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PROJECTREPORTON

“A STUDY ON CREATING EMPLOYEMENT OPPORTUNITIES FOR


DISABLED UNDER PARISARA (DRY WASTE MANAGEMENT PROGRAM)”
AT SAMARTHANAM TRUST FOR DISABLED, DHARWAD

Report Submitted to
School of Management Studies and Research
KLE Technological University, Hubballi

Submitted by

Mr.Akash Sanadi :- 01FM17MBA003

Ms.Neha S Ekbote:-01FM17MBA030

Under the Guidance of

Mr.Sagar Patil

Assistant Professor
School of Management Studies & Research KLE Technological University

Hubballi-580031
Executive Summary

Non-governmental organizations, commonly referred to as NGOs, are usually non-profit


and sometimes international organization independent of governments and international
governmental organization that are active in humanitarian, educational, health care,
public policy, social human rights, environmental, and other areas to effect changes
according to their objective. Samarthanam works for the empowerment of the person
with disabilities and the underserved. Samarthanam caters to people in need by providing
plethora of services including quality education, accommodation, nutritious food,
vocational training, sports and placement based rehabilitation. The initiative of
Samarthanam strives towards creating opportunities for them to keep pace with the rest of
the society. To create employment opportunities for disabled under parisara (The dry
waste management program) According to(Ramamurthy et. al., 2014)The dry-waste
characterization study show that the residential dry waste consisted mainly of paper
(66%) This study is undertaken to utilize the dry waste (papers) and provide livelihood
opportunities to disabilities. The project involves making of handmade paper bags from
dry waste under the concept of ‘recycling and up cycling’. Through PARISARA project,
disabilities are provided with employment and ease of working from their respective
hostel, the product is sold in medical shops. The main source of information of the study
is based on the data collection of both primary and secondary data. This project builds the
creative employments for disabled as well as keeps up the Samarthanam its brand.
Table of Content

SL.NO TOPIC PAGE NO


CHAPTER 1: INTRODUCTION
1.1 Problem Statement
1.2 Objectives of the Study
1.3 Scope and Limitations of the Study
1.4 Research Methodology
CHAPTER 2: ORGANOZATION STUDY
2.1 Introduction
2.2 Organization Profile
2.3 Organization Structure
2.4 Code of Conduct
2.5 Business Process
3 CHAPTER 3: LITERATURE REVIEW
4 CHAPTER 4: DATA ANALYSIS AND INTERPRETATION
5 CHAPTER 5: FINDINGS
5.1 SUGGESTIONS
5.2 CONCLUSION
6 REFERENCE
CHAPTER 1: INTRODUCTION

PROJECT TITLE

“A study on creating employment opportunities for disabled under PARISARA (Dry waste
management program)” at Samarthanam Trust for Disabled, Dharwad

1.1 PROBLEM STATEMENT:-

Samarthanam trust for disabled is an NGO. It has unique programs named


PARISARA the purpose of PARISARA is to collect dry waste like news paper from
house hold, commercial institute, hotel and hospital etc. There are six major sources of
solid dry waste, households, street, commercial institute, hotel and hospitals.
(Ramamurthy et. al., 2014). The dry-waste characterization study show that the
residential dry waste consisted mainly of paper (66%) followed by plastics materials
(19%) glass (11%) and metal (4%).

“A study on creating employment opportunities for disabled under PARISARA (dry


waste management program)” at Samarthanam Trust for Disabled, Dharwad

1.2 OBJECTIVES OF STUDY:-

1. To understand the process of dry waste management programs.

2. To examine the present status of PARISAR program.

3. To creating employment opportunities for disabled under PARISARA.


1. 3 SCOPE OF THE STUDY:-

• The study helps to know role of marketing strategy which can be implemented
and help in the growth of organization.

• This study helps Samarthanam with respect to achieve their Goals.

• This study will help the other branches of Samarthanam

Limitation

• This study is limited to the Dharwad branch of Samarthanam.


1.4 RESEARCH METHODOLOGY

 Research Problem : Study of brand & role of social marketing in branding

 Research area : Dharwad

 Methods of research : Questionnaires and survey

 Type of research : Descriptive

 Data type : Qualitative and Quantitative

 Data collection sources

 Primary data a) Questionnaire

b) Interview

c) Survey

 Secondary data: a) Literature review

b) Company website

c) Online source

 Sampling plan

 Sampling frame: Medicals of Hubli and Dharwad

 Sample unit: 600

 Sample size: 61

 Sampling method: Non probability sampling method (convenience Sampling)

 Sampling tool: Raosoft.


CHAPTER2: ORGANIZATION STUDY

2.1 INTRODUCTION

Samarthanam Trust for the Disabled was established in the year 1997 by Mr.Mahantesh
G K along with his schoolmate and childhood friend, Late. Mr.Nagesh SP. The
founders, being visually impaired and having witnessed various challenges, have together
conceptualized Samarthanam, an organization which would cater to people with
disabilities, including visually impaired and underprivileged. Education was conceived to
be the basic right of every individual, irrespective of status and disability. And hence they
initiated on the development of various programs primary, secondary and higher
education levels and also various other initiatives solely dedicated for visually impaired
and underserved. As the organization’s objective and drive started gathering support,
Samarthanam’s areas of service also widened. The organization moved onto establishing
Livelihood Resource Centers, Rehabilitation Centers, Social Enterprises and a Sports
Association for the visually impaired. Samarthanam expanded and fortified to be
recognized as an umbrella organization, offering services to hundreds of people with
disabilities, underserved and women in distress. Samarthanam promotes building of an
inclusive society which provides equal opportunities, without discrimination, for the
development of the visually impaired, disabled and economically underserved.
2.2 ORGANIZATION PROFILE

Contact:

Samarthanam trust for disabled,

No: 48, Dasappa &sons building

5th main, Gaandhinagar, Dharwad-580004

Ph: 0836-3194038/Mob: 9480812130

Website: http://www.samarthanam.org/

Organization : Samarthanam Trust for Disabled

Type : Service Sector (NGO)

Owner : Mr.Mahantesh.G.K

Founded : 1997(In Bangalore)

2007(In Dharwad)

Revenue : Rs. 1, 50,000/-per month

Employees : 30 members (Dharwad 2017)

Head Office : Bangalore

Branches : Dharwad (Regional Office)

Bellary Belgavi and

Gadag

Business model : Non-Government


Vision:

An inclusive society free from discrimination where persons with disabilities become
contributing members, living with dignity respect.

Mission:

To empower visually impaired, disabled and underprivileged people through


developmental initiatives focusing on educational, social, economic, cultural and
technological aspects.
2.3 ORGANIZATION STRUCTURE

Flowchart No: 1 Organization structure of Samarthanam Trust for the Disabled, Dharwad

Trustee

Regional Manager

Internal In Accounting Fund Raising All Center In


charge Department Department charge

Call Center
LRC

Event Management
Parisara

Higher Education Donation Box

Office and Donor Retention


Administration

Cultural Events
LRC

Samarthanam Livelihood Resource Centre acts as a one-stop shop to meet all livelihood
related needs of persons with disability. The Centre provides the following services -

1. Skill training
2. Job Placement
3. Networking with corporate
4. Creating favorable attitude and environment towards employment of persons with
disabilities(within families, community, government and employers)
5. Post-employment support (such as disabled friendly environment, alumni networks,
working against employment discrimination)

Beneficiary/Target group
The LRC aims to reach out to young persons with disabilities in the age group of 16-40
years. The focus is on young people, especially women, with mild to moderate
disabilities including locomotors, visual, speech and hearing impairments.

LRC Activities
1. Beneficiary identification/mobilization
2. screening and career counseling
3. Selection and training of Trainers
4. Skill Training
5. Market Survey
6. Networking with employers/training/accreditation/certification agencies
7. Placement – conducting job fairs
8. Post-placement support

PRERANA Higher Education


PRERANA is an inclusive higher education program for students with visual impairment
a project that provides residential facilities, higher inclusive education in renowned
institutions, English Language Improvement, Soft Skill Development and improved
standard of living through reduction of poverty amongst the disabled youth.
Objectives of the Project
1. General Objective of the Project
Create an inclusive educational ambience where the blind and the sighted students learn
and grow together.
2. Specific objectives of the Project
1. To create a sound and accessible environment to educate the visually impaired with
high class facilities in renowned colleges and universities along with the sighted
individuals.
2. To screen and identify the beneficiaries from rural areas of North Karnataka.
3. To impart scientific and technology supported education for youth with visual
impairment using assistive technologies such as JAWS and E-Books.
4. To motivate youth with blindness in career development and upgrade their
communication skills through information technology

2.3.1 Roles and Responsibility of department

Founder & Managing Trustee:

Mr.MahanteshGK is the key founder and managing trustee of SamarthanamTrust,


who is responsible having entire responsibility of organization,

Trustee:

There were three trustees ’plays an important role under managing trustee.

Regional Manager:

Samarthanam Trusties having Regional manager for South Karnataka region and
Dharwad branch is the main regional branch which manages the other there
branches and manages other departments of Dharwad branches which are as
below:

1. Gadag

2. Bellary

3. Belagavi
Internal in charge:

There is post of internal charge for every branch, they play an important role and
report to the regional manager and manage organization administrative
departments and program department like:

1. Livelihood Resource Centre (LRC)

2. Parisara

3. Higher education

4. Culture programs

Account Department:

In Finance department Samarthanam has chief finance officer in Bangalore branch.


Account officer manages the entire north Karnataka branches. Assistant accountant
will assist him regarding finance related work.

Fundraising Manger:

Manages all activities and departments related to fund rising like:

1. Call Centre

2. Donation Boxes

3. Event

4. Donor Retention
2.4 Code of Conduct

Code of conduct is a set of rules outlining the social norms and religious rules and
responsibilities of proper practice for, and individual party or organization related concept
include ethical honor, moral codes and religion laws.

Samarthanam Code of Conduct

 Time management (9:30 AM to 6:00 PM)

 Dress Code ( For Students - Uniform For Staff - Formals)

 ID Card

 Discipline

 Women empowerment

 Health safety environment


An overview of FUND RAISING process with the flow diagram

Trustee

R.M

F.R.M

Donation Box Parisara Telecaller

Following are the income generation programs.

1) Telecaller: - Telecaller is popularly known as “Kirana". It is BPO centre at Bidadi Southern


Karnataka and it was set up with objective to provide employment opportunities to rural youth
partly supported by Government of Karnataka. This unit carter to raise funds from donors.

2) Parisara Program: - Parisara is a dry and E -Waste management programs. In this program
trust collects the waste such as newspapers, plastics, iron etc from various corporate houses,
households and schools segregate and recycle the waste scientifically and contribute to
environment. This initiative helps in generating income for the trust and it is utilized for
education programs run by the trust.

3) Donation Box: - The donation boxes are kept in restaurants, institutions and companies to
raise funds and it helps to create awareness of Samarthanam trust.
An overview of TRAINING DEPARTMENT process with the flow
diagram

R.M

Training
Department

BPO Swadhara IT/ITES Retail DDU-GKY Cultural

English & Soft Basic Computer Domain BPO


skill Skill

Training admin is head of Training department in North Karnataka. Training admin will take
care of all maintenance related to it. Training head from Bangalore branch use to give
instructions for Training admin. Training program includes training on BPO, Swadhara,
IT/ITES, Retail, DDU- GKY, and Cultural.

BPO and DDU- GKY: It includes courses like English and soft skill, Basic Computer Skill,
Domain and BPO. DDU- GKY program includes BPO, English and Basic Computer as
compulsory courses.

Swadhara: This is a Home for women in distress catering to around 50 residents including
women with disabilities, widows, women from economically backward sections who have
undergone trauma and abuse. The women are provided counseling support and vocational
training to rehabilitate them back into mainstream society.
IT/ITES: Samarthanam has established free vibrant facilities which appropriate accessible
infrastructure to facilitate IT training. The objective providing IT training is to bridge the gap
between persons with differently able and technology which gives them the capability to access
information from diverse genres.

Retail: Samarthanam LRC provides business management training. In other branches of trust,
trainings on retail, garments and hospitality, are provided. Based on the interest students of
Dharwad branch are placed in retail, hospitality and garments.
Culture: Samarthanam encourages skills in art, music and dance among persons with disabilities
by providing opportunities to perform on various states, national and international platforms.

An overview of FINANCE DEPARTMENT process with the Flow


diagram
CHIEF FINANCE
OFFICER

ACCOUNT
OFFICER

ASSISTANT
ACCOUNTANT

In Finance department Samarthanam has chief finance officer in Bangalore branch.

Account officer manages the entire north Karnataka branches. Assistant accountant will
assist him regarding finance related work. They maintain every reports of financial
activity. And they play important role and assist the other departments in utilization of
funds.
An overview of PLACEMENT process with the flow diagram

FOUNDER

TRUSTEE

REGIONAL
MANAGER

PLACEMENT
OFFICER

PROGRAM
MANAGER

TRAINERS

STUDENTS
Process of Placement
The placement officer's responsibility is to place the candidates in the companies. The head of all
programs is Program Manager. Regional Manager's duty is to contact companies for placement
of students. According to requirements of company students are placed. Trainers provide training
based on placement officer and program manager's suggestions. The founder and trustee give
instructions about placement.

Interdependency between different processes

MOBILI
SING

PLACE SAMARTH FUND


MENT ANAM RAISIN

TRAINI
NG

DEPENDENCY OF MOBILISATION:-Under this, trust mobilizes the students.


Mobilizing department is dependent on fund raising department, because students are needed to
raise the funds. This department is dependent on training and placement department because
based on capacity of training and requirement of company students are mobilised in a batch for a
particular period of time.

PROCESS OF MOBILISING
1. Field visit
2. Contact to association
3. Contact with social media
4. Visiting schools

DEPENDENCY OF FUND RAISING: - Fund raising is very important to run the


organization. Every department in the organization like training and maintenance of hostel,
mobilization, training and placement department is dependent on Fund raising Department. Fund
raising department is dependent on mobilization, training and placement department.

Based on number of students mobilized, training cost for those students and placement support
expense, funds are raised.

STRATEGY OF FUND RAISING


1. Call centre
2. Individual donation box
3. Individual donors
4. Parisara programme
5. Conducting cultural programmes
6. Visiting schools& colleges to raise fund from students
7. Conducting sports among visual impaired student

DEPENDENCY OF TRAINING: -
Training department is dependent on mobilization, fund raising and placement
department. Based on number of students enrolled, funds available to cover training and
placement cost and market demand, training is provided.
DEPENDENCY OF PLACEMENT: -
Placement is connected to all departments. For placement students are needed. It is mainly
dependent on student’s performance. It is interdependent on Mobilizing department and Training
Department. To conduct Placement events fund is required it is also inter connected to Finance
Department.

PROCESS OF PLACEMENT
Pre placement

Placement

Post placement

2.4 Business Process

Mobilization of students: - Trust is having team mobilization where the team visit the
Village & institutions etc. They mobilize the students regarding organization activities,
Training providing in organization.
Fund raising: - In fund raising they have different activities like call centre, Parisara
Program, organizing events, donation boxes and institution visits, by these activities
The fund rising will done at Samarthanam Trust.
Education: - In this program Trust will help students to get good quality education by
Sending them to colleges. And Trust provides every facility for their education like
Books, travelling expense, college fees, hostels etc.
Training: - In the training they have Program called Livelihood Resource Centre;
Under this program it provides training of Basic Computer knowledge, Basic English
& Soft Skills.
Placement: - Based on their skill set developed by the students, they will be
Successfully placed in various organizations.
Flow chart: Business Process

Head Office

Bangalore

Dharwad

Branch

Education Training Placement Mobilization Fund


Raising

Higher BPO Pre- Associated


Education Placeme with Govt. Parisara
nt women and
DDU-GKY
child
Vidya Post- Donation
welfare dept
Prasad placeme box
nt
Cultural
Tele-caller
IT/ITES
FUND RAISING:
The following are few sources of fund raising at Samarthanam

CALL CENTRE:-The main purpose of Call Centre is to raise fund by approaching people and it
is managed by Mr.Revansiddayya G S. Students of Samarthanam Trust often make calls to
donors and convey regarding the financial help. In turn this helps students to get practical
experience of Call Centre job and it helps to retain the existing donors.

DONATION BOXES: - Donation boxes are kept in hotels, institutions and companies to raise
funds and to create awareness about trust.

DONORS:-Individual donors are those who come forward to donate amount, ration, re-usable
product etc.

PARISARA PROGRAM:-It is a dry waste management program. In this program they collect
waste plastic, newspapers, cloths, iron, etc from schools, colleges and households and recycle it
so that out of which women employees in Bangalore Branch make useful items and Trust
organizes exhibition of those products and sell for profit. The funds accruing from this venture
are used to support physically challenged and visually impaired people.

DONATION FROM COLLEGE STUDENTS: - In this program the students donate money
through collecting from class friends or college friends and create awareness of Samarthanam.

2) TRAINING
LIVELIHOOD RESOURCE CENTRE: - The Livelihood Resource Centre of Samarthanam
provides services such as skill training, job placement, post- employment support such as alumni
networks, working against employment discrimination. Under this Program Trust provides
training on Basic English, BPO theory and Basic Computer for the students of Samarthanam
Trust Dharwad.
HIGHER EDUCATION -PRERANA: - PRERANA is an inclusive education program for
students with visual impairment. It aims to provide residential facilities, inclusive higher
education in renowned institutions, English language improvement courses, soft skill
development and improved standard of living through reduction of poverty amongst the disabled
youth.
3) PLACEMENT
PRE-PLACEMENT:- Pre- placement is stage in which trust collects students' profile and
provides training regarding placement activities. Trust conduct mock interview for the students
from both internal and external people and help students to develop soft skills. Trust contact
companies such as BPO/Call centers, Airtel , Akshyapatra, Garments, Sushruta hospital, etc for
placement of students.

PLACEMENT: - Different Call Centers, Hospitality sector, Retail sectors conduct placement
for students of Samarthanam. Placement is done through Job fairs, campus drive and telephonic
interview.

POST-PLACEMENT:- After placement and selection process, companies send offer letters to
trust. Trust provides stay fund for the students as post placement support for 3 months.

4) MOBILISING
Students are mobilized through field visit and institutions. To mobilize students, trust follows
certain procedure. First, they connect themselves with women & child welfare department of
Government. Second, they engage themselves with District Deputy Officer; third, through DDO
they meet Village Rehabilitation Worker. Fourth, through VRW they contact Multi
Rehabilitation Worker and finally they meet village level workers who help them to mobilize
students.

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