Академический Документы
Профессиональный Документы
Культура Документы
D Subramanyam
Director: Indian Institute of Public Health been adopted by countries in the rest of
(Public Health Foundation of India),
the world. Different approaches include
Hyderabad, India. murthy.gvs@iiphh.org
outreach camps to detect those needing
BK Jain
Trustee and Director: Shri Sadguru Seva
surgery, use of counsellors to explain the
Sangh Trust & Sadguru Netra procedure and what to expect, tiered
Chikatsalaya, Chitrakoot, India. pricing mechanisms, and local production
BR Shamanna of surgical consumables and equipment.
Associate Professor: School of Medical Sadguru Netra Chikatsalaya (SNC), Sri
Sciences, University of Hyderabad, Sadguru Seva Sangh Trust, Chitrakoot, is
Hyderabad, India. located in a remote and economically
D Subramanyam This vehicle helps to deliver educational deprived region in Central India. It is one
Head: Community Ophthalmology materials during outreach camps example of a hospital which has been able
Programmes, Sadguru Netra successfully to create demand for cataract
Chikatsalaya, Chitrakoot, India. Finally, patients and their family must be
surgery even amongst the hard-to-reach,
confident in the quality and safety of surgery.
In many countries, the number of cataract and has also made surgery affordable.
In India, social marketing approaches
operations performed is inadequate to The feudal nature and socio-economic
were used to create awareness of cataract.
deal even with the people who have newly deprivation of this region are well known.
This included addressing beliefs about
become blind from cataract, let alone This article aims to show how the
causation (e.g. that it is an ‘act of god’)
those who are already blind or visually hospital has:
and improving people’s understanding
impaired. There is, therefore, a backlog of
that cataract is a common occurrence in • created a demand in the community for
cases needing surgery. This could be due
older people and that it can be treated. cataract services, even in the summer
to low surgical capacity (people are on a
Better quality services also helped to • reached the hard-to-reach
waiting list) or to a lack of demand for
enhance the credibility of cataract surgery • approached the cost and affordability of
cataract surgery (people haven’t come
and to improve people’s confidence in the surgery.
forward for the services they need and
services being offered.
there is therefore no waiting list). What has changed?
By identifying barriers such as cost,
India has been very successful in
distance, or lack of an accompanying SNC has evolved from a makeshift surgical
raising its cataract surgical rate (the
person, and by providing appropriate camp, only operational during the winter
number of operations per million people,
solutions (such as subsidies, transpor- months (a time when communities
per year), from just over 700 in 1981, to
tation, and practical support for thought surgery to be safer), to a permanent,
6,000 in 2012.1,2 This is much closer to
accompanying persons), service providers high-volume, high-quality and affordable
the estimated cataract surgical rate of
in India were able to prioritis hard-to- facility. A 350-bed eye hospital was built
8,000–8,700 needed to eliminate
reach populations including women, tribal in 2004, following an innovative planning
blindness due to cataract in India.3 Much
populations and the poor. A ‘menu’ of exercise undertaken in 2002.
of this is the result of increased efficiency,
service options was provided and Although the initial plan was to provide
with surgeons being able to perform
individuals were allowed to choose services at no cost to patients, during the
twenty operations per day thanks to
services based on their ability to pay. planning exercise it became clear that SNC
innovations in surgical technique, good
The non-governmental organisation would have to generate income from patients
team work with appropriate staffing levels,
(NGO) sector and Indian ophthalmologists in order to ensure long term sustainability.
use of day case surgery, and improvements
have continued to experiment with innovative Table 1 shows how things have changed.
in operating theatre design.4
approaches to increasing demand for Outreach screening camps now take
In order that people can come for
surgery in large numbers, however, demand Table 1: Outcome of the planning exercise undertaken in 2002
for cataract surgery must be created in
the community. This means that: Before the planning exercise 2013
1 People must be aware. They must Rapid turnover of skilled human resources 60 full time ophthalmologists and
know that the condition they have is – difficult to attract ophthalmologists dedicated administrative support staff
cataract, that surgery gives good 23,525 cataract operations per year 117,543 cataract operations per year
results, and where to go for surgery. 45% intra-ocular lens (IOL) implants 99% IOL implants
2 People must have access. There must
be services available within reach, 12% cataract surgery during the summer 35% of cataract surgery during the
family members must be willing to months summer months
support or allow the person to undergo 65% free surgery; 34% subsidised; 43% free surgery; 42% subsidised;
cataract surgery, and any other barriers 1% of patients paying the full cost 15% of patients paying the full cost
to attending for surgery must be
successfully addressed (e.g. for people Predominantly dependent on All running costs covered by patient fees.
with disabilities or women). non-governmental organisations and Free surgery supported by grants from
3 People must be able to afford cataract philanthropists for running costs. The the District Blindness Control Society
surgery, including any associated cost District Blindness Control Society and
(e.g. for transport). philanthropists paid for free surgery.
© The author/s and Community Eye Health Journal 2014. This is an Open Access article distributed under the Creative Commons Attribution Non-Commercial License.