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Business challenge

Rules-based decision-making
processes at FNB were not fast,
agile or consistent enough to meet
demands imposed by geographic
expansion, increasing regulation and
new consumer expectations.

Transformation Avsharn Bachoo


By deploying a centralized rules Development Manager responsible
engine on its IBM mainframe, FNB for Dynamic Decisioning
greatly accelerated the creation, First National Bank
dissemination and processing of new
business rules, driving smarter and
faster decision-making.

Business benefits:
First National Bank “We are helping the
business to make better
40x increase Driving faster, smarter, more
decisions at higher speed.”
in performance, for Jay Prag

faster and more accurate


consistent and more efficient
First National Bank

decision-making
decision-making
Accelerates
adaptation of business rules
to meet changing demands
Established in 1838, First National Bank (FNB) is the oldest bank in
Reduces South Africa and one of the region’s largest financial institutions. FNB provides
banking and insurance products to personal, commercial, corporate and
latency to enable support for public-sector customers.
online channels
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Fragmented rules “We needed a new approach that would
give us the agility to cope with changing
regulations and business conditions,”
Most organizations—and larger ones comments Avsharn Bachoo. “By cutting
in particular—maintain sets of business the time required to code, develop and
rules designed to ensure that all deploy rules, we knew that we could save
employees are empowered to make on internal costs and greatly improve the
operational decisions that support the bank’s competitive stance.”
strategic goals of the organization. In
banking, these rules form the basis of He adds: “Our new model was based
decisioning systems that help determine on the idea of deploying rules and
which investments should be made, parameters from a central point of control
which people are permitted to open out to multiple environments, and it
accounts, which products can be offered made sense to bring the rules engine
to which customers, and much more. into our mainframe landscape to run
alongside our core banking systems. In
Like other banks, FNB relies on shared the existing set-up, each reference to
business rules and assessment tools to the rules engine meant switching out to
ensure that it strikes the optimal balance a separate platform, and the latency that
between risk and opportunity in all this introduced meant that we couldn’t
operations. As it expanded its business support increasingly vital online channels,
activities both within South Africa and in which need high-speed responses.”
neighboring countries, FNB found that Avsharn Bachoo, Development Manager With up to 40 changes to shared central
its decision-support systems were not responsible for Dynamic Decisioning in rules each month, each of which had “Beyond the value of reduced effort
running optimally in the face of increasing FNB, takes up the story: “Architecturally, to be separately tested and deployed and increased reusability in
demands from internal users, customers the existing solution could not support across ten countries, the existing development, employees get the
and regulators. In particular, the inflexibility different sets of rules for each country, approach at FNB was clearly inefficient benefit of new rules and
of existing systems was making it slow so we were forced to construct multiple in development terms. More important,
decisioning support faster than
and costly to adapt rules to meet new instances of the rules engine. This the subsidiary countries were often
before, helping them to make
requirements, hindering business agility. implied the costly replication of rules and working with outdated rules and risk
associated redevelopment and testing profiles, potentially decreasing the quality
smarter decisions for the business.”
work, and also meant that changes made of decisions and limiting the ability of the Avsharn Bachoo, Development Manager
by head office took too long to propagate business to respond to new challenges responsible for Dynamic Decisioning, First
National Bank
out to the subsidiary countries.” and opportunities.

2
Driving better “We tried to use our old decision engine
to support the new credit-risk bureau, but
The first new application FNB has built
using Operational Decision Manager is
Easier, faster, more
business decisions the data volume was too large,” recalls Aggregations, which scores customers cost-effective
Avsharn Bachoo. “We experimented with for credit risk based on an analysis
FNB carried out a major study of the other engines under consideration, of 24 months of transactional history. Deploying Operational Decision Manager
decisioning solutions from seven vendors but at that time they were all doing flat The scoring process runs overnight and on the IBM z Systems platform has given
before selecting IBM Operational Decision processing. With its multi-dimensional produces 150 metrics on each customer, FNB a single point of control for multiple
Manager running on IBM z/OS. approach, IBM Operational Decision which are then used by the core banking sets of business rules, with a consistent
Manager was the only one up system to determine each individual set of development tools and practices.
“The IBM solution was the only rules to the task.” risk profile. With the help of IBM, the Tactical or strategic changes to business
engine that could run equally well both application went from initial inception to rules can now be applied more rapidly
within and outside of the mainframe IBM helped FNB fast-track the production in less than three months. and propagated down to subsidiary
environment,” says Avsharn Bachoo. deployment of Operational Decision countries with no additional development
“Our initial projects have focused Manager to support the fixed go-live date The next application in the pipeline, or testing effort, enabling the bank to
on the mainframe but we will be for the internal credit-risk bureau. “IBM Personal Banking, will provide scoring respond faster and in a more agile way to
deploying to distributed platforms as helped us make sure that the solution for all products available to personal emerging threats or opportunities – all at
well. Another factor in our choice of would handle the production workload, banking customers and will include rate lower cost.
IBM Operational Decision Manager was accelerated the implementation, helped and pricing recommendations, fraud
the ability to use the industry-standard us with the development of rules and detection, and cross/upsell features. “Today, it is easier, faster and more
ECLIPSE development environment provided intensive on-the-job training Beyond this, FNB plans to move its cost-effective to adapt our business
and tooling rather than a proprietary to get our developers up to speed with monthly data enrichment batch job into rules,” says Avsharn Bachoo. “We
environment. Openness and re-usability the new tool and with object-oriented Operational Decision Manager to speed can deploy almost simultaneously
are very important to us.” principles,” says Avsharn Bachoo. up the ingestion of new data for online to all geographies, and the use of a
credit scoring. parent-child structure keeps local variants
During the proof-of-concept phase, FNB initially processed decisions in of central rules updated with any later
IBM Operational Decision Manager Java running on a standard mainframe changes. Beyond the value of reduced
proved itself to be the only solution that processor. By choosing to output the effort and increased re-usability in
could handle the volumes of data FNB rules files in a binary format and moving development, employees get the benefit
needed to process. At that time, FNB was the workload to a specialty zIIP processor, of new rules and decisioning support
looking to create an internal credit-risk FNB both improved the performance and faster than before, helping them to make
bureau that would eliminate the need reduced its MIPS consumption. smarter decisions for the business.”
to make costly and time-consuming
inquiries to a third-party bureau each time
a new customer opened a bank account.

3
With the decision-support rules engine For the future, FNB is considering “While our initial use of Operational
now running alongside core banking deploying the Decision Server Decision Manager has largely been Solution components
systems on the IBM z Systems platform, Insights component of Operational for credit scoring, we are moving into • IBM® Operational Decision Manager
for z/OS®
FNB has simplified its architecture and Decision Manager, which will areas such as fraud detection, customer
practically eliminated latency. In the past, draw data from the bank’s new segmentation, pricing, loyalty schemes • IBM PureData® System for Analytics
calls to the rules engine were directed to IBM PureData System for Analytics to and our life insurance business,” • IBM z Systems™
a different server on the internal network, enable intelligent response to events in comments Avsharn Bachoo. “The
adding at least a second of latency. By real time. solution gives us a vanilla tool that we • IBM z/OS

contrast, the new rules engine is called can adapt to any requirements, taking
across memory on z Systems, delivering For example, if a customer’s balance advantage of the skills and knowledge we
Take the next step
an estimated 40 times improvement in drops below zero, the solution will are accruing in the Center of Excellence.
To learn more about IBM Operational
performance and enabling the engine to determine an appropriate response and Consolidating to a single strategic tool for Decision Manager for z/OS, please contact
serve online channels. execute it. For an entry-level customer, decisioning will therefore produce further your IBM representative or IBM Business
Partner, or visit the following website:
that might mean sending an SMS to benefits in the future.”
ibm.com/software/products/en/category/
“With faster delivery of recommendations their mobile handset reminding them to operational-decision-management
based on the latest sets of rules, we top-up their balance, while for a premium
Connect with us
are helping the business to make customer, it might result in a call-center
better decisions at higher speed, which operative contacting them to offer
ultimately translates into competitive assistance.
advantage,” comments Jay Prag of
FNB. “We also have the advantage
of running the solution alongside
our core banking software on the
tried-and-trusted z Systems platform,
ensuring extremely high availability
and security. This is all part of our
migration from a batch-oriented culture
to a real-time, events-driven and
insightful architecture.”

© Copyright IBM Corporation 2016, IBM Corporation, 1 New Orchard Road, Armonk, NY 10504 U.S.A. Produced in the United States of America, January 2016.

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