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Business
Chapter 03
1
Lesson’s Objectives
Define Ethical Issues
Classification of ethical issues
Identify the ethical issues with examples
2
Three “C’s” of Business Ethics
The need for compliance of rules, including :
◦ Laws,
◦ Principles of morality, the customs of community,
and
◦ Policy of the company and fairness.
3
Three “C’s” of Business Ethics
The contribution business can make to
society through:
◦ The core values,
◦ Quality of one’s products and services
◦ By providing jobs to employees
◦ Usefulness of activities to surrounding
community, and QWL (Quality of Work Life)
influenced by ethical and moral values.
4
Three “C’s” of Business Ethics
The consequences of business activity:
Towards environment inside the plant and outside the
organizational community, e.g., Bhopal Gas Leading
Tragedy.
Social responsibility towards shareholders, bankers,
suppliers, customers and employees of organization.
Good public image. Sound business practices so that
public image is not tarnished.
5
Influences on Ethical Behavior
Personal values
Attitude/Behaviors of supervisor
Attitudes/Behaviors of senior management
Internal drive to succeed
Performance pressures
No threat of punishment
Friends/Coworkers
6
Ethical Issue
•A problems, situations, or opportunities
requiring an individual to choose among
actions that may be evaluated as right or
wrong, ethical or unethical
Ethical issues arise because of:
Conflict among personal/organizational
values
◦ Conflicts with societal values
7
Is it Ethical Issue?
Is it ethical to reduce costs by exploiting low
quality resources
Is it ethical to sell products that are legal, but
known to harm those who use them
Is it ethical to manufacture products that are
used to kill?
Those are ‘big questions’ that elicit strong views,
but there are many smaller, tactical issues at an
individual level
8
Then…..
Ethical behavior goes beyond the legal
requirement placed on a business, as it concerns
discretionary decisions and behavior;
In other words, what a business chooses to do,
rather than what it is forced to do.
Business ethics are relevant both to the conduct
of an individual within an organization and to the
conduct of the organization as a whole.
9
Theory & Practice
In theory, business ethics are shared
set of attitudes, morals and rules of
behavior that underpin the decision
making process
However, in practice not everybody
agrees on what is ethical and what is
not.
10
Classification of Ethical Issues
I. Conflicts of interest
II. Honesty & fairness
III. Communications issues
IV. Organizational relations
11
I. Conflict of Interest
A conflict of interest (COI) occurs when an
individual or organization is involved in multiple
interests, one of which could possibly corrupt the
motivation for an act in another.
A conflict of interest is a set of circumstances
that creates a risk that professional judgment or
actions regarding a primary interest will be
unduly influenced by a secondary interest.
12
• Exists when
Conflict of Interest
an individual must choose whether
14
II. Honesty and Fairness
Honesty relates to truthfulness, integrity &
trustworthiness with business activities
Fairness relates to being just, equitable & impartial
with organizational activities
Business should not be played as a “ game” and
managers tend to Breaking or bending laws means
violates trust
And finally Lack of rules & poor enforcement of firm
may leads to unethical behavior
15
III. Communications
Issues involved relate to advertising, product
safety, pollution, & employee work conditions.
Lying is a major ethical issue with internal &
external communications
False advertising relates to:
Exaggerated/inflated claims
Concealed / hidden facts & ambiguous statements
Lying
16
IV. Organizational Relationships
Organizational behavior related to behavior of
organizational members toward customers,
suppliers, subordinates, superiors, peers & others
17
Ethical Issues Related to Ownership
Owners have an obligation to society as well as
their employees & customers
Minimize pollution
Compensate working fairly
Produce safe products
Must be sensitive to legal & ethical risks of
their industry & region
18
Employees & Management Concerns
Employee theft, sabotage & competitive
intelligence, child labor,
Rights in hiring, promotion, and firing
Fear of layoffs, Upward mobility
Salary plateau/level, motivations
Discrimination, security of job
Privacy & data access, outsourcing
Health & safety, welfare facility
19
Consumer & Marketing Issues
Better quality of goods, truth
Reasonable price not discriminatory pricing
How to use positioning, promotion tool
How shows differentiations
Maximize positive publicity & avoid
negative
Bidding, Pricing, Competition
20
Shareholders
Ensure capital appreciation
Ensure steady & regular dividends
Disclosure all relevant information
Protect minority shareholders interest
Protect interest in times of mergers,
amalgamations and takeovers.
21
Government
Competitor
Honesty in attracting customer
Practice win-win approach
Beating with value not cheating
22
Distributors
Supplier
Comply with agreements
Use bargaining power
Consider as a supplier to supplier
23
Identify an Ethical Issue
24