Orbital VR Launches to Bring Hands-on Shopping Experience to E-Commerce

with 360p Images

Orbital VR launches to revolutionize e-commerce by creating fully interactive CGI images that
rotate, providing shoppers with an engaging way to see 240 angles of any product.
www.orbital-vr.com

Chicago, IL, September 28, 2018 --(PR.com)-- Fred Muram, Managing Director of Paradigm, has
launched a new initiative - Orbital VR. Inspired by a visit to Sweden where design-driven marketing is
more common than in the U.S., Fred created Orbital VR to take product marketing to the next level.

“We determined the hardware and software we needed and created the most advanced platform available
for creating photo-realistic product renders,” says Muram, Founder and Director of Operations at Orbital
VR. Muram has been watching the evolution of computer imagery for his entire career. With a
background in commercial product imaging and nearly a decade of serving national clients with CG
imagery, Muram envisions Orbital VR as CGI with a twist - literally.

“With a touch screen, a shopper will enjoy a fully interactive image,” said Muram. “By moving one
finger, the customer will be able to manipulate the photo-realistic CGI to turn and rotate in any direction.”
Even without the touch screen, Orbital VR images showcase 240 angles of any object. “Rich content
provides companies the most enticing way to show shoppers a product, the most engaging, too,” Muram
explains. “Imagine seeing the underside of a 600-pound exercise machine. Now it's possible.”

For every e-commerce shopper who resists buying because they can't fully realize the product, 360p
interactive CG images can be the answer. They provide everything a buyer needs to make a decision,
especially for high-end items.

Because they're created, by computers and skilled CGI artists, from CAD designs, there's no need for a
photo shoot or even shipping the product. In fact, there's no need for the product at all. One of the many
advantages for a manufacturer or distributor is that if the product is stuck overseas, or still in production,
Orbital VR can still create an image from CAD.

Unlike commercial photos that require extensive retouching, CGI, even 360p ones, can be changed fast.
Colors can be changed in hours. Defects can be corrected. New features can be added. Nothing depends
on the physical product.

“For clients in manufacturing, 360p CGI represent a huge savings - usually about 30% less than a
traditional photography shoot,” said Muram. “Think about it. There's no scheduling, shipping product,
having staff supervise or retouching. From both a time and money standpoint, 360p CGI images are
simply superior.”

E-commerce sales are expected to hit $4.5 trillion by 2021 and already exceed $400 billion* in the U.S.
alone. Muram sees the Orbital VR's imagery as the future of online selling. “I don't think it's an

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overstatement to say we're launching a revolution in e-commerce with Orbital VR. The 360p rotating
images are simply better - more engaging, more cost-efficient, more convincing to buyers,” Muram states.
“With Orbital VR, we plan to be a leader in content creation using technology to move e-commerce
forward.”

*Enterprise Guide to Global Commerce, 2017

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Contact Information:
Orbital VR
Fred Muram
773-860-8030
Contact via Email
orbital-vr.com
2650 W. Belden
Chicago, IL 60647

Online Version of Press Release:

You can read the online version of this press release at: https://www.pr.com/press-release/765978

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