abstract
The profession of being a Data Analyst is a relatively new role within the mix of all the careers;
however, I believe that it has been an aspect within certain roles of other job titles. It has now
been separated from the generalized responsibilities and individualized as its own job. I will be
reviewing what the job entails, the responsibilities, why the job is important and the future within
the Data Analytics industry. The sources where I draw my information will primarily be from
online resources and a Data Analyst from Brainstorm Inc. A company in Utah that produces
Data Analyst
With the future moving in the direction of innovation, advancing technology, cloud
storage and so much more, the profession of Data Analysis has been introduced into the field of
careers. The role of this career is essentially the analysis and solutions relating to data, types of
data, and relationships among data elements within a various systems. (“The Data Analyst Role”,
n.d.). Those who usually fit into the role are characterized creative and curious. Some of the
qualifications that employers look for in Data Analysts are, programming, analytical
problem-solving, data mining, effective communication, data cleaning, industry knowledge, data
visualization, and reporting techniques (“The Life of a Data Analyst, n.d.). The title of Data
Analyst may encompass many of responsibilities because it can be referenced in such a broad
perspective. For large or small corporations, companies, businesses, organizations, etc. the
amount of research or analyzing becomes very expansive. The data that could be looked at may
either fit under quantitative or qualitative circumstances. Therefore, the information that would
need to be processed becomes very excessive and complex. There is also the acknowledgement
in the different types of systems such as a business systems versus IT systems in regards to the
We come across massive amounts of data daily. It is more prevalent when where you
work or the purpose of your company is to gather data. Data is also another vast term that would
need further qualifications. Nonetheless, within a tech industry, data is enveloping you,
quantitatively or qualitatively. With this being, there is usually a team that is created in order to
cover the different types of data flowing through an organization or company. Their
● Analyze and interpret results using standard statistical tools and techniques
● Triage code problems and data-related issues (“The Life of a Data Analyst, n.d.).
There are many other responsibilities that align with a data analyst role, however, those
were the main points quantitatively. Data that is represented either in a verbal or narrative format
is qualitative data (Migrant & Seasonal Head Start Technical Assistance Center, 2006).When we
look at companies who have a large following rate or presence on social media, the same
responsibilities apply. These types of data are collected through focus groups, interviews, opened
ended questionnaire items, and other less structured situations. The difference between the two is
that the qualitative Data Analysts usually hold the responsibilities to predict what the public is
wanting, what is the change in demand, what the future trends will be, etc. This allows for
departments to work together, the Marketing and Data Analytics team would work closely
together in order to establish a more stabilized product or service for the future.
Analyzing data has become a very large and important aspect in the successes of a
business. Society today could say that many departments within a company analyze bits of data
for their own benefit without the title of Data Analysis. Yet, Data Analysts themselves, analyze
much more than what specifically applies to one division of the company. For example, the Data
Analyst at BrainstormInc. collects data from all departments in order to configure graphs that
allowed a mapped out diagram of a sales process. It was discovered that there were several issues
within the system that affected the statistics of what the process of sales rates were realistically
versus the statistics that were being reported. It is in the opinion of the Analyst that, “It is
important to establish these roles in order to understand, configure, assess and articulate the
companies software and our processes so that we are able to fix and change the small problems
that are current before they get out of hand in the future.” (Rhea, July 23, 2018). Thus, Data
Analysts are the people who are overlooking the company’s fundamentals, externally and
internally throughout all departments and software products in order to construct more efficient
There is, and has been, a great deal of potential in the new career of Data Analytics and it
continues to become a growing industry. Nonetheless, it is shifting towards Big Data Analytics
as well as Artificial Intelligence (AI). More and more data will be used to drive key business
decisions, and will enable innovations like “Deep Learning” that allow for accurate predictions
and decision making. Further, modern applications have brought to the forefront of new
statistical paradigms such as recommendation systems that are key enablers for many of the
modern businesses being media portals, e-commerce portals, or social interaction platforms
There are many requirements to become a Data Analyst. It is a job that is designed for
those who are interested as well as curious in numbers and learning the crucial parts in which
they play within an organization. Being creative is a large asset when it comes to organizing the
information taken away from the data to be presented to others with the goal of being easily
understood by others. The skills required to understand the technology and having the ability to
modify the software is essential as well. Entering the career field of Data Analytics can be a
lucrative career choice, however, it depends who you are working for. The salary range is
anywhere from $54,000 to $120,000 a year. The certification needed for this profession is
limited in where there are good programs to enroll in since the field is significantly new. Yet,
those who either have a financial, marketing, engineering, or software background are usually
suited for this discipline. There are many responsibilities that encompass the job’s title, however,
as the career field is heading for its peak and is full of opportunity.
References
(1) “How to Become a Data Analyst | Data Analyst Salary.” Master's in Data Science,
www.mastersindatascience.org/careers/data-analyst/.
(3) Business Analyst Community & Resources | Modern Analyst. “The Data Analyst Role.”
What Is a Context Diagram and What Are the Benefits of Creating One? > Business
Analyst Community & Resources | Modern Analyst,
www.modernanalyst.com/TheProfession/Roles/DataAnalyst/tabid/189/Default.aspx.
(4) Goulart, Justine. “The Future of Data Science: Q&A with MIT Professional Education's
Devavrat Shah.” EdX Blog, 23 Aug. 2017,
blog.edx.org/future-data-science-qa-mit-professional-educations-devavrat-shah.