Janice Eusebio

Marketer | Strategist | Creative | Leader

s 786.287.7739 _ janice.eusebio@gmail.com 5 janiceforvirgin.com

SUMMARY MOST PROUD OF

With 4+ years of experience in the commercial utilization of social Building a profitable department at 24
media; I build successful content strategies that increase brand R With 3 years of work experience and a
awareness, promote customer engagement and ultimately drive lifetime of grit, I led the creation of a social
web traffic and conversions. media team, which grew to bring in 40% of
the agency’s revenue.
I have a passion for the F&B, travel, and tourism industries. I've
worked with well-known brands such as IHOP, Applebee's,
Raising $15K for kids in an award
Wyndham Hotels, Radisson Hotels, Meliá Hotels, Occidental
Hotels, Viva Wyndham Resorts, Howard Johnson Hotels, and the > winning fashion
Selected for Leadership Miami, where I led a
Punta Gorda/Englewood Beach Visitor & Convention Bureau. team to create the program’s first-ever large-
scale fundraiser. It funded an extensive
renovation of a local children’s facility and
scored us “Project of the Year.”
EXPERIENCE
Social Media & Content Manager RELEVANT TOOLS
Learning Tribes, a Sitel Group Company
r 06/2018 - Ongoing + Miami, FL
5 learning-tribes.com Hootsuite Socialbakers GAIN
 Leading the digital strategy to create consistent messaging across global
teams and their digital outlets. Sprinklr Adobe Creative Suite
 Managing web content via WordPress CMS in order to improve search
engine performance, increase traffic, and generate leads.
Social Media Advertising Tools
 Creating social media organic content, paid content, and promotional
campaigns that have grown fan bases and engagement by over 200%.

Social Media Marketing Manager LANGUAGES

NM+U (formerly Navigant Marketing)
r 10/2015 - 02/2018 + Miami, FL
English & Spanish Native
5 nmu.agency
 Created a multinational team and equipped them with systems to produce
content, community manage, and run paid social campaigns at a high
frequency.
 Exercised quality assurance for up to 5 accounts at a time by overseeing
the effectiveness of content and promotions against pre-set objectives.
EDUCATION
 Worked to secure new business deals that increased the department’s
revenue by 50%. B.A. Media /
 Managed advertising campaigns with $1M+ annual budgets and created GPA
measurable value in the form of engagement, conversions, or bookings. Communications
Florida State University 3.3 / 4.0
r 2009 - 2012
Social Media Marketing Specialist
NM+U (formerly Navigant Marketing)

COURSES
r 03/2014 - 09/2015 + Miami, FL
5 nmu.agency
 Utilized market data and trends to curate and create engaging
organic/paid content and community manage for 5+ travel brands.
Facebook Blueprint
 Dug into platform and competitor data, drew actionable insights, and
illustrated key findings in reports that clients could easily digest. HubSpot Content Marketing