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Survey of BIGGS consumer satisfaction.

Introduction:
The survey consists of 25 questions it will take you 5-7 minutes. We would like to thank you in
advance for participating on our survey.
Purpose:
This survey to help us better understand customers experience with Biggs
Question Title
*1. How often do you visit Biggs?
Daily
Once a week
Couple times a month
Never

Question Title
*2. I rate the quality of Biggs compared to other brands to be:
Very Bad
Bad
Average
Good
Excellent

Question Title
*3. I usually go to Biggs:
Alone
With someone

Question Title
*4. I would rate the atmosphere of Biggs to be:
Very bad
Bad
Average
Very good
Excellent

Question Title
*5. How satisfied are you with the employee service of Biggs?
Dissatisfied
Neutral
Satisfied

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*6. I rate the friendliness of the employees:
Very bad
Bad
Neutral
Good
Excellent

Question Title
*7. I think that Biggs has enough food options.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree

What food do you prefer for Grab and Go? _____________

Question Title
*8. As a customer, I enjoy Biggs beverage and food in the store / grab-and-go?
In the store
Grab-and-go

What specific food I enjoy most in Biggs ______________________

Question Title
*9. I think Biggs should advertise more.
Strongly disagree
Disagree
Neutral
Agree
Strongly Agree
Question Title
*10. How important is price to you when choosing Biggs?
Unimportant
Important

What price I can afford?

o 90-120 ________
o 130-170________
o 180-230_________
o 240-270_________
o 270-320_________

Question Title
*11. I think the quality of the products is worth the prices.
Strongly disagree
Disagree
Neutral
Agree
Strongly agree

Question Title
*12. Does the price determine the product you choose?
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree

Question Title
*13. I rate the quality of Biggs products:
Very Bad
Bad
Neutral
Good
Excellent

Question Title
*14. I consider that Biggs should offer more promotional offers like sales and coupons.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree

2. Survey of Biggs consumer satisfaction.


Question Title
*15. Do you think Biggs should offer holiday drinks and specialty foods year round or only
during the holidays?
Year round
During Holiday

Question Title
*16. What seasons do you purchase from Biggs the most?
Rainy
Summer
Holidays
o All Season
Question Title
*17. I think that Biggs is more appealing when it's environmentally friendly.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree

Question Title
*18. I use the Biggs application on my smartphone.
Never
Once a month
Weekly
Daily

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*19. How often do you buy gift cards?
Never
Sometimes
Often

Question Title
*20. What do you think Biggs needs to improve the most?
Customer Service Specifics ___________
Product quality What food? _________
Amount of product variation ____________

Question Title
*21. I rate the average cleanliness of Biggs that I have been to:
Not Clean
Somewhat Clean
Clean

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*22. How often do you use the Biggs Wi-Fi?
Never
Rarely
Often

Question Title
*23. How likely is it that you recommend Biggs to your friends?
Unlikely
Somewhat likely
Likely
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*24. What is your gender?
Male
Female

Question Title
*25. What is your age?
10-15
16-25
26-35
36 or older

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