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VIMEO FOR YOUR

BUSINESS

Getting to know VIMEO

Getting to know VIMEO

Just like in my other tutorials…

Just like in my other tutorials…
Just like in my other tutorials…
Just like in my other tutorials…
Just like in my other tutorials…

There’s always that first question.

You might want to ask yourself.

You might want to ask yourself.

Is VIMEO for me?

Is VIMEO for me?
Is VIMEO for me?

Then, you’ll follow up that question.

Then, you’ll follow up that question.
Then, you’ll follow up that question.

Why VIMEO?

Why VIMEO?
Why VIMEO?
Why VIMEO?
Why VIMEO?
Why VIMEO?

We’re starting to get stereotype, I know!

But in reality…

But in reality…
But in reality…
But in reality…
But in reality…
But in reality…

These questions are truly important.

Of course! Would you really invest immediately?

Of course! Would you really invest immediately?
Of course! Would you really invest immediately?
Of course! Would you really invest immediately?
Of course! Would you really invest immediately?

In an application you didn’t even investigate?

In an application you didn’t even investigate?
In an application you didn’t even investigate?
In an application you didn’t even investigate?
In an application you didn’t even investigate?

So let’s interrogate investigate.

So let’s interrogate investigate.
So let’s interrogate investigate.

Again… (the killer question)

Again… (the killer question) Why VIMEO ?
Again… (the killer question) Why VIMEO ?
Again… (the killer question) Why VIMEO ?

Why VIMEO?

WISTIA is there,

“ever heard of it?”

WISTIA is there, “ever heard of it?” (it’s a competitor)

(it’s a competitor)

And ultimately, there’s… Youtube

And ultimately, there’s… Youtube
And ultimately, there’s… Youtube

Youtube is the champion!

Youtube is the champion!
Youtube is the champion!
Youtube is the champion!
Youtube is the champion!
Youtube is the champion!

It’s the undefeated, the undisputed…

Champion to netizen viewers.

Champion to netizen viewers.
Champion to netizen viewers.
Champion to netizen viewers.
Champion to netizen viewers.

Nobody beats Youtube… they say!

Okay, let’s give Youtube that win!

Okay, let’s give Youtube that win!
Okay, let’s give Youtube that win!

It’s the online TV of the masses…

Where anything and everything goes…

Where anything and everything goes…
Where anything and everything goes…
Where anything and everything goes…
Where anything and everything goes…

Even excessive amount of ads. 

Even excessive amount of ads. 
Even excessive amount of ads. 
Even excessive amount of ads. 
Even excessive amount of ads. 
Even excessive amount of ads. 

No, I don’t hate Youtube.

No, I don’t hate Youtube. (I’m no hater, I’m just comparing them) 
No, I don’t hate Youtube. (I’m no hater, I’m just comparing them) 
No, I don’t hate Youtube. (I’m no hater, I’m just comparing them) 
No, I don’t hate Youtube. (I’m no hater, I’m just comparing them) 

(I’m no hater, I’m just comparing them)

So… Why VIMEO?

So… Why VIMEO? (I promise, this is the last time I’ll ask that repetitive question.) 
So… Why VIMEO? (I promise, this is the last time I’ll ask that repetitive question.) 
So… Why VIMEO? (I promise, this is the last time I’ll ask that repetitive question.) 
So… Why VIMEO? (I promise, this is the last time I’ll ask that repetitive question.) 

(I promise, this is the last time I’ll ask that repetitive question.) 

Alright, let’s put it this way…

Alright, let’s put it this way…
Alright, let’s put it this way…

Youtube may be the “king of viewers”, but…

VIMEO is more finesse.

VIMEO is more finesse.
VIMEO is more finesse.
VIMEO is more finesse.
VIMEO is more finesse.
VIMEO is more finesse.

VIMEO ate up a lot of viewers from

Youtube.

VIMEO ate up a lot of viewers from Youtube. (according to an online article I’ve read)
VIMEO ate up a lot of viewers from Youtube. (according to an online article I’ve read)
VIMEO ate up a lot of viewers from Youtube. (according to an online article I’ve read)
VIMEO ate up a lot of viewers from Youtube. (according to an online article I’ve read)
VIMEO ate up a lot of viewers from Youtube. (according to an online article I’ve read)

(according to an online article I’ve read) *wink

So who transferred?

These are the picky viewers.

Those who consider filmmaking as an art.

Those who don’t view for attention, likes, or ranking.

Those who don’t view for attention, likes, or ranking.
Those who don’t view for attention, likes, or ranking.

Those who don’t really care about trending stuff.

Those who don’t really care about trending stuff.
Those who don’t really care about trending stuff.
Those who don’t really care about trending stuff.
Those who don’t really care about trending stuff.

Now you see!

Now you see!
Now you see!
Now you see!
Now you see!
Now you see!

VIMEO has found its “niche”

VIMEO has found its “niche”
VIMEO has found its “niche”

VIMEO is for the refined viewers.

VIMEO is for the refined viewers.
VIMEO is for the refined viewers.
VIMEO is for the refined viewers.
VIMEO is for the refined viewers.

The reason for the switch

So what specifically made these viewers switch?

What did they see in VIMEO…

What did they see in VIMEO…
What did they see in VIMEO…

…that made them leave Youtube for good?

…that made them leave Youtube for good?
…that made them leave Youtube for good?

REASON #1

REASON #1
REASON #1
REASON #1
REASON #1

Sincere and minimal presentation of video

Sincere and minimal presentation of video
Sincere and minimal presentation of video
Sincere and minimal presentation of video
Sincere and minimal presentation of video
Sincere and minimal presentation of video

They aren't looking for viral videos

REASON #2

REASON #2
REASON #2
REASON #2
REASON #2

Easy to use 360°, live, and 4k support features

Absolute no advertisement on the videos

Absolute no advertisement on the videos
Absolute no advertisement on the videos
Absolute no advertisement on the videos
Absolute no advertisement on the videos

REASON #3

REASON #3
REASON #3
REASON #3
REASON #3

No limit on video

length (when uploading)

VIMEO is more organized; better search engine

VIMEO is more organized; better search engine
VIMEO is more organized; better search engine
VIMEO is more organized; better search engine
VIMEO is more organized; better search engine

REASON #4

REASON #4
REASON #4
REASON #4
REASON #4

Excellent aesthetics

Videos are professionally produced

Videos are professionally produced
Videos are professionally produced
Videos are professionally produced
Videos are professionally produced
Videos are professionally produced

REASON #5

REASON #5
REASON #5
REASON #5
REASON #5

No commercial, gaming, & non-user generated content.

REASON #6

REASON #6
REASON #6
REASON #6
REASON #6

Community is composed of professional crowd.

Mostly filmmakers and film enthusiasts

Mostly filmmakers and film enthusiasts

REASON #7

REASON #7
REASON #7
REASON #7
REASON #7

Better-looking “video player”

Better-looking “video player”
Better-looking “video player”
Better-looking “video player”
Better-looking “video player”
Better-looking “video player”

Highlights content of video than personal branding

(like Youtube)

Highlights content of video than personal branding (like Youtube)

How to start using VIMEO?

Jut like in all other video-hosting sites…

You’ll need to create your personal account.

You’ll need to create your personal account.
You’ll need to create your personal account.

Opt for a ‘free’ version or ‘paid’

version (better)

Opt for a ‘free’ version or ‘paid’ version (better)
Opt for a ‘free’ version or ‘paid’ version (better)
Opt for a ‘free’ version or ‘paid’ version (better)
Opt for a ‘free’ version or ‘paid’ version (better)

If you have a business…

If you have a business…
If you have a business…
If you have a business…
If you have a business…
If you have a business…

Go for the paid version.

Go for the paid version.
Go for the paid version.
Go for the paid version.
Go for the paid version.
Go for the paid version.

Free version has very limited capabilities

Free version has very limited capabilities
Free version has very limited capabilities
Free version has very limited capabilities
Free version has very limited capabilities

Next, is upload your first video

Next, is upload your first video
Next, is upload your first video
Next, is upload your first video
Next, is upload your first video
Next, is upload your first video

To do that, click the upload button

It’s on the upper- right side of the page

It’s on the upper - right side of the page
It’s on the upper - right side of the page
It’s on the upper - right side of the page
It’s on the upper - right side of the page

It will take you to the ‘upload’ page

It will take you to the ‘upload’ page
It will take you to the ‘upload’ page
It will take you to the ‘upload’ page

Now drag any video file you like, or…

Click the ‘choose files’ button highlighted in blue

Click the ‘choose files’ button highlighted in blue

Don’t forget to set the privacy of your video

Don’t forget to set the privacy of your video

There’s actually a lot of choices

There’s actually a lot of choices
There’s actually a lot of choices

Just try to read each one…

Just try to read each one…
Just try to read each one…
Just try to read each one…
Just try to read each one…

‘cause it only boils down to two (2) categories, namely:

Public or private, it’s up to you

Public or private, it’s up to you
Public or private, it’s up to you
Public or private, it’s up to you
Public or private, it’s up to you
Public or private, it’s up to you
Public or private, it’s up to you

Now, while uploading the video…

Now, while uploading the video…
Now, while uploading the video…
Now, while uploading the video…
Now, while uploading the video…
Now, while uploading the video…

You’ll see a status bar of how much is uploaded.

Moving on, its time to fill-up details…

Edit the title of your video

Edit the title of your video
Edit the title of your video
Edit the title of your video
Edit the title of your video

Put a description of your video

Put a description of your video
Put a description of your video

Set the privacy,

(if you didn’t set it before uploading)

Set the privacy , (if you didn’t set it before uploading)
Set the privacy , (if you didn’t set it before uploading)
Set the privacy , (if you didn’t set it before uploading)
Set the privacy , (if you didn’t set it before uploading)

Select the language used in your video

Check the box (if you want to) “Enable video review page”

Check the box (if you want to) “Enable video review page”

You can include

tags (if you want) For SEO reasons

You can include tags (if you want)  For SEO reasons
You can include tags (if you want)  For SEO reasons
You can include tags (if you want)  For SEO reasons
You can include tags (if you want)  For SEO reasons
You can include tags (if you want)  For SEO reasons

Choose the appropriate audience…

Choose the appropriate audience…
Choose the appropriate audience…
Choose the appropriate audience…
Choose the appropriate audience…
Choose the appropriate audience…

Set the content rating

Set the content rating
Set the content rating
Set the content rating
Set the content rating

Is it:

For all audiences, or mature only

Is it:  For all audiences,  or mature only
Is it:  For all audiences,  or mature only

Now, you’ll see a URL at the bottom

Now, you’ll see a URL at the bottom

There’s an option to copy it to your clipboard.

Below the URL…

Below the URL…
Below the URL…
Below the URL…
Below the URL…

you can also click:

open in new tab

you can also click: ‘ open in new tab ’
you can also click: ‘ open in new tab ’

To check the appearance of your video

Now, time to save your video

Now, time to save your video
Now, time to save your video

Hit the Save button, and you’re done!

Hit the Save button, and you’re done!

Not contented yet? Don’t worry!

Not contented yet? Don’t worry!

There are additional options to customize

Just click the blue Edit Settings button

Just click the blue Edit Settings button

It will open up a new tab on your browser.

It will open up a new tab on your browser.
It will open up a new tab on your browser.
It will open up a new tab on your browser.
It will open up a new tab on your browser.

This new page features more editing.

This new page features more editing.
This new page features more editing.
This new page features more editing.
This new page features more editing.
This new page features more editing.

We’re not gonna discuss all of them.

As most are repetitive…

As most are repetitive…
As most are repetitive…
As most are repetitive…
As most are repetitive…
As most are repetitive…

And you can likely explore on your own.

And you can likely explore on your own.

It’s very easy to use and understand.

So let’s just focus on the important ones.

So let’s just focus on the important ones.
So let’s just focus on the important ones.

At this point,

At this point,
At this point,
At this point,
At this point,
At this point,

…if you’re still using the free version…

…if you’re still using the free version…
…if you’re still using the free version…
…if you’re still using the free version…
…if you’re still using the free version…
…if you’re still using the free version…

Better switch to pro/paid version

Better switch to pro/paid version
Better switch to pro/paid version
Better switch to pro/paid version
Better switch to pro/paid version

Because there’s more customization in it.

Now, on the additional settings…

Now, on the additional settings…
Now, on the additional settings…
Now, on the additional settings…
Now, on the additional settings…
Now, on the additional settings…

You can change the thumbnail of your video

3 options:

3 options:
3 options:
3 options:
3 options:
3 options:

1.) choose from the pre-uploaded thumbnail

2.) select a frame from your video

2.) select a frame from your video
2.) select a frame from your video
2.) select a frame from your video
2.) select a frame from your video

3.) random let VIMEO create a set for you,

then choose one

… then choose one
… then choose one

Why is this important?

Why is this important?
Why is this important?
Why is this important?
Why is this important?
Why is this important?

It gives viewers a concrete idea

It gives viewers a concrete idea
It gives viewers a concrete idea
It gives viewers a concrete idea
It gives viewers a concrete idea

…of what your video is all about

…of what your video is all about
…of what your video is all about
…of what your video is all about
…of what your video is all about

Plus, great pictures attract more views!

So start changing that thumbnail!

So start changing that thumbnail!
So start changing that thumbnail!

Upnext

Upnext …
Upnext …
Upnext …
Upnext …
Upnext …

Embed your video

Embed your video
Embed your video

Under this category,

Under this category,
Under this category,
Under this category,
Under this category,
Under this category,

…there are lots of customization for your video

…there are lots of customization for your video
…there are lots of customization for your video

Again, the options are only for paid version

Again, the options are only for paid version
Again, the options are only for paid version

Next is

interaction tools

Next is interaction tools
Next is interaction tools

Capture email, create cards, put endscreens

Capture email, create cards, put endscreens …
Capture email, create cards, put endscreens …
Capture email, create cards, put endscreens …
Capture email, create cards, put endscreens …

Once again, for paid version only

Once again, for paid version only
Once again, for paid version only
Once again, for paid version only
Once again, for paid version only

Now, distribution

Now, distribution
Now, distribution

This is where you connect…

This is where you connect…
This is where you connect…

…your social media accounts

…to distribute your video and be discovered

From VIMEO, you can connect it to:

From VIMEO, you can connect it to:
From VIMEO, you can connect it to:

Youtube, Facebook, LinkedIn, Twitter

And lastly, stats

And lastly, stats
And lastly, stats
And lastly, stats
And lastly, stats

Check how your video performs.

Check how your video performs.
Check how your video performs.
Check how your video performs.
Check how your video performs.

Track viewer engagements across channels.

You can sync with Google Analytics

You can sync with Google Analytics

If you want to better track your video

If you want to better track your video
If you want to better track your video
If you want to better track your video
If you want to better track your video

You’ve reached the end!

Thank you for taking time to read my presentation.

You’ve reached the end! Thank you for taking time to read my presentation. Hope you learned

Hope you learned a lot!!!