Академический Документы
Профессиональный Документы
Культура Документы
1. SWOT
2. Role of SWOT Analysis
3. Identifying opportunities and threats
4. Identifying and evaluating strengths and weaknesses
5. Making SWOT analyses more effective
6. SWOT to TOWS
Reference
Contemporary strategic marketing second edition - Rose Brennan, Paul Baine, Paul Garneau
and Lynn Vos