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Pranesh Pandey
PhD Scholar, Department of Economics,
Sikkim University, Gangtok, Sikkim, India
ABSTRACT
The study was conducted on the dairy co co-operative INTRODUCTION
member and non-member
member household in East District
of Sikkim during the year 2013-14.
14. The study covered A dairy is a business enterprise established for the
100 dairy farmers from 5 selected villages (Gram harvesting of animal milk – mostly
Panchayat Units). Dairy farmers were categories in from cows or goats, but also from buffaloes, sheep,
two groups; co-operative
operative member and co co-operative horses or camels – for human consumption. A dairy is
non-member. Co-operative
operative societies are formed under typically located on a dedicated dairy farm or section
the umbrella of Sikkim Milk Union which collect and of a multi-purpose
purpose farm that is concerned with the
process raw milk. The processed milk and milk harvesting of milk. Dairy farming from being a
products are marketed through its agents. The non non- traditional family run business today has grown
member producing
ucing surplus milk is subjected to sale in hugely to an organized dairy industry with
the local market and nearby household. The results of technological specializations in every part of the
the study indicated that the member ember households process. We have seen tremendous growth in dairy
holding of both cross and local breed was higher as farming equipment that helps modern dairy
da farms to
compared with non-member
member household. The average manage thousands of dairy cows and buffaloes. This
milk production
ion in litres per day was higher for coco- huge boost in the industry has created a lot of farming
operative member household which was 7.1 litres as jobs for the people. The world dairy market witnessed
compared with non-membermember which was only 5.1 significant changes in the 1990s (Blasko, 2010), until
litres. With regard to market participation, mean milk late 2007 and early 2008, milkilk production expanded
sold by member household in the study area was 5.5 by almost 2.1 per cent in every year. Ghosh et.al
litres milk a day while non-member
member household sold (2001) said in their study that, “Dairy, fisheries and
only 2.6 litres of milk a day. The result also showed forestry are other components of agriculture with
that the per cent share of milk marketed by member great unexplored potential. So there is a need to pay
household were found to be 77.5 per cent and 51 per more attention to these agriculture activities. In this,
cent by non- member household. For the analysis, the dairy farming can be the viable alternative to enhance
study has used sed descriptive statistics like mean, the economic conditions of the farmers.” Owing to the
percentages, t-tests etc. focus on dairying, the dairy farming and production
trends in developing countries are increasing over the
Keywords: Dairy, Co-operative
operative member, Non
Non- years (Gerosa and Skoet, 2012).
member, Sikkim Milk Union, Average milk
During the last four decades, our nation’s milk
production, Market
producers have transformed Indian dairying from
stagnation to world leadership. India became the
world leader in milk production with a production
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International Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456-6470
The study of Kumar et al. (2010) differs with the The primary data has been collected using the
above studies as they have conducted their study in structured scheduled focusing on both dairy co-
Assam, India, to see whether traditional milk operative member as well as non-member households.
marketing and processing is viable and efficient or The study has mainly emphasized on the production
not. They found that there is a continued dominance aspects as well as the marketing aspects of dairy. The
of traditional milk marketing and processing which data collected from the dairy households include herd
are efficient too. The increased attention to quality by size (both local and cross breed), milk production,
the growing middle class may work against these consumption and marketed surplus, etc.
markets which are otherwise competitive and
efficient. The quality gap can be bridged to a large Sample Size and Method of Sampling
extent by introducing training and certification Sampling procedure
programs for small scale milk and dairy product The 100 households were selected who were engaged
processors which in turn would be helpful in in dairy farming. Out of total sample 20 households
maintaining the efficiency and competitiveness of (farmers) from each GPU has been selected, where 10
these milk market agents. households from each GPU belong to co-operative
member households and 10 belong to non- member
But it can be concluded from various studies that households. Based on drawn sample, dairy household
marketing channels of cooperative are more efficient survey was carried out personally. In the course of
than the other channels. The cooperative provides all data collection, there was an appropriate precaution to
modern marketing facilities to their members for ensure collection of high quality information.
marketing their milk. The milk supplied under
cooperative system is hygienic and guaranteed with Method of Data Analysis
price and quality (Ghosh et al. 2002).
Descriptive Statistics
METHODOLOGY Descriptive statistics has been used in the data
Study Area analysis which includes percentages, means and t-test.
The study has been concentrated in East Sikkim Results and Discussion
because of greatest percentage mix of urban and rural
Marketing of Dairy Products in East Sikkim
population. The study has been conducted in five
Gram Panchayat Units of East Sikkim, namely- From the household level survey in East Sikkim,
Assam Lingzey, Dholepchen, Khamdong, conducted in five different GPU’s, it has been
Namcheybung and Rawte-Rumtek. The study areas confirmed that livestock farming is heredity in nature
have high potential for livestock production which is in Sikkim. Dairy farmers are categories in two groups
mainly undertaken by smallholder producers. one is cooperative member and non-cooperative
Livestock production is an important economic member. Cooperative societies are formed under the
activity in the agricultural development and has umbrella of Sikkim Milk Union. Dairy products
historically played various roles both in economic life produced by non member household in the study area
and in socio-cultural traditions of the study areas. are mainly used for household consumption. The non-
There is also an existence of milk co-operative member producing surplus dairy product is subjected
societies under the Sikkim Co-operative Milk to sale in the local market.
Producer’s Union in the study areas. Despite the To understand the marketing of milk, the structure of
potential and huge demand in the urban and sub-urban milk supply chain has been examined in fig. 1
areas, existing production and income generating
capacity of dairying is not encouraging.
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International Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456-6470
Figure-1: Structure of Milk Supply Chains
The marketing of milk and its product produced by Description of the sampled herd size:
cooperative member household is done by Sikkim
Milk Union. In informal sector (non-member), most The total number of cattle in five different villages in
of the households produce milk for their own East Sikkim was found to be 150 for co-operative
consumption or sale to the nearby households and members and 116 for non-members.
restaurant and sweet shops in the local market. Role
of middle man was found negligible in East Sikkim.
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International Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456-6470
2456
The result in table 2 clearly showed that cooperative Dholepchen with only 7 cross breed cattle, this has
member household have larger herd size as compared been presented in table 2. Co-operative
Co membership
to non member household with 3 as compared to 2.3. wise, local breed and cross breed cattle are 107 and 78
Again we can classify the location wise, types of (for co-operative
rative members) and 43 and 38 (non- (non
herds between member and non member in the members) respectively. Figure in the parenthesis
sampled households. represents the average local and cross breed cattle in
different location for both the member as well as non
Description of Herd Breeds in the sampled member household, where it has been observed that
Location: the average local
ocal breed and average cross breed for
member and non member households were 2.14, 1.56
The result from the table 1 indicated that there are 266 and 0.86, 0.76 respectively. The above result
dairy cattle in the sampled household from which 185 highlights that the local breed in the sampled
are local breed cattle and only 81 are cross breed household is more than a double then the cross breed
cattle. In terms of local breed cattle, Khamdong is cattle and also co-operative
rative member household herd
highest with 46 local cattle and lowest is in Assam size is higher as compared to the other participant i.e.
Lingzey with 26 local breed cattle. But in case of non-member
member household, in relation to both categories
cross breed cattle,
attle, Assam Lingzey is highest among of breeds.
others with 21 cross breed cattle and lowest is
Table-2:
2: Classifications of Herd Breeds by Location
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International Journal of Trend in Scientific Research and Development (IJTSRD) ISSN: 2456-6470
2456
*significant at 0.01 per cent level, ** significant at REFERENCES
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Adaption Measures in Dairy Sector of Sikkim,
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member household were found to be 77.5 per cent
Ltd, Animal Husbandry, Livestock Fisheries and
and 51 per cent for non- member household which
Veterinary Services Department, Government of
showed co-operative
operative member are more market
Sikkim, Gangtok, Sikkim – 737102.
oriented than non-member.
@ IJTSRD | Available Online @ www.ijtsrd.com | Volume – 2 | Issue – 2 | Jan-Feb 2018 Page: 1528