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S U N D A Y P U B L IS H E R S L IM IT E D

Publishers of The Sunday Express


P.O. Box 5516-00100, Nairobi, Kenya
Tel: 020 221 5893, 0711184907, Finance House, 11th
Floor, Loita Street.
Email: info@sundayexpressnews.com

Date 15th august2010

Dear Dominic,

RE: PARTNERSHIP BETWEEN THE SUNDAY PUBLISHERS


LIMITED

Kenya homes expo

About us:

The Sunday Express newspaper is a weekly publication with quest to


disseminate in depth and analytical news in politics, Business, agriculture
sports, entertainment and day-to-day happenings around the globe to public.

With a circulation of over 60,000 copies per week, our vision is to become one
of the region's leading newspaper through delivering exceptional and
excellent news and service to both our readers and clients. Our driving force is
the print content excellence based on factual information, by which
Companies can reach out to the mass readers who have accepted and
recognize The Sunday Express newspaper.

The Sunday Express provides Marketing and communication platform. We are


therefore an integrated communications resource, operating with integrity,
understanding and content excellence, we provide a solution platform for
Marketing and communication of company’s products, launches, experiences
to our clients through doing features and advertising.

The Sunday Express assists organizations to scan their business, social


environment and produce corporate and communication plans, which keep
them in touch with key target audiences who are our readers.

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CORPORATE COMMUNICATION STRATEGY FORMULATION

The Sunday Express Newspaper boasts of strong skilled writers. Their cutting
edge include conducting interviews, writing based on facts and references,
editing, proof reading, graphic design and printing. Through this unit, we
develop a good corporate content for the readers who form your target.

PUBLISHING

The Sunday Express has extensive reach in the business world across the
region. This facilitates communication between clients and the broader public.
Through this unit, we develop positioning of features / articles and
advertisements in the magazine. This has proven possible through complete
acceptable standards of performance and at level of quality of which we shall
consistently be proud to be associated with. Further, we publish and design In-
house magazines, News letters and all other related publications.

OUR TARGET AUDIENCE

The Sunday Express targets readers of age bracket of between 18 years and
above.

Every week, The Sunday Express covers a wide range of topics and dedicate
one page for IT, Aviation and Travel, Agriculture, Education, Entertainment,
Issues affecting the youth and in-depth analysis on politics and social issues.

OUR CIRCULATION

With a circulation of 60,000 prints every week, we distribute the newspapers


to the entire part of the country with distribution offices in Nakuru, Eldoret,
Kisumu, Mombasa, Kitale, Kakamega, Central province, Eastern and North
Eastern.

In addition to that, we supply the newspaper to all government departments,


to the PSs, Ministers, all MPs and all the corporate.

ADVERTISING

As a weekly newspaper we are committed to managing perceptions because


we recognize that perceptions play a critical role in business success or
failure. We offer a wide range of
Strategic ADVERTISING positions that will manage perceptions in order to
create positive business results.

We have also been a media advertising platform for Interim Independent


Boundaries Review Commission (IIBRC), Committee of Experts, on
constitutional review among other government agencies and Ministries.

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OUR UNIQUE POINTS FOR ADVERTISING are:

1. In depth and Strong writing


2. Excellent knowledge and understanding of a wide range of issues
3. Vast experience in business related features & journals
4. Cost-effective rates

ADVERTISING PROPOSAL

Advertising is a way to get your message to your desired audience. But in


order to do that, we have a proposal therefore, we have developed a plan
which has many facets, including your marketing goal through advertising in
The SUNDAY EXPRESS Newspaper.

BUSINESS PARTNERSHIP PROPOSAL

The Sunday Express proposes to impact concepts to run for you an exclusive
supplement on the forth coming Kenya homes expo by involving all the
exhibitors by way of advertising to show case themselves during the expo and
to advertise in our subsequent issues and in return we shall carry out all the
company’s media events, press releases, new product launches and its
corporate social responsibility in the Newspaper so as to reach your target
audience while forming a formidable symbiotic partnership.

REACHING YOUR AUDIENCE

We propose numerous options to choose from when you are deciding on the
size and page to advertise on and believe you will reach your target market at
a cost efficient means.

OUR PARTNERSHIP

We propose to carry out one paid Advert and one complimentary whenever
you advertise with us.

Thank you,

Stella Njiru

Advertising executive

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Tel:020-2218593/0721179441