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This document discusses a case study of a successful apparel manufacturing company in Mauritius called Company X. It aims to identify the key success factors that have allowed Company X to thrive despite operating in a difficult business environment. The study reviews literature on external and internal factors that influence business success. It then discusses Company X's vertically integrated supply chain and its focus on customer relationship management and order fulfillment. Data was collected through interviews and financial statements to analyze Company X's performance over three years. The goal is to understand the ingredients that have led to Company X's success in a competitive industry.
Исходное описание:
The Mauritian apparel industry has been facing a
number of challenges as globalization and trade agreements have
rocked the foundations of the world economy. The country’s
isolation from its main markets has caused the industry to lose its
competitiveness, particularly in mass markets. This situation has
deteriorated with the closure of many factories over the past
fifteen years. Only those who have kept the pace within the
global competitive business environment have been able to
survive. Reduced cost of operations, decreasing value of the local
currency, and increased competition from new players like India
and China are challenges that Mauritius is facing. This has led
the Mauritian apparel industry to innovate, be more efficient, productive, and quality oriented. This paper illustrates and highlights the mechanism used by a successful apparel manufacturing company to be able to achieve success and sustain it, despite operating in a difficult and competitive business environment.
This document discusses a case study of a successful apparel manufacturing company in Mauritius called Company X. It aims to identify the key success factors that have allowed Company X to t…