Best Social Media Campaigns to be Named by Web Marketing Association

The Web Marketing Association judges will select the best social media campaigns in 86 industries
as part of their 17th annual Internet Advertising Competition (IAC) Awards. Anyone wishing to
nominate their social media work for consideration may do so at http://www.IACAward.org before
the deadline of January 31, 2019.

Boston, MA, November 18, 2018 --(PR.com)-- The Web Marketing Association judges will select the
best social media campaigns in 86 industries as part of their 17th annual Internet Advertising Competition
(IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition
dedicated exclusively to online advertising. Anyone wishing to nominate their social media work for
consideration may do so at www.IACAward.org before the deadline of January 31, 2019.

“Marketers using social media, like Facebook, Pinterest, Instagram, and Linkedin, to engage consumers is
exploding,” said William Rice, president of the Web Marketing Association. Using either apps or pages
can an effective advertising tool to build brand awareness and engage consumers using social media. The
IAC Awards provides an opportunity to show the world your expertise in this emerging field. It's also a
great marketing opportunity for the winners to promote their work to senior management, customers and
prospects”.

The 2019 Internet Advertising Competition Awards are open to all organizations and individuals
(advertising and interactive agencies, corporate marketing departments, etc.) involved in the process of
developing Internet advertising. Entries may be submitted online at http://www.iacaward.org. The
deadline for entry is January 31, 2019 and will be judged on creativity, innovation, impact, design,
copywriting, and use of the medium.

Past Best of Show Winners in the Social Media category include:

Year - Entry Name, Winner

2018 - Rip It Social Media, TMV Group

2017 - Put a Price on your Precious, These Days

2016 - Ask Pharma, Atmosphere Proximity

2015 - Which Career Character Are You? AT&T Quiz, AT&T - Jennifer Terry-Tharp

2014 - The Walking Dead Chop Shop, INNOCEAN USA

2013 - Revlon Expression Experiment, VML

2012 - The Source Code Mission, The Visionaire Group

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2011 - Coca-Cola Happiness Machine, Definition 6

In addition to mobile applications, awards will be presented within each of the industry categories and
advertising formats such as:

Mobile Apps
Email message campaign
Web sites (including microsites and landing pages)
Online ads (including banner, pop-up or interstitial)
Online applications
Integrated ad campaign
Rich media ads
Online Video
Online newsletter campaign

Interactive agencies that win multiple awards will also be in the running for Top Agency Award. Each
entrant will be awarded points based on the level of award for each award received. A Best of Show will
be worth 5 points, Best of Industry 3 points and each Outstanding award 1 point. The agency with the
most points will be awarded the Top Agency Award.

Judging for the IAC Awards will take place in February, 2019. Judges will consist of a select group of
Internet advertising professionals with an in-depth understanding of the current state-of-the-art in Web
advertising. Past competition judges have included top executives from leading corporations, institutions
and media organizations such as Arc Worldwide, Beeby Clark+Meyler, Brunner Digital,
Campbell-Ewald, CNN, Deep Interactive Asia, Digitas, EuroRSCG 4D, Google, IBM Interactive, JWT,
Mastercard, McCann Worldgroup, Possible, SapientRazorfish, Starwood Hotels & Resorts, Small Army,
Tectis GmbH, TMP Worldwide, Universal McCann Interactive and Wunderman / Y&R.

The 2019 Internet Advertising Competition Awards are sponsored by iContact, PR.Com, EContent
Magazine, WebMaster Radio and Website Magazine.

A complete list of past winners can be found at the IAC Award Website.

About the Web Marketing Association

The Web Marketing Association is an organization working to create a high standard of excellence for
Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet
marketing, advertising, PR and design professionals who share an interest in improving the quality of
online advertising, Internet marketing and promotion used to attract visitors to Web sites. The Web
Marketing Association's annual award programs, the WebAward Competition, MobileWebAwards and
the Internet Advertising Competition Awards, have been helping interactive professionals promote
themselves, their companies, and their best work to the outside world since 1997.

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Contact Information:
Web Marketing Association
William Rice
860-558-5423
Contact via Email
www.IACAward.org

Online Version of Press Release:

You can read the online version of this press release at: https://www.pr.com/press-release/768291

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