YEN-YI LIN ​ ​ ​denizlinyen@gmail.

com  
 
47, Ln.220, Sec.1, Xiyuan Rd., Taipei 108 ​TAIWAN​ +886 918 433707   
 
SUMMARY 
Marketing managers with 5 years of experience in IT hardware & biotech industries. 
 
SKILL HIGHLIGHTS 
●​ International Leadership​ ● P
​ roject Management​ ● ​Content Marketing​ ● ​Account Management  
● ​Corporate Communication​ ● D
​ igital Marketing​ ● ​Business Strategy & Branding  
 
PORTRAITS 
● ​A dynamique person who has backpacked and hiked over 50 nations.​ ● ​A tech-savvy gamer & blogger 
● ​An advanced soul who loves social services & art​ ● ​A minimalist who sticks on efficiency & teamwork 
 
EXPERIENCE     
MSI - Micro-star International CO., Ltd ​ ​Taipei / Paris Nov 2016 to Jul 2018   
Marketing Assistant Manager (Laptop Unit of Europe) 
● ​Supervised EU teams (FR, PL, CZ, TR) for media buys, B2C events, and channels build-up in 1.5 years 
● ​Managed key French accounts such as Amazon and LDLC to build good relationship and keep margins   
● ​Leveraged limited marketing fund to get adequate brand awareness for French entity in two quarters   
● ​Projected hit products in holiday promotions and increased the sales of designed SKUs by 55% (YoY) 
● ​Partnered with Intel and NVIDIA and ensured funding to achieve brand extension by affiliate marketing 
● ​Shaped the top-1 engaged social media community (FR) with over 4 ​ 00K ​followers among EU countries 
● ​Analysed user persona and positioned products to conduct marketing plan with digital marketing,  
French influencer collaboration and Google Ads operation  
 
Enzyme Testing Lab - Video Game ​ ​Montréal Jul 2015 to Mar 2016 
Project Coordinator  
● ​Communicated with video game developers (Sony and Ubisoft) to review project progress and issues 
● ​Coached members on localization and functional testing and facilitated three team projects on time 
 
Thermo Fisher Scientific ​ ​Taipei Jun 2011 to Aug 2014 
Product M​ arketing Executive 
● ​Established a new B2C business model with healthcare-unit partners increasing sales by 18% (YoY) 
● ​Managed medical-center customers relationships and worked with KOLs to bolster product expertise 
● ​Executed product trainings for internal sales team and key customers by phone, seminars or webinars 
● ​Coordinated annual B2B events with MarCom team and global team in Freiburg, DE and Uppsala, SE  
● ​Conducted tender submission of major medical centers with sales team to keep profits in three years 
 
EDUCATION & LANGUAGE SKILLS 
M.S. in Neuroscience ​G.P.A. 3.75 ​ National Yang-Ming University - Taipei (TW) Feb 2010 
B.S. in Life Science G​ .P.A. 3.69​ National Cheng Kung University - Tainan (TW) Jun 2007   
 
​ nglish​: Excellent (IELTS - Band 7.5 out of 9)​ ● ​Mandarin​: Native ​ ● ​French​: Competent (DELF A2)  
●​ E
 
VOLUNTEERS & ADDITIONAL ACTIVITIES 
● ​Provide consultation of AIDS prevention in LGBTQ Hotline Assn. in Taipei ​ ec 2018 - Present 
D
● ​Coordinated the 3
​ 60 ͒ VR project of tech start-up: 360 City Tours in Taipei ​ Sep 2018 - Nov 2018 
● ​Organised visitor touring in K'Ho Eco Coffee Farm in Đ
​ à Lạt, Vietnam ​ Sep 2016 - Oct 2016 
● ​Lectured English to Mayan students in LA DANTA Project in Pet​én ​ , Guatemala ​ ay 2016 - Jun 2016 
M
● ​Executed trilingual customer service in H
​ ôtel Ambrose in Montréal, Canada ​ pr 20​15 - Jun 2015 
A
● ​Coordinated government-directed illicit drug abuse project in Kaohsiung, Taiwan S ​ ep 2014 - Feb 2015