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This paper situates the regulation of auditing in its social and historical
context. It argues that efforts to appreciate the “politics” of regulation as a
“game” played between representatives of “society” and “the profession”
must be extended and deepened to grasp (i) its constitution within a
historically specific field of politico-economic relations; (ii) the disunity of
each “player”; and (iii) the inescapable involvement of academics in the
regulation game. The paper concludes by discussing recent developments
in the UK arena.
Introduction
In “The Expectations Game”, James Gaa presents a framework for model-
ling the structure and dynamics of auditing regulation in the United States. His
analysis forms part of a developing body of knowledge in which the
discourses and practices of accounting and auditing are treated as social
phenomena. Gaa’s focus upon auditing is timely since, in comparison with
accounting regulation, its study has been seriously neglected and
marginalized,’ even as evidence of “failures” mounts and doubts about the
independence of auditors grow. With reference to the US, UK, Canada and
Australia at least, Hines has observed how “the audit function has become
increasingly problematical” (Hines, 1989, p. 83). In relation to projected
developments within the UK, especially the requirements of the eighth EC
Directive on Company Law, Davison (1987, p. 11, a former chief executive and
senior partner of Arthur Anderson, has noted how “the position and functions
of auditors and their Institute are being permanently and irreversibly altered
. . . State regulation of the practice of accounting is inexorably overtaking
self-regulation”.
Expressions of concern about the regulation of auditing are aroused
whenever “public” expectations about the role and responsibilities of the
auditor are perceived to be unfulfilled by those in a position to voice and
amplify their concerns. The voices include those of academics and prac-
titioners as well as politicians, journalists and company executives. For
example, in the UK, recent months have seen a number of highly publicized
financial scandals and collapses, stimulating doubts about the “independ-
ence” of auditors and the effectiveness of their regulation. In such cir-
cumstances, the gap, or contradiction, of expectations concerning the inde-
pendence and reliability of audits can become over-determined by additional
pressures. As a consequence, a shift in the ownership and control of the
means of regulation may be contemplated. In addition to the requirements of
Received 22 August 7990; revised 27 September 7990, 72 October 1990, 79 November 1990;
accepted 7 January 7997.
109
1045-2354/91/010109 + 13 $03.00/O @ 1991 Academic Press Limited
110 M. Willmloti
the eighth EC directive, current pressures include: the publication of an
independent report on “Takeovers and Short-tsrmism in the UK”, which
recommends that the Department of Trade and Industry take on direct
responsibility for the regulation of accounting and auditing; the tabling of
many questions about auditing regulation in the House of Commons;
exceptionally strong criticisms of the effectiveness of regulatory processes in
the editorials of the financial press (especially the Financial Times and
Accountancy Age during October 1990); and the intensification of competition
in audit markets. According to a deputy senior partner of Peat Marwich
Mclintock, such pressure “has resulted in an expectation gap which is I fear
on the edge of becoming unbridgeable” (Accountancy Age, 25 October, 1990,
p. 3).
As Gaa notes, the practical dynamics of the regulation process involve
“institutional processes of enormous and still uncharted complexity” (Bur-
chell et a/., 1980, p. 12, quoted in Gaa, 1991). What is more debatable,
however, is whether his proposed model of regulation supplies a “simple
theoretical explanation” of how “the social role of auditors is determined”; or
that it “provides a theoretical framework within which the actual historical
details may be analysed”. These claims will be challenged in three key
respects. First, it is argued that insufficient attention is paid to how the
“expectations game” has been constructed historically. There is little con-
sideration of how the rules of the “the regulation game” have taken shape
within an historically specific field of politico-economic relations. Gaa argues
that the regulation game revolves around a contest between representatives
of society and representatives of the accountancy profession. Overlooked is
the taken for granted privileging by both groups of the concerns of investors
and creditors, to the neglect of other groups in society who are affected by the
activities of corporations-such as employees, consumers and citizens. Sec-
ond, and relatedly, the interests of the two players are assumed to be
transparent and unified. This conceals the presence of considerable tensions
within the constituencies of each player in the game. Third, Gaa’s model takes
for granted the privileged position of the academic whose modelling activity
appears to be pursued independently of the game which s/he studies. The
inescapable dependence of academics upon the resources of practical reason-
ing forged by dominant groups in society is disregarded, as is academics’
contribution to the legitimation or disturbance of commonsense understand-
ings. Following this critical commentary upon Gaa’s analysis, some reflections
upon current developments in the “regulation game” in the UK are presented.
First, though, it may be helpful to provide a brief resume of Gaa’s analysis.
Gaa’s Argument
Central to Gaa’s argument is the contention that the process through which
professional rights and responsibilities are defined and enacted can be
adequately modelled as “a political game (played) between two contending
parties”: the representatives of society and the representatives of the
accountancy profession. The two players are understood to be engaged in a
“political debate” through which they seek to secure their respective inter-
ests; and they do this by making rational choices between the options
available to them.
The auditing game 111
An Evaluation
Gaa’s modelling of auditing regulation as a political game is an advance upon
studies which abstract the technical specifications and requirements of
auditing standards from the social context in which they are developed and
enforced. “Power and influence (rather than, say superior skills at analysing
the merits of competing conceptions of the social good)“, Gaa argues, “are
more important in determining the outcome” of auditing standards. This
112 It%.Wmmstt
“I should not wish to associate myself with the attacks made by the
Opposition members on standards of auditing and the way in which the
profession is conducted because much of the work that it does is first class
and should be recognized as such” (ibid).
“This is not the kind of discipline that will make the barons of the big
accounting firms lose much sleep. Nor does it seem well designed to satisfy
a government that chose to introduce a monitoring requirement that went
far beyond the European Community’s Eighth Directive” (Financial Times,
19 October, 1990, p. 18).
If this were not enough, the leader goes on to observe that, in any case, the
proposed process of monitoring fails to address the “central question” (raised
by the eighth Directive). Namely, that the independence of the auditor is in
doubt so long as the directors who have formal responsibility for preparing
accounts “appoint their own watchdogs, the auditors, and fix their remunera-
tion” (ibid). The position of the auditor is characterized as “invidious”
because, as things stand, there is a fundamental “conflict of interest” between
making unwelcome judgements and securing lucrative tax and consultancy
business. This conflict, the leader suggests, “helps to explain the countless
questionable judgements made by auditors over the past two decades”, and
concludes that the time has come to shift the emphasis of the debate from
more detailed rule-making to “prising the auditor away from the managerial
camp” (ibid).
Here the Financial Times goes well beyond an echoing of the Minister’s call
for “more compliance”. The very capacity of auditors to provide independent
judgement is understood to be compromised so long as they are hosts of the
“managerial camp”. The leader implies that the conflict of interest will not be
resolved without a major structural change in the way auditing is regulated-a
change which, it is suggested, will require “the big investment institutions to
play a part in the debate commensurate with their responsibility” (ibid).
However, this argument is itself based upon the questionable premis that the
purpose of the audit is to serve the interests of shareholders-interests which,
it is anticipated, will be “more directly served” by prising the auditors away
from their dependence upon management. In this way, the leader seeks to
re-affirm the widely held understanding, that the sole purpose of the audit is
to serve and protect the interests of shareholders whereas, arguably, its role is
also to facilitate the secure and efficient husbandry and allocation of economic
resources, and these two roles are not necessary compatible, as debates
about short-termism make transparent.
When reference is made to the “the management camp” it is implied that
managers seek to distort what would otherwise be an independent, accurate
representation of economic reality. Or, as it was expressed in an earlier
leader, “Accounting is supposed to provide a neutral representation of
economic reality” (“Accounting Under Scrutiny”, The Financial Times, 4
October, 1990). The problem with such a thesis is that it ignores the socially
constructed nature of standards and reporting processes. In doing so, it
also assumes that the issue of how, for all practical purposes, accounts of
economic reality are opened and closed, should be resolved by shareholders
and, more specifically, by the big investment institutions. Seemingly, ac-
countability for the scope and content of these standards and reporting
processes is the exclusive preserve of shareholders; and that when Members
of Parliament are enacting Companies legislation, they should act on behalf of
shareholders without regard for other parties who are affected by corporate
activity.
It is in challenging such assumptions- both about the ontological status of
accounts and the wider politics of ownership and control of the means of
regulation-that academics have a legitimate role to play (Sikka et a/., 1989a).
For it is both possible and responsible to cast doubt upon the self-serving
illusion of objectivity or impartiality which shrouds accounting practices. Their
The sudithg game 119
Conclusion
The theoretical framework proposed by Gaa draws attention to the social
organization of auditing regulation. However, his model is of limited value for
understanding the positioning of players engaged in the regulation game and
the historical constitution of the “interests” which they are said to account for
their strategic conduct. A more adequate form of analysis must take account
of both the power/knowledge relations through which the discourses and
practices of regulation are enacted as well as the involvement of the analyst in
constituting the phenomena-such as the interests and practical reasoning
attributed to key players-when accounting for the regulatory process.
This should include a deconstruction of the conventional wisdom that “the
expections game”, and its associated “gap”, is between (representatives of)
the profession and “the public”. In dominant discourses about auditing
regulation, in which many accounting academics unself-consciously collude,
the concept of the “public” serves to equate the sectional interest of those
who depend upon their shareholdings to sustain their (class) position in
society with the multifaceted identity of “the public”. Of course, many
members of “the public” are direct, indirect or potential shareholders.
However, for the vast majority, their position and quality of life is much more
dependent upon other factors, all of which are affected by the activities of
corporations-such as the nature of employment opportunities, the safety and
durability of goods and services and the quality of the environment. Through
self-conscious engagement in struggles over the question of who owns and
controls the means of regulating the scope, content and effectiveness of
company audits, academics can raise the visibility of corporate accountability
as a matter of public concern.
Acknowledgement
My thanks to Prem Sikka for his comments on an earlier draft.
Notes
1. If the Interdisciplinary Perspectives on Accounting Conferences held in 1985 and 1988 (see
Accounting, Organisations and Society, 1986; 1987; Accounting, Auditing and Accountability
Journal, 1989; Cooper 81 Hopper, 1990) are taken as a barometer of interest in auditing by those
with an orientation to accounting as a social phenomenon, then the neglect is quite glaring!
Auditing-centred articles are also thin on the ground in the four major journals with a “social”
orientation-Accounting, Organisations and Society; Accounting, Auditing and Accountability
Journal; Critical Perspectives on Accounting; and Advances in Public Interest Accounting.
With rather few exceptions (e.g. Sikka et al., 19891, those with this interest are obliged to rely
upon mavericks and moralists within the mainstream of accounting research, such as Briloff
(1390) and Chatov (1986).
120 M. Wihott
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