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Samuel Dávila Villafañe

A: Res. La Guairita, Piso 9, Apartamento 92, Av. Principal de La Guairita – Urbanización Santa Clara
Estado Miranda – Municipio Baruta -El Cafetal – Caracas 1061- Venezuela
T: +58 412 9539165 (Mobile) / +58 212 9881571 (Home) / E: sadavi74@gmail.com

Objective To effectively continue my successful professional performance in the sales and marketing area of
the telecom, IT and educational industry, assuming new outstanding challenges as a team leader
and adding value to company ‘s results, designing or integrating products and services, creating
winning solutions and attracting new customers, increasing all customers loyalty, according to the
most profitable performance for management and goals by obtaining business and serves current
accounts by monitoring competitors; prospecting for and contacting potential customers; closing
sales; building and expanding accounts and maintaining sales data bases.

Education Management and Tech University Institute IUGT – Business Administration, Marketing 2007 - 2009

José María Vargas University – Business Administration, Management 2010 - 2013

Central University of Venezuela – Certified Radio Announcer & Broadcaster 2015

BigConference – Learning Processes Facilitator 2015

Metropolitan University – Lecturer / Speaker University Certification 2017

Skills & Languages • Marketing and Product Marketing

• Product Management

• Negotiation, Pricing Strategy and Business Planning

• Public Relations and Customer Service

• Market Research and Project Planning

• Business and Marketing Strategy

• Teamwork, Team Management and Leadership

• Sales Management and International Sales

• Public Speaking, Training and Teaching experience

• Bilingual: Spanish & English

Experience SITVEN, C.A. – IT Sales Consultant 2017 - Current
Responsible for IT Commercial & Sales Consultant:

• Systems development and implementation desigining.

• Systems Audit.
• Data Centers.
• Project Management.
• Strategic objectives definition.
• New organizational models designing.
• Change processes orientation and optimization.
• Business improvement and development plans definition.
• Occupations and jobs analisis and optimization.
• Development of human resources management systems.
• Employee evaluation plans designing.
• Internal satisfaction measurement.
• New business opportunities of success definition.
• Technical support planning (Post-sales).

Huawei Technologies de Venezuela, S.A. – Telefónica (Movistar) Sales Manager 2011 - 2016
Responsible for Telefónica account for all Huawei Terminals sales process and operation, achieving
important milestones for Huawei terminals and brand with the Venezuelan main Telecomm
operator such as:

• Over $180 Millions in Purchase Orders, Revenue and Money Collection for Huawei including all main
Huawei’s terminals product lines (feature phones, smartphones, tablets, modems and FWT).
• Over 30% Market Share in terms of delivered units.
• Breakthrough with the first Huawei Smartphone at Telefónica’s portfolio and opening the window
opportunity for all Huawei smartphones’ segments (entry level – medium and high tier)
• Developing the Customer Relationship as the most important and relevant commercial partner for
Telefónica in Venezuela.
• Developing important marketing and co-branding activities with Telefónica.
• Leading important agreements between Huawei and Telefónica according to Venezuelan
exceptional market conditions in terms of pricing in local currency, marketing funds and post-sales
service, including finance, marketing, legal and terminals operation areas.
• Global Acknowledgements and Awards: Huawei Outstanding Staff 2013, First Prize of Sales Progress
Award 2013, Second Prize of Annual Best Retail Award 2013

Huawei Technologies de Venezuela, S.A. – Caribbean Region Sales Manager 2010 - 2011
First Sales position accomplished at Huawei. In charge of Caribbean Huawei offices depending of
Venezuela’s representative office in LATAM at Cuba, Trinidad & Tobago and Suriname markets.
Carefully monitoring all Huawei Terminals sales business with the most important operators of the
Caribbean: TSTT, Digicel, Telesur and Uniqa. As important milestones:

• Huawei’s Best participation at 27th Annual Conference and Trade Exhibition (CANTO) in Suriname.
Introducing Huawei Smartphones at Suriname’s Market with Telesur partnership.
• Breakthrough with WiFi Huawei modems in Telesur’s portfolio (Suriname).
• Best ABA and WiFi Modems retail at TSTT (Trinidad & Tobago) accomplishing more than 25% Market
Share at the TSTT’s open auctions for all telecom brands.
• Creation and organization of Terminals Department at Huawei’s Cuba office managed at the
beginning by a Cuban third party.

Huawei Technologies de Venezuela, S.A. – Marketing Coordinator 2009 - 2010

First job position in Huawei. In charge of Movistar and Digitel accounts. Designing and developing
all marketing activities on each account (marketing, retail, exhibitions, ATL, BTL, trainings).
Monitoring the sell in and sell out processes and internally participating in new Huawei brand
planning according to global strategies and adapting them to Venezuelan market.

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Management & Tech University Institute IUGT – University Lecturer / Professor 2009 - Current
Formal pemsa papers and lectures of different subjects such as: Microeconomics,
Macroeconomics, Marketing, Product Management, Market Research, Sales Management, Stock
Market, Marketing Problems Workshop and Persuasion with more than 300 college technical
students every semester.

Camerata de Caracas Foundation – RRPP Coordinator 2003 - 2009

One of the most important and valuable non-profit cultural Venezuelan organizations mainly
created to investigate, study and perform the music at the time of Baroque period in our continent
(Colony) but also the universal musical expressions of those times. Responsible for designing of
donations planning, executing concerts, designing educational activities and experiences for the
community, universities, and primary and high schools, as wells as, all the activities involved in the
private and public sponsorship management and execution.