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AROGYA - HEALTH

For years, health has remained a frontrunner of


all the programmes that TML has initiated for the
society. The Company has set up a community
hospital in Jamshedpur, India and also
commenced several community programmes to
address the issues of leprosy, malnutrition and
others.

Through ‘Aarogya’, the health initiative under its CSR programme, TML
operates mobile health clinics for remote tribal community outreach,
offering last-mile aid in Pune. Aarogya also focusses on maternal and child
health, with a holistic and balanced approach towards preventive healthcare
and curative healthcare interventions. The Company has tied up with
nutrition rehabilitation centres across India to raise awareness on the health
of children, pregnant women and
lactating mothers.

With this belief, we have set up community hospital infrastructure in


Jamshedpur and have been running programmes to address leprosy,
malnutrition, etc. for many decades now. Under our CSR programme for
health – Aarogya, we operate mobile health clinics for remote, last mile
tribal community outreach in Pune. We have tied up with Anganwadis and
nutrition rehabilitation centres across India to ensure better nutrition and
health awareness for children, pregnant women and lactating mothers. Our
initiatives also focus on holding awareness sessions for adolescent girls to
address their queries on puberty, health and hygiene.
The story in numbers

376310 60098 2909


Beneficiary of preventive people benefited from health children treated for
& curative health services awareness session . malnutrition.

Addressing child nutrition and health


awareness

Malnourishment among children can hamper brain development, which


could lead to long-term negative impact on health, physical and mental
development, as well as overall wellbeing. Tata Motors has taken several
steps to address such concerns. We run a malnutrition treatment centre at
Jamshedpur where severely malnourished infants and children are medically
treated for three weeks so that they achieve normal health as per WHO
protocols. At the company’s other locations, nutritious food is provided to
Anganwadi children in nearby rural and urban slum communities. We also
deploy information, education and communication campaigns in partnership
with competent, reputed non-profit agencies and experts.

Preventive and curative health services

The spectrum of preventive and curative interventions of Tata Motors


includes dealing with leprosy, tuberculosis, HIV/ AIDS, malaria, waterborne
diseases, etc. At Jamshedpur and Lucknow, this project has been deployed
for decades through Tata Motors own societies. At other locations, we
partner with recognised non-profits and government hospitals to deliver
health care services. In general, the pressing health care needs of
communities proximate to our plants and offices determine the kind of
interventions under this CSR project.

Course for General Duty Assistant

The ideal nurse-patient ratio stands at 1 nurse for every 500 people. India
faces a shortage of 2.5 million nurses. Our programme aims to fill this gap.
Majority of the requests for bedside attendants come from families who want
a full-time caretaker for geriatrics. Tata Motors acted on this insight and in
partnership with Wockhardt Health, we developed a course for General
Duty Assistant. The infrastructural support to students for training in the
form of laboratory, classroom furniture and scholarships has been facilitated
by us. After completion of this course, students can offer their services at
hospitals, nursing homes and at private homes.
Vidyadhanam - Education

Education is the foundation upon which the


development of an individual’s cognitive,
psychological and intellectual faculties rests. Our
CSR programme for education, Vidyadhanam,
ensures support to thousands of young learners
at several stages of their educational journey.

TML believes education is the cornerstone of one’s cognitive, psychological


and intellectual faculties. Vidyadhanam, TML’s CSR programme for
education, provides support to young learners by ensuring holistic
development in education infrastructure and services. The programme
focusses on the academic, physical and social development of students, in
conjunction with value education. It facilitates their mentoring by
professionals who are experts in their subjects of interest.
The key projects under Vidyadhanam include:

 Scholarships

 Financial aid to students of IITs and government engineering colleges

 Coaching classes

 Special coaching for IIT-JEE and other competitive exams

 School infrastructure improvement

 Co-curricular activities

The story in numbers

37937 5843 30411


Students attend special students benefited through students engaged in
coaching classes. school infrastructure life skills & co-curric
improvement. Ular activities.

2731 161

Beneficiary of scholarship students availed IIT-JEE coaching


&financial aid
Scholarships and financial aid

Jointly instituted by Tata Motors and Tata Communications, the Tata


Samarth scholarship is a mentor-based rolling scholarship programme
supporting bright young engineers belonging to the economically weaker
sections of society. Thus far, we have awarded scholarships to 50 students
from five engineering colleges affiliated with the College of Engineering,
Pune. These students are also being mentored by senior leaders of the two
companies. We have also partnered with the IIT Bombay Alumni
Association to extend financial aid to IIT-B students in need. About 40
students have been supported till now under this programme.

Special coaching classes


In order to tackle the issue of high dropout rates, low percentages of students
passing exams and weak academic performances in the secondary school
system, Tata Motors has partnered with reputed non-profits to provide
quality education to students studying in municipal schools. In partnership
with the Global Education Trust (the CSR arm of leading coaching class
institute Mahesh Tutorials), we are providing special coaching to around
23,000 students of grades 9 and 10 enrolled in over 140 municipal schools of
Mumbai. Based on the encouraging outcome of this project, we have
deployed similar projects in communities around our other manufacturing
locations. At some places, we have also set up e-learning technology to
promote digital learning.

Special coaching for IIT-JEE and competitive


exams

Tata Motors has partnered with Avanti Fellows, an NGO, to support bright
students of Jawahar Navodaya Vidyalaya (JNV) schools preparing for IIT-JEE
and other competitive entrance exams. As part of the programme, we
provide special coaching to students at JNV Mangalore and JNV Puducherry.
We have also deployed innovative peer-to-peer learning pedagogy at these
places. As a result of the intervention, the overall entrance exam
performance of students from these schools has significantly improved.
Kaushalya - employability or
skilling
TML has received the Golden Peacock award
for its training initiatives.

Without formal skills, the employability of a person gets affected. To address


this issue, TML has partnered with numerous skill development centres
across India. TML’s skill development programme, Kaushalya, seeks to
empower unemployed youth by providing vocational training in automotive
and other industrial trades.

Additionally, TML also facilitates the following:

Train youth in vocational skills for employment areas such as electrician,


nursing assistant and so on

Engage in capacity building of community-based groups, including women


and farmers, in agriculture and allied industries.

The story in numbers


98661 3465 1388
Youth trained in youth trained in marketable framers & womens benefitted
automotive & allied vocational trades from capacity building
trades programmes

729
People benefitted from
enternuership development

LEAP programme

LEAP (Learn, Earn and Progress) is a one-year training programme


established by Tata Motors for youth to become motor vehicle mechanics.
With support from our dealers and implementation partners, we not only
provide classroom training to students, but also make sure that they get
practical hands-on experience of working in Tata Motors authorised dealer
workshops. During their on-the-job training, students are paid nominal
stipend which helps them cover their training fee. This extended
engagement has ensured 80% job placement immediately after completion of
the training programme.

Professional driver training programme

Driving as profession presents an excellent opportunity for the unemployed


youth with relatively lower educational qualification. Tata Motors has taken
a unique approach towards professional drivers training by forging multi-
stakeholder partnerships with NGOs, reputed driving schools and associated
dealers. We have also developed strong government linkages, particularly to
ensure subsidy in training fees of the candidates.

Training in marketable vocational trades

Further to meet aspirations of youth, Tata Motors provides training to them


in marketable vocational skills leading to wage employment. We facilitate
many non-automotive market driven courses, such as electrician training,
development of IT skills, beautician training, etc. For successful
implementation of these courses, we have partnered with reputed NGOs to
train the youngsters as per national occupation standards. We also engage
industry leaders to provide the youth with on-the-job training.

Skill development in agriculture and allied


trades
Tata Motors works closely with community-based groups of farmers and
women, mainly engaged in agriculture, to help them earn supplementary
income. Through these interventions, we focus on training them on
improved agricultural practices such as rice intensification methodology,
intercropping, etc. In addition to this, we equip them with various allied
skills such as backyard poultry and dairy which helps in reducing their
vulnerability and also provides them with an extra source of income.

Vasundhra – environment
Tata Motors, under the environment-related CSR
programme – Vasundhara, strives to contribute to enhanced
environmental sustainability by proactively facilitating the
protection, conservation, judicious use and augmentation of
natural resources.

Depletion of forests disturbs the delicate ecological balance and also


contributes to climate change. With our initiatives under Vasundhara, we
aim to promote environmental consciousness among community members,
school students and our employees by engaging them in plantation and
cleanliness drives. The underlying vision is that environment being a
common global concern, any effort at promoting environmental
sustainability at a local level would benefit the environment as well as local
communities and society at large. We also encourage community members
to use renewable energy products like solar lamps and promote innovative
products like fuel efficient chulhas that reduce the carbon footprint.
We partner with the communities and NGOs around our manufacturing
plants and office locations for deployment of Vasundhara projects. This
approach meets the needs of the local community, and also inculcates in
them a sense of responsibility. This, we believe, is essential for ensuring
long-term sustainability of our collective interventions.

The story in numbers

103746 56161 2638

Sapling planted people reached through envir- people reached during promotion
o onmental awareness session of renewable energy

Environment awareness
We believe that values pertaining to environment protection are better
inculcated at a young age. We are making this possible by organising sessions
for school students which are conducted by reputed environmental non-
profit agencies and experts, encouraging green actions and striving for
behaviour change in children towards responsible consumption of natural
resources. During the sessions, students are made aware of environmental
issues and educated on solid waste management, sustainable development,
judicious use of water and electricity and kitchen gardening techniques.
Many interactive booklets in regional languages have been developed to
drive the message in a visually appealing manner. Students are also taken out
on nature trails so that they can better connect the environment
conservation concepts in their everyday life.

Tree plantation
Increasing the green cover through tree plantation is a
major project under Vasundhara. We are striving to
achieve this primarily through partnerships with NGOs
and community participation (for instance, with the
community gifting land and volunteering labour for the
project) and also taking into consideration the local
biodiversity. We try to ensure at least three years of
survival of the plantation with minimum reasonable
mortality. Wherever feasible, the plantations are
harnessed for livelihood opportunities for the
beneficiaries. This makes the community a big
stakeholder, which helps in long-term maintenance of
the green cover.

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