Deep PDF

DEEP PHILOSOPHY
[DISABILITY EARNED ECONOMIC POWER (DEEP) PHILOSOPHY]
BY THEODORE ARTHUR PINNOCK, JD

JANUARY 1, 2017
Abstract
This paper explains the DEEP philosophy. Most of the assertions in the paper are
supported by authoritative sources but such sources are intentionally omitted (in
the future a revised paper will be published with authoritative citations, however,
section III, V supplies much of the history behind cultural disability as used
herein). Instead this paper is a "Call To Action" for people with disabilities and
their families, and non-able bodies to join the business sector and reject the tenets
of cultural disability. This DEEP paper was originally a 1985 Masters Thesis Paper
written by a Political Science Graduate Student with cerebral palsy. This paper is a
living document. Many of the concepts of DEEP are derived from Napoleon Hill
and brain research. The term "able body" in this paper refers to the state of mind of
cultural disability. The paper is not intended for the emotional brain, as it requires
deliberate thought.
DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 1

(DEEP) PHILOSOPHY], by THEODORE ARTHUR PINNOCK, JD, JANUARY 1, 2017

I. Postulates
A. Actual Disability
DISABILITY EARNED ECONOMIC POWER (DEEP) PHILOSOPHY

postulates the actual disabilities are caused by no pre frontal cortex
(PFC) functionality or death. The pre frontal cortex disability is caused
by physical brain injury excluding social or cultural factors.
B. Decisions
DEEP postulates humans without a PFC disability possess the ability to make
decisions which can override any physical limitation, or any social or
cultural imprinting.
C. No Bargaining
Under DEEP food, shelter, clothing and funding must be given to people with
a PFC disability without any bargain mental power through public and
private funds.
D. Confident Ignorance and Social Networks: Perceived Facts
DEEP postulates that confident ignorance (stupidity) is the norm worldwide

because the Internet gives too much information for our pre frontal
cortex to process. Our emotional brain analyzes all this data using
survival responses designed to solve simple issues. Our solution is most
likely false but we are confident we are correct because we read some
quick information on the Internet. DEEP theorizes most of the
disability population suffers from confident ignorance.


DEEP theorizes actual facts do not matter except for the expert class. Further,
comprehensive reading on subjects is no longer preferred methods of
learning or of making decisions. DEEP postulates people make
decisions based on perceived facts fueled with uncontrolled emotions
found on social networks. Once people read perceived facts confident
ignorance supersedes reason, and actual facts are dismissed with
hostility. DEEP theorizes only perceived facts about DEEP on social
networks is the sole way to unite the disability population as the
population will not change by detailed thinking and reasoning.
E. Negative Competition
DEEP postulates the able bodies (AB) create negative competition among
segments of the disability population by offering government and
private funding. The funding forces disability segments to compete for
limited funding resources and creates a conflict of interests between
advocacy and complying with AB rules to keep funding. Funding
serves basic needs of all people such as food, shelter, clothing, health
care, transportation, personal care services and safety. Higher
individual and social desires such as education, employment, civil
rights and reason are subordinate to seeking funding to secure basic
needs. DEEP refers to this as negative competition because the
disability civil rights laws are negatively impacted by the competition.
Most funding requires the applicant to show an inability to function to
obtain funding. Disability civil rights laws require the ability to
function. This is the reason that most people with challenges do not
enforce their civil rights. DEEP theorizes it is futile to advocate for

civil rights because the disability population prioritizes basic needs
before civil rights.
F. Division
Since 3000 years ago the disability population has been divided by type of
condition. In the ancient times the most notable divisions were among
the blind, deaf, dumb, fools, crippled, lame, amputees and injured
soldiers. It seems more charity was provided to certain groups based on
condition. Currently, there are a multitude of non-profit corporations
based on a type of disability mostly controlled by ABs. The ABs divide
and subjugate people with challenges by such corporations, DEEP
theorizes.
G. Tax Structure
The tax structures worldwide encourage charity contribution to, and not make
business investments in, the disability population. DEEP postulates
individuals and corporations have a pecuniary and cultural bias in
donating to the "handicapped." The financial bias relates to a desire to
reduce tax liability. The social bias relates to the beliefs that the
"disabled" need charity because they have no earning capacity.
H. Laws
DEEP theorizes that most disability civil rights law are not enforced because
most ABs and the disability population concur in their subconscious
minds that to be "disabled" means a person cannot work or own a
business. People will deny this concurrence but there are so many laws
that provide financial support based on an inability to work. Most

people with challenges find methods to be eligible for such support by
stating they cannot work and supplying medical evidence to prove the
claim.
I. Single Sex Field
DEEP theorizes the most successful entities has an equal balance men and
women. Single sex fields become fixed in mid brain’s methods of
emotional conflict resolution. DEEP postulates disability entities, to be
successful, require said balance.
J. Remain Above Petty Disputes
DEEP postulates that petty disputes between and among disability entities
interfere with furthering disability purposes and cohesion. Disability
leaders must remain above these disputes.
K. Preference For Private Sector
DEEP postulates that the free market system is the only vehicle to lift people
with disabilities and their families from poverty and political weakness.
Government systems keep them in poverty. The truth is politics
concerns money more than votes. Money buys influence and power.
The single tactic that is more powerful than money in politics is a
sustained revolution or an organized protest. People with disabilities
and their families will not sustain an organized protest unless all
government assistance is cut. The chicken leaders will not cut such
programs to avoid protests or civil upheaval. Other oppressed groups
used the private sector to lift themselves from poverty and weakness.


People with disabilities and their families must do the same by owning
or controlling businesses.
L. Futility Of AB Mass Education Of Subconscious Minds
For the next 100 years it is futile to engaged in AB mass education strategies
such as disability awareness week. ABs feel that most people with
disabilities and their families cannot be productive on a subconscious
level. On an objective conscious level this feeling has a factual basis
because of the high rate of disability benefits used. It would take a
massive coordinate effort among national, state and local governments,
churches, grade, college and post graduate education entities, the media
and the private sector to change the ABs subconscious feeling that
people with disabilities and their families are not productive and they
are a burden to the taxpayer. It is a waste of time, funds and resources
for disability groups to attempt to change the subconscious mind of
ABs as they must change their own subconscious minds.
DEEP postulates that most people with disabilities and their families feel that
they are inferior to ABs on a subconscious level. For them their
condition is a negative and is not viewed as a positive character trait.
This is the perception a disability leader must change from within and
only mingle with ABs to market goods they crave and love, then use
the money made to be used to change the subconscious mind of
inferiority plaguing people with disabilities and their families.
M. Attack To Unite


DEEP theorizes that the disability population is negatively united to preserve
public assistance. This is negative unity is because the common interest
is to encourage welfare dependency. DEEP asserts it is not prudent to
attack welfare dependency directly as people with disabilities and their
families will hate DEEP. However, DEEP postulates hate and fear of a
common enemy is the most effective method to unite the disability
population. The fear of having a disability plagues the mind of ABs,
which transforms into secret hate. DEEP will expose the hate to unite
the disability network. DEEP will expose the hate within the
politicians and the courts all the time.
N. Use Technology To Bargain
DEEP postulates the disability population needs technology to function.

DEEP theorizes that contracts to exchange technology for services will
reshape the subconscious minds of disability population towards
independence.
O. Payment For Assistants Is Essential
DEEP postulates in the long term a personal assistant assists a person with a
disability solely for money. In the short term the assistant possesses
love for caring for others. Some volunteer to assist. As time passes the
services offered are reduced and more money is demanded. Family
members should never serve as an assistant in the long term. DEEP
postulates that an assistant must understand she or he works for the
person with a disability for money. DEEP asserts the assistant that


wants to "take care" others she never work for an independent person
for the assistant's duties include promoting independence.
P. Verify ABs Words and Actions
DEEP postulates ABs lie to persons with disabilities with good or bad
motivations all the time including relatives. DEEP presumes ABs lie
and requires rigorous testing of their words and actions to verify the
truthfulness behind their words and actions.
Q. The Mid Brain Controls
DEEP postulates that the pre frontal cortex is a new evolutionary invention
and the mid brain is an old invention. The brain can be misleading
because sometimes reason and rational thought dominate. But the brain
cannot sustain this higher state. The brain defaults to the emotions of
the mid brain even with a higher education. DEEP postulates that
people with disabilities and their families are misled by ABs great
reasoning ability without realizing this ability will not be sustained. At
some point the ABs' mid brain emotional responses to disability will
control.
R. Respond After Deliberate Thought And In Writing
DEEP postulates wherever it is implemented persons with the cultural

disability mindset will opposed it with love or hate, normal verbally.
Either with love or hate, they will want to subjugate and control people
with disabilities and their families. For example, a marketing company
hired a mother of a child with autism on the Internet to market a
product. The director of the community disability office was upset with

the mother for doing the photo shoot. The director did not have a
contract with the mother regarding modeling. However, the director
tried to control the mother because the director desired to have the
power over of the mother. The reason that the director was upset is
because the director wanted the mother to be depended upon charity
and the government for money, and not making money on her own.
DEEP asserts that people with disabilities and their families need to be
smarter than the people that have the cultural disability mindset. Before
responding to people with the mindset, first, people with disabilities
and their families must control their emotions. Next, people with
disabilities and their families must not respond verbally. Next, people
with disabilities and their families must conduct research on the issue.
Finally, people with disabilities and their families must write a letter or
email to the person correcting them using facts and not emotions.
T. Smart People
DEEP postulates that the Mastermind Defined By Napoleon Hill must include
smart people with disabilities and their families not corrupted by
cultural disabilities.
These smart people must be responsible for retraining the subconscious mind
of people with disabilities and their families corrupted by cultural
disabilities.


II. Social Construct
A. Cultural Disability
There is a difference between pre frontal cortex disability and cultural

disability. Section III, V below supplies much of the history behind cultural
disability as used herein. A cultural disability may or may not have a
physical condition; there is learned behavior that creates the idea that the
actual or perceived condition impedes earning money. A cultural disability is
a social construct based on beliefs, values, customs, mores, education,
history, traditions and subconscious mapping. Logic and reason rarely
change the disability social construct once it is firmly rooted in the
subconscious mind. Shocking positive or negative stuff that is true or not
will change the disability social construct. DEEP asserts such stuff is
required to unite the disability community.
B. Financial Control
DEEP's theory is that before the "stuff" can be used to change the disability
social construct, persons with disabilities must have financial control over 5% of
the disability population. Charities and governments have financial control over the
disability population and they adopt and market the cultural disability social
construct.


III. Transformation To Disability Economic Power
A. Existing Production
Worldwide, people with disabilities and their families produce goods. DEEP
plans are marketing these goods. Further, women and minorities
produce goods. DEEP will market them.
B. Believing In Postulates, Definite Purpose and Business Training
1. Postulates
The DEEP postulates are intended to protect people with

disabilities and their families from the overt and covert claims of ABs
of supporting disability rights and freedom. These claims shield their
covert disability fear and hate. Thus, the postulates must believe and
followed.
2. Definite Purpose To Create Businesses Owned by People With

Disabilities and Their Families
Step 1: Identify products in IIIA that are marketable in Asia. Europe,

Africa and Americas. Marketable includes clothing, bags, foods
and any item the emotional brain craves or could train to crave
subconsciously.
Step 2: Protect UAAAC and make money.
Step 3: Brand UAACI. All products must have the brand on it.
Step 4: Donate To Non Profits


Step 5: Use Vast Disability Networks to market and distributed
products.
Step 6: Identify Team To Focus On Marketing A Single Products
On its face DEEP contravenes one tenet of entrepreneurship -

Focus on one business at a time. DEEP has a burning
desire to market multiple goods like Amazon. First,
DEEP uses products from existing manufacturers.
Second, to avoid violating the single focus doctrine each
product will have a Single DEEP Marketing Team
(SDMT) solely focused on marketing a single product.
3. Business Training
Provide free business training to the DEEP population.
C. Disability Mastermind
The disability mastermind must be composed of 7 persons or less with

a powerful PFC dedicated to implementing DEEP in harmony
free from the influences of cultural disability and negative forces.
D. Attractive Personality and Marketing
1. Attractive Personality
The DEEP AB attractive personality is solely focused on

knowing the interests (biases, prejudices, beliefs, cultural patterns,
wants and needs) of ABs and pleasing their interests. An AB attractive


personality avoids communicating about disability jobs and
independence because ABs do not believe in them.
The DEEP PWD attractive personality is solely focused on

knowing the interests (safety, security, health care, SSI, PCAs and
transportation) and pleasing their interests. Fear and hate of the AB
elite must be used to excite their interests on the subconscious
emotion level. Emphasize their interests will be best served by buying
and selling UAACI goods.
2. Marketing (Give Customer What They Want)
Today customers do not want to educated by being taught. They want

to be self-educated by reading simple "stuff" online. The feeling
generated by the "stuff" is more important than the truth,
morality, justice, religion or reason. Thus, people want to feel
sorry for the disabled. They feel the disabled cannot work. So
any AB marketing "stuff" must focus on how the makes ABs feel
and they need to feel they are helping the sorrowful disabled (if
disability is used in AB marketing).
For each UAACI product the SDTM must draft one AB and one PWD
SBA.gov Marketing Plan. Each plan must use the social,
disability, church and school networks to sell the product.
The social networking must be general with hooks and targeted.

General marketing means advertising reaching all friends or
followers each day. Target marketing means sending an offer to
one friend or follower then calling the person. E-layaway is part

of target marketing wherein the person is offered an installment
plan. Social marketing includes inducing friends to sell goods to
their friends.
Disability networks such as ILCs, UCPs, ARCs, and more require a soft
approach to create trust commencing with small but regular
donations. The next step is to dedicate a product to raise funds
for the group. The last step is to train the group to sell the
product. This soft approach will be used for the church networks.
In order to successfully grow an UAACI Specialty Product business,

the UAACI Specialty Product needs to attract and then work to
retain a large base of satisfied customers. Marketing emphasizes
the value of the customer to the business, and has two guiding
principles:
 All company policies and activities should be directed

toward satisfying customer needs.
 Profitable sales volume is more important than maximum

sales volume.
To best use these principles, the SDMT must:
 Determine the needs of their customers through market

research
 Analyze their competitive advantages to develop a market

strategy

 Select specific markets to serve by target marketing
 Determine how to satisfy customer needs by identifying a

market mix
Marketing programs, though widely varied, are all aimed at convincing

people to try out or keep using particular products or services. The
SDMT should carefully plan their marketing strategies and
performance to keep their market presence strong.
Conducting Market Research
Successful marketing requires timely and relevant market information. An

inexpensive research program, based on questionnaires given to current
or prospective customers, can often uncover dissatisfaction or possible
new products or services.
Market research will also identify trends that affect sales and profitability.
Population shifts, legal developments, and the local economic situation
should be monitored to quickly identify problems and opportunities. It
is also important to keep up with competitors' market strategies.
Creating a Marketing Strategy
A marketing strategy identifies customer groups, which a particular SDMT

can better, serve than its target competitors, and tailors product
offerings, prices, distribution, promotional efforts and services toward
those segments. Ideally, the strategy should address unmet customer
needs that offer adequate potential profitability. A good strategy helps a
business focus on the target markets it can serve best.


Target Marketing
SDMTs will not have unlimited resources to devote to marketing; however,

the UAACI wants the SDMT to know that the UAACI Specialty
Product can still see excellent returns while sticking to UAACI
Specialty Product budget if the UAACI Specialty Product focus on
target marketing. By concentrating UAACI Specialty Product efforts on
one or a few key market segments, the UAACI Specialty Products
reaps the most from small investments. There are two methods used to
segment a market:
 Geographical segmentation: Specializing in serving the needs

of customers in a particular geographical area.
 Customer segmentation: Identifying those people most likely to

buy the product or service and targeting those groups.
Managing the Market Mix
Every SDMT marketing program contains four key components:
 Products and Services: Product strategies include concentrating on a

narrow product line, developing a highly specialized product or

service or providing a product-service package containing unusually
high-quality service.
 Promotion: Promotion strategies focus on advertising and direct

customer interaction. Good salesmanship is essential for small
businesses because of their limited advertising budgets. Online
marketing is a cheap, quick, and easy way to ensure that UAACI
Specialty Product business and product receive high visibility.
 Price: When it comes to maximizing total revenue, the right price is

crucial. Generally, higher prices mean lower volume and vice-
versa; however, small businesses can often command higher prices
because of their personalized service.
 Distribution: The manufacturer and wholesaler must decide how to

distribute their products. Working through established distributors
or manufacturers' agents is generally easiest for small
manufacturers. Small retailers should consider cost and traffic flow
in site selection, especially since advertising and rent can be
reciprocal: a low-cost, low-traffic location means spending more on
advertising to build traffic.
The aforementioned steps combine to form a holistic marketing program.
The nature of the product or service is also important in citing decisions. If

purchases are based largely on impulse, then high-traffic and visibility


are critical. On the other hand, location is less of a concern for products
or services that customers are willing to go out of their way to find. The
Internet makes it easy for people to obtain goods from anywhere in the
world, so if the SDMT is worried about reaching a certain market,
selling UAACI Specialty Products online may do wonders for UAACI
Specialty Product business.
E. Disability Faith and Self Confidence
Faith and self-confidence means knowing all the abilities of a person

with a disability. The key word is "knowing" without regard to
bias imposed by cultural disability. For example, a blind person
is considering driving. Does she have the ability to do it? Under a
cultural disability rational the answer is “No”. Under the abilities
doctrine it depends on the determination, will, resources and
imagination of the blind person coupled with technology. The
auto car can be driven with voice commands and a satellite
system. The abilities doctrine provides people with disabilities
and their families the faith and self-confidence to earn money in
the workplace and in business.
Most religions and medical practices destroy disability self-confidence

because they focus on the limitations manifested due to the
condition. Thus, they focus on curing the condition or fostering


the belief that the limitations restrict or foreclose a person with a
disability from earning money and contributing to society.
One way to boost disability self confidence is determine the actual and
permanent limitations through physical therapy to strengthen all
parts of body capable of strengthening with or without
technology or personal assistants coupled with cultural disability
deprogramming. This boost method strengthens the body and
brain to realize that real limitations do not limit people from
living a productive life.
Another way of boosting self-confidence is with a disability mentor

with a similar condition as the mentee. The mentor shows the
mentee strategies for strengthening the mind and body.
F. Doing More Than Paid For
Napoleon Hill wrote there are two DEEP reasons for adapting The
Habit Of Doing More Than Paid For; rendering such service,
which transcend, in importance, all the others; namely, First: By
establishing a reputation as being a person who always renders
more service and better service than that for which the SDMTs
are paid, the SDMTs will benefit by comparison with those

around the SDMTs who do not render such service, and the
contrast will be so noticeable that there will be keen competition
for his or her services, no matter what his or her life-work may
be.
It would be an insult to his or her intelligence to offer proof of the

soundness of this statement, because it is obviously sound.
Whether the SDMTs are preaching sermons, practicing law,
writing books, teaching school, or digging ditches, the SDMTs
will become more valuable and the SDMTs will be able to
command greater pay the minute the SDMTs gain recognition as
a person who does more than that for which he is paid.
“IF ye have faith as a grain of mustard seed, ye shall say

unto this mountain, Remove hence to yonder
place; and it shall remove; and nothing shall be
impossible unto you.”
Second: By far the most important reason why the SDMTs should
render more service than that for which the SDMTs are paid; a
reason that is basic and fundamental in nature; may be described
in this way: Suppose that the SDMTs wished to develop a strong
right arm, and suppose that the SDMTs tried to do so by tying
the arm to his or her side with a rope, thus taking it out of use
and giving it a long rest.
Would disuse bring strength, or would it bring atrophy and weakness,

resulting, finally, in his or her being compelled to have the arm


removed? The SDMTs know that if the SDMTs wished a strong
right arm the SDMTs could develop such an arm only by giving
it the hardest sort of use. Take a look at the arm of a blacksmith
if the SDMTs wish to know how an arm may be made strong.
Out of resistance comes strength.
The strongest oak tree of the forest is not the one that is protected from
the storm and hidden from the sun, but it is the one that stands in
the open, where it is compelled to struggle for its existence
against the winds and rains and the scorching sun.
It is through the operation of one of Nature's unvarying laws that

struggle and resistance develop strength, and the purpose of this
lesson is to show the SDMTs how to harness this law and so use
it that it will aid the SDMTs in his or her struggle for success.
By performing more service and better service than that for which the
SDMTs are paid, the SDMTs not only exercise his or her
service-rendering qualities, and thereby develop skill and ability
of an extraordinary sort, but the SDMTs build reputation that is
valuable.
Based on the above, there is a DEEP PFC physical doing more

functioning ratio scale (DPPDMFRS) as follows:
 First, regardless of the DPPDMFRS rating, in business a

person with a disability must do more than ABs in the
same business.


 Second, the PFC or brain thinking power is rating from
lowest level 1 to the highest level 10.
 Third, the physical rating is from the lowest 1 to the

highest 10.
 Fourth, there is a required inverse relationship between

PFC and physical function. Thus, the lower the PFC the
higher the physical function rating must be. Conversely,
the lower the physical function rating the higher the PFC
must be. Thus, if a person has an actual physical rating of
1 and a PFC of 1, the person must increase his PFC or
brainpower to 10 to do more than paid for. Further, if the
person has an actual PFC of 1 and a perceived physical
function of 1 the person must increase the physical
function rating to 10 to do more than paid for.
G. Disability Initiative and Leadership: NAPOLEON HILL: THE 11

MAJOR ATTRIBUTES OF LEADERSHIP
Napoleon Hill studied the lives of over 25,000 people who were
deemed a “success” over 25 years. During this time he
interviewed and shadowed some of the greatest people of his
generation. After decades of analysis, Hill discovered that all
people who have sustained outstanding success act and think in

certain ways. According to Hill, there are 11 major attributes to
leadership. These are summarized below:
1) Unwavering Courage
Unwavering courage means full belief in oneself

and one’s occupation. No intelligent
follower will follow a leader who lacks self-
confidence and courage.
2) Self-Control
Put simply, if The DEEP leader cannot control his

or she then The DEEP leader can never
control others. Self-control is a must in
leadership.
3) A Keen Sense Of Justice
Essential for leadership in any calling. Otherwise

The DEEP leader will lose the respect of his
or her followers.

4) Definiteness of Decision
If The DEEP leader does not make strong

decisions then The DEEP leader are unsure
– people do not follow one who is unsure.
Such a leader does not fear being wrong and
will accept a negative result.
5) Definiteness of Plans
The DEEP leader must plan his or her work and

work his or her plan. Otherwise The DEEP
leader are moving by guesswork and will
eventually fail.
6) The Habit of Doing More Than Paid For
Hill found that all leaders who succeed in an

outstanding way are always willing to do
more than they require from their followers.


7) A Pleasing Personality
This is needed to get the respect of followers

(whether these be customers, workers or
shareholders) and is essential.
8) Sympathy and Understanding
A successful leader must be in sympathy with his

or her followers and understand disability
problems.
9) Mastery of Detail
All great leaders know every single detail of their

position to the most minute detail. They
master whatever is expected of them.
10) Willingness to Assume Full Responsibility


A successful leader must be willing to be
responsible for the mistakes and
shortcomings of their followers. If a
follower has failed he must consider that he
or she has failed and do whatever it takes to
put it right.
11) Co-operation
This is essential. As well as co-operating with

others a successful leader must also induce
his/her followers to co-operate. Leadership
calls for power and power is only available
through the help of others.
In addition to Hill's factors, a DEEP leader:
1) Must understand disability population has

psychological and social issues due to
discrimination.
H. Disability Positive Mental Attitude, Psychology, Medical Model and

Sociology
Disability positive mental attitude is at war with cultural disability

every second in the conscious and subconscious mind. The basis

of psychology is the brain neuron. Neurons connect in certain
ways. The ways the neurons connect depend on interacting with
others and the world. Once the connections are firmly
constructed they create the conscious and subconscious mind.
These connections are difficult to change. For our purpose
sociology concerns when two or more minds' neuron connections
agree on a set of perceptions and behaviors with or without
rational reasons. It is extremely difficult to alter sociological
patterns once established. Only disability positive mental attitude
minds, which concentrate for an extended duration, can alter
existing psychological and sociological patterns.
I. Disability Controlled Enthusiasm
With cultural disability firmly planted in the subconscious mind it is

torture for people with disabilities and their families to have any
enthusiasm. However, disability enthusiasm is a prerequisite for
earning money. Life delivers set backs and failures more than
successes particularly with cultural disability infecting the mind.
Disability enthusiasm is the security guard, soldier and
motivational coach of the conscious and subconscious mind. It
tells the mind,
 "My condition (or my love one’s condition) is a gifted

trait. With this trait with positive thoughts and actions
with or without technology and cooperation from others
I can earn money and achieve my goals."


This statement must be aloud 20 times at night for disability enthusiasm
to be effective.
Hill wrote in detail about enthusiasm using examples of successful

business people with disabilities and their families from his
time. Below is a copy of his writings:
Enthusiasm is a state of mind that inspires and arouses

someone to put into action the task at hand
Enthusiasm is contagious and affects every person the

enthusiast comes in contact with
Enthusiasm is the most important factor of successful

salesmanship; it is vital to public speaking and
leadership
It will energize your entire body and enable you to cope

with less than half the usual amount of sleep and
perform from two to three times as much work as
you usually perform in a given period,
If enthusiasm truly gets a hold of you it will make you

forget time and space and you will reach the zone
where your concentration is as big as possible
Some people are blessed with natural enthusiasm, while

others must acquire it
You have to find work you like doing
If you’re in a position where you can’t do what you love,
develop a chief aim that will get you to where you
want to be and you will develop enthusiasm for
your current work as part of the bigger plan
Happiness can only be achieved through the hope of

future achievement


The house you want to own, the life you want to lead, the
money you intend to earn are the things that
produce happiness
These are also the things out of which your definite chief
aim is formed and over which you may become
enthusiastic, no matter what your present station in
life may be
How Your Enthusiasm Will Affect Others

One of the most important subjects of this course is
suggestion
Suggestion is the principle through which your words

and your acts and even your state of mind
influence others
The human subconscious mind is very powerful at

detecting other people’s feelings and energy
In this way your state of mind will influence those
around you even if you don’t talk or take action
The tone in which you make a statement has more power

of conviction than the statement itself
If your thoughts and your actions and your words

harmonize, you are bound to influence those with
whom you come in contact, more or less toward
your way of thinking
Your thoughts are the most important of those three
because they control your words and actions
Before you can influence another person through

suggestion, that person’s mind must be open and
receptive
First impressions count!
You have to present yourself well in order for people to
approach you with an open mind


Suggestion is one of the most subtle and powerful
principles of psychology
You are making use of it in all that you do and say and
think, but unless you understand the difference
between negative suggestion and positive
suggestion, you may be using it in such a way that
it is bringing you defeat instead of success
The only thing that can give somebody real and enduring
power is character
Reputation is not character!
Reputation is what people are believed to be, character is
what people are
You cannot acquire character without building it by your
own thoughts and actions
Through the use of auto-suggestion, any person can build
a sound character, no matter what his past has been
Stimuli That Produce Enthusiasm

1. Occupation in work which one loves best
2. Environment where one comes in contact with

others who are enthusiastic and optimistic
3. Financial success
4. Complete mastery and application, in one’s

daily work, of Hill's Laws of Success
5. Good health
6. Knowledge that one has served others in some

helpful manner
J. Disability Self Control


In general, due to systematic hate, devaluation, undereduction, religion,
poverty and cultural disability most people with disabilities and
their families are fearful, sad, secluded and angry.
Hill wrote people lose self control due to hate, love, revenge, greed,
envy, cupidity, selfishness, sacrifice, jealousy, fears, health, food
and poverty. DEEP adds attendants, drugs and pain. ABs
indirectly hate people with disabilities and their families causing
the latter to lose self control by attempting to convince ABs to
like them. Towards the same subject, people with disabilities and
their families seek love from the wrong ABs. people with
disabilities and their families strive to obtain free charitable or
government money or health care. people with disabilities and
their families over use drugs. DEEP asserts anyone welfare
recipient that has PFC is selfish. Such a person desires a benefit
without transferring anything in exchange. Many people with
disabilities and their families are selfish.
DEEP makes special focus on chronic tingling or pain as a reason people

with disabilities and their families lose self control. They use legal
and/or illegal drugs to deal with the pain but the side effects impair
functions needed to earn money. Thus, they lose self-control over
their earning capacity.
DEEP asserts that the holistic pain management approach is the best
method to control pain, which includes:


1. Having burning desire to achieve a definite chief aim. The
brain pain receivers are reduced when a person focuses on
an aim with intense passion each day.
2. Performing positive action towards the aim each day.

Performing positive action with the mind and body reduces
pain brain signals.
3. Evaluating pain tolerance without drugs for 24 hours. For 24

hours perform all the tasks on this list except taking drugs.
Determine if the pain subsides for part of the time and if the
aim and positive action towards it can be performed with
pain.
4. Seeking physical therapy. Most people use drugs to reduce

pain but physical therapy reduces pain..
5. Seeking occupational therapy.
6. Occupational therapy designs methods of performing tasks

in the home, business and social environment while reducing
pain.
7. Drinking blended fruits and vegetables every 2 hours.
8. Complex carbohydrates at least 4 times a day slowly reduces

pain and relieves pain for a logger time. Fruits and
vegetables contain complex carbohydrates.
9. Exercising each day.
10. Soaking in a tub each day.


11. Rotating energy drinks each week.
12. Sleeping for 8 hours.
13. Massaging each day.
14. Meditating each day.
15. Taking lawful pain drugs just before sleeping.
Learning self control is a must for people with disabilities and their
families in the business world.
K. Accurate Thinking
Hill wrote two external forces enter the mind: information (stuff) and
facts. Information included newspaper, magazines, novels,
beliefs, personal opinions, gossip, lies, libel and slander. DEEP
adds to information Dot coms, orgs and all social media sites.
Hill defined facts as important or unimportant. Important facts
further a definite chief aim. DEEP adds facts include events that
cannot be reasonably be disputed or facts that are important to
the making of a decision which cannot be reasonably be
disputed. For example, "there is water on the earth," is an
undisputed fact. This fact is not important to the decision to buy
a car. In 1928 Hill complained that there was too much
information. Now there is information Internet overload.


People with disabilities and their families cannot think accurately about
their conditions because of the medical model and cultural
disability information cloaked as important facts. For example,
Baby Jane was born blind. A doctor states she will never work.
The doctor is stating a fact as a mere opinion, however the doctor
has the cloak of authority. This cloak induces people to believe
and act or not to act based on the false notion that a fact is being
stated. Doctors routinely state people with disabilities and their
families cannot work. These statements cause inaccurate
thoughts about the abilities people with disabilities and their
families.
Also, people may read on Facebook to receive disability payments the

person must show she cannot work. Thus, the person stops
working. This is not accurate thought because Facebook gives
information. The government sites give facts on how to obtain
disability payments and state how to keep the payments while
working. Hill stated in 1928 people wanted quick facts to make
important decisions. Now people read instant and quick text on
social media sites to make important decisions.
DEEP accurate thought requires:
 A person to relax the emotional brain.
 A person to question her perception of reality.


 A person to meditate on the "issue" which may include a plan, a
crisis or problem.
 A person must clearly define the issue in writing.
 Research Edu, Gov or Com sites on the issue and save articles.
Only research Coms that publish research articles.
 Read articles in solitude and take notes.
 Think about the notes.
 Make a decision based on the notes.
 Consult with knowledgeable people about the issue and

decision. If needed, revised decision.
 Take quick action to implement decision.
L. Concentration
It is extremely challenging to concentrate in this information age. The

Egyptians and Greeks then the Romans built libraries to collect
written information for reading and reflecting thought. The habit
of reading and thinking in a controlled environment was
cherished.
Hill wrote about controlling one's environment because we become our

environment, the environment does not become us. Also, Hill
wrote the law of habit is conscious or subconscious. The
wealthy, media, marketers and politicians control subconscious

habits by tricking people into believing they are making their
choices.
However, the subconscious mind is easily fooled. Simply by exposing

the mind repeatedly to information the subconscious comes to
believe the information even if the conscious knows the
information is wrong. Thus, people think they are smart when
they are actually stupid. Smart people focus on one subject by
reading researched materials then they use the law of habit to
deliberately encode the materials into the subconscious mind.
Social media sites full of non-researched materials to be read anywhere

have replaced the library. First, concentration requires focusing
on the best-researched materials on the subject. Second,
concentration requires solitude. Stupid people go on social media
for whatever reason. Smart people use social media sites to
control the subconscious mind of stupid people.
DEEP is only written for 2% of disability population that concentrate

consciously. Simply, 98% of said population suffers from
stupidity. The 2% must concentrate on dominating the Internet to
control the subconscious minds of the 98%.
First, the 2% must concentrate on maximizing their

disability by using the DPPDMFRS scale. All their
abilities must focused on until mastered. All actual

limitations must be supplemented with
concentrated technology and/or highly paid
assistant.
Second, the 2% must concentrate on their developing

their definite chief aim.
Third, the 2% must concentrate on obtaining the applied

education required to achieve their aim.
Fourth, the 2% must concentrate on writing an action

plan to implement the aim.
Fifth, the 2% must totally concentrate on implementing

the action plan.
M. Disability Cooperation
Disability cooperation is the reason people with disabilities and their

families are the largest but weakest minority group. In fact, must
disability groups simply fail to cooperate unless public assistance
is threatened.
Hill wrote about personal and group cooperation. Most people with
disabilities and their families lack personal cooperation.
Personal cooperation involves the nexus between the conscious and

unconscious mind. It is critical to survival that most human
endeavors be performed automatically. The unconscious mind
performs this function. However, the unconscious mind must be

programmed. There are three programmers: 1) Nature. 2)
External Forces. 3) Conscious Mind. Natural programmers are
not discussed here. External force programmers program
children’s' subconscious minds via caregivers. By 5 years old
external forces such as schools, TV, social media, peers,
churches, marketers, adults, culture, mores and leaders act as
programmers. By 8 years old a person can program his or her
subconscious mind with the conscious mind by writing over the
external programming or by creating new programs. New brain
studies prove how the neurons in the brain are programmed. It
very hard to write over programmed neuronal connections even
if the conscious mind desires to do so. There is a lack of personal
cooperation between the conscious mind and subconscious mind.
For example, two Black boys were born with almost the
same degree of cerebral palsy. Both lived with
their natural parents in the same poor area until 8
years old. The parents of boy 1 programmed him
to believe he could do anything by struggling.
They made him struggle. The parents of boy 2
programmed him to believe he was disabled so
they did everything for him. Due to poverty both
boys were institutionalized at 10 years old and
both needed help in the bathroom. They were
roommates. At 15 years of age they both wanted
consciously to learn to go to the bathroom alone.


Boy 1 tried 100 times and failed each time. Boy 2
tried 1 time and failed then quit. Boy 2 tried 200
more times and failed then on try 451 he
succeeded. Boy 2's parents programmed his
subconscious mind to cooperate with his conscious
mind.
DEEP disability personal cooperation is only for 2% of the disability

population with the will power to write over the subconscious
mind using the conscious mind.
 The DEEP person blocks out all negative external forces.
 Next, the person must seek help to list all subconscious

negative connections. Help is needed because the
subconscious mind lies to the conscious mind by
distorting perceptions. Perceptions cannot be trusted.
 Once all the negative connections are clearly written then

for each a positive written counter must be created with
action steps.
 Each positive written counter must be read aloud 10

times at night and,
 The action steps must be performed during the day.
This procedure must be performed for 18

months each day. Most people will

not do this and will revert back to
their old programming.
Currently, the alleged "disability movement" is composed of separate

and independent groups which compete for political influence,
funds and resources which only unite in crisis. This is the
antithesis of Hill's group cooperation. Group cooperation
requires organized effort, no procrastination and perfect harmony
with shared motivation.
The disability movement has divergent motivations. First, most

disability groups are controlled by ABs with a cultural disability
bias. Second, there is an unspoken antagonism between
dependent motives and independent motives. Maintaining their
dependence on public assistance motivates some people with
disabilities and their families. Others are motivated by seeking
financial gain through hard work and enforcing civil rights. Thus,
there is no shared motivation. DEEP asserts that shared
motivation will be created by marketing goods to ABs and using
the funds to create jobs for parents of children with disabilities
that cannot work and jobs for adults with disabilities with PFC
coupled with provided private-public health care that requires
holders to work to qualify. Then the disability population will
have shared motivations. Once there are shared motivations a
DEEP leader can tactfully and skillfully convince individuals and
groups to subordinate survival, sexual or financial interests to the


shared motivations. Then the disability movement will use
organized effort and perfect harmony to cooperate.
N. Profit From Failure
Hill wrote that there is a difference between failure and temporary

defeat. Failure is when there is an adverse outcome where a
person believes there is no positive outcome. Temporary defeat
is when there is an outcome where person learns a needed lesson
then profits from it. Hill stated that struggle is good and free is
bad. DEEP divides conditions into natural and acquired in
applying failure and temporary defeat doctrines.
Natural conditions occur before a child develops long-term memory.
Acquired conditions occur after a minor or adult develops long-term

memory.
The conditions are viewed as a failure by the parents of the child with a
natural condition or the minor or adult with an acquired
condition. A child with a natural condition does not perceive
the condition as a failure until cultural disability is imprinted in
the subconscious mind by parents and society.
DEEP asserts that natural and acquired conditions should not perceived
as failure or temporary defeat but as traits.
The failure perception is derived from the belief the parents, minor or
adult is being punished for a moral or societal misconduct. At

least the condition should be perceived as a temporary defeat
although DEEP disagrees with this perception. The condition can
teach a needed lesson about endurance, struggles, willpower and
determination.
A person with a disability who attempts to perform a task but is not

successful may feel like a failure and quit. However, struggling
is necessary. The person that views the unsuccessful attempt as a
temporary defeat will keep struggling until success is achieved.
Finally, people with disabilities and their families may feel failure
socially or in the business world due to rejection. DEEP asserts
they must reject the rejecters and create their own social
connections and businesses.
O. Imagination
Hill wrote there are two types of imagination: Synthetic (interpretive)

and Creative. More than 4 billions years ago all materials were
formed. Then around 10 million years ago the human brain
starting developing parts that thought of ways of combining
natural materials to improve or exceed human function. This is
known as imagination.
Donald Trump is a prime example of synthetic imagination. Before

Trump political campaigns were won or loss with ads. Trump


planned to win using free media, rallies and twitter. Now Trump
did not create the media, rallies and twitter but he combined
them in new ways. This is synthetic imagination.
Thomas Edison is a prime example of creative imagination. He made

the light bulb combining the raw materials of nature. Prior to the
light bulb candles or kerosene lit the dark. Edison did not
combine prior inventions in a new way. Instead Edison combined
natural raw materials in a new way. This is creative imagination.
A person does not develop imagination by fortune. Instead the person

must be exposed to a diverse and enriched world thereby creating
complex brain connections.
DEEP states each person is "disabled" because the body has limited
abilities. ABs use imagination to defy these limitations. people
with disabilities and their families must do the same.
The following is a true example of the use of the imagination.
Art and Jen went to a luxury resort without any accessible room.
Art uses a wheelchair. Art and Jen are married. They went into
their room and like always, Art inspected the bathroom and tub.
Art loves tub bathing but he needs his chair to fit in the bathroom
and grab bars to enter and exit the tub.
First, the wheelchair could not fit in the bathroom.
Second, the tub had no grab bars.


Art notices all parts of the tub including the knobs, faucets, the
soap holder and the two decorative bars. He also took note of the
height of the tub and Jen's strength. Art rested in bed imagining
how would use everything he noticed to take a bath.
The next morning he told Jen he would take a bath. He crawled

in the bathroom side by side to the tub. He grabbed the edge of
the tub with his left hand and he grabbed Jen's hands with his
right hand. He used his left leg to stand then he sat on the edge of
the tub. Then he tried grab the decorative bars, the knobs and the
faucet as grab bars without luck. At this point Jen told him it
could not be done.
Then Art grabbed the soap holder and slowly slid in the tub. It
took 30 minutes. The next day it took 5 minutes.
All the strategies Art used were all tested in his imagination on
the first day based on prior tubs and difference experiences with
small women.
The point is the more experiences people with disabilities and their families
have failing or succeeding the more imagination they will have.
P. Maintain Health


People with permanent disabilities must maintain their health in areas
of the mind and body that change. A permanent condition is
defined as a condition that will not improve in function after
maximizing function using imagination, technology, therapy,
reasonable medicine and cooperation. Each day maximizing
function of the condition must be maintained. There are many
mind and body functions that are not affected by a permanent
condition and these changeable functions must be maintained
and improved as stated in the DPPDMFRS scale. Obesity is an
issue for people using wheelchairs. Normally, obesity has
nothing to do with the permanent condition because it can be
changed by proper diet and exercise.
Hill wrote about sex transmutation as a way of maintaining mental

health. Sex hormones create super energy. This energy
revitalizes the mind and body if not regularly released by the sex
act. Wealthy people and entrepreneurs use sex transmutation to
make money. Most people with disabilities and their families are
not comfortable concerning sex subjects and ABs prohibit them
from engaging in sex acts. DEEP will explain sex transmutation
here.
There are two forms of sex transmutation: Self and Caring.
Self:


 Self involves sexual stimulation of the sex organs until 10
seconds before climax then stopping for ten minutes.
 Then repeating the procedure 3 times.
 After the Self is completed then the person must work on their
definite chief aim.
Caring:
 Caring involves a caring person performing the stimulation upon

the other person.
 There must be caring between the two.
 Stimulation without caring destroys the power of the energy.
 Reaching climax destroys the power.
The power generates hormones and excites brain cells and makes the
body work faster and the brain think well.
Q. Disability Golden Rule
The golden rule states treat others like you want to be treated.
In 1991 a Black man with a severe speech condition went to a disability

meeting. All the other attendees were White people using
wheelchairs. None of the Whites engaged the Black man in

intense conversation but they engaged each other in intense
conversation.
This example violates the golden rule. DEEP asserts people with
disabilities and their families must use the golden rule with ABs
and others with disabilities.
R. Budget Time, Resource and Money
Hill wrote about the habit of savings. Most people spend all the money
they receive. They cannot distinguish between needs and wants.
Ever want is a need and the future is now. A person that cannot
save money lives in crisis and is controlled by the person or
entity providing the money. A person that cannot save money
cannot invest. A person that cannot save money is a bad worker.
Rich and Ted both cannot walk. They are roommates in an institution.
They both receive $25 a month. Each month Rich buys $25
worth of cigarettes and Ted buys candy for $1. Five years pass
then Ted buys an Ipad and becomes a marketer online. Two
years later Ted moves into his own apartment. Rich stayed in the
institution.
S. Cosmic Habit Force - Habit Retraining


Hill added cosmic habit force to his lessons. Once a lot of learned
information passes into the subconscious mind it becomes a habit
force. The habit force works automatically. The automatic nature
of the force makes it very powerful. If the learned information is
negative then the force is powerfully destructive. If the learned
information is positive then the force is powerfully constructive.
The word "cosmic" refers to infinite intelligence or fortune.
When the force is destructive force the cosmic result is
misfortune. When the force is constructive most of the time the
cosmic result is fortune.
Most people with disabilities and their families have a destructive habit
force. Fortunately, they can encode a lot of positive information
to create a constructive habit force.
T. Comprehensive Reading
Technology and the Internet are great inventions. Wow, the library at
our fingertips! But people's desire for quick information, fast
solutions and entertainment have corrupted these great
inventions. As a result of this corruption comprehensive reading
is no longer the norm. DEEP asserts that people with disabilities
and their families that do not engage in comprehensive reading
will always be controlled by cultural disability.


Comprehensive reading related to leadership, marketing, business,
government, psychology and more will help people with
disabilities and their families write over cultural disability
controlling their subconscious minds. All DEEP leaders must
master the Law of Success and Think and Grow Rich by
Napoleon Hill. Also, The following books are recommended:
1. The Five Dysfunctions Of A Team: A Leadership

Fable By Patrick Lencioni
Lencioni blends a number of important leadership

concepts into one readable business fable.
Anyone in leadership needs to know how to
affect outcomes through effective teamwork.
Start with trust, which leads to productive
conflict, commitment, accountability and
results. There is a brief quiz at the end of the
book to assess the teams you are currently
working with. -- Evan Roth, Roth
Consultancy International, LLC.
2. Conversational Intelligence: How Great Leaders Build

Trust and Get Extraordinary Results by Judith
Glaser

Judith is a master of training great leaders to build
trust. If you want your people to produce
great results, you must have their trust. She
has led numerous successful initiatives in
companies where leadership was the key to
altering the company's future. This book
gives practical tools to develop oneself in
empowering conversations and developing
our own and others leadership. -- Janet
Zaretsky, The Zenith Business
3. Primal Leadership: Realizing the Power of Emotional

Intelligence By Daniel Goleman, Richard
Boyatzis, Annie McKee
Primal Leadership is my favorite leadership

development book. It starts with a
discussion of brain science so the reader can
understand the physical connection to
emotional responses and therefore our
leadership skills. Whether you are a fan or
skeptic of leadership development books,
this is one of the few books out there that

can relate to most any view and transform
your way of thinking. -- Larry Boyer,
Success Rockets LLC
4. Man’s Search for Meaning By Viktor E. Frankl
Recommended by Forbes
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Any aspiring leader should start by tackling the

basics of human motivation. Man’s Search
for Meaning illustrates the power of one of
our primary motivators: the need for
purpose. The book chronicles Frankl’s
experiences and observations during his
imprisonment at Auschwitz, showing how
purpose, attitude and mindset can play such
a critical role in overcoming the toughest of
circumstances. A must read! -- Dr. Woody
Woodward, HCI


5. Smarter Faster Better: The Secrets of Being Productive
in Life and Business By Charles Duhigg
Duhigg combines the latest research in

productivity and effectiveness to explain
how to become "better" at work. Not only
does Duhigg combine cutting-edge
productivity and the neuroscience of how we
learn, but he does it with incredibly
engaging stories that make it a fun summer
read as well.
-- Jo Ilfeld, Success Reboot
V. Knowledge of Disability History and Laws
DEEP asserts people with disabilities and their families must know
disability history. DEEP recommends the book Handicapping
America by Frank Bowe related disability history.
Disability history started with the cultural disability ideology at the

dawn of civilization to the present.


Between 1200 and 1920 the church and charities provided services to
people with disabilities and their families.
In 1920 in the United States the Vocational Rehabilitation Act was

passed to give job training to disabled veterans. Subsequently,
this Act covered civilians.
In the 1930's the Social Security Act was passed then in the 1960's the
Act was amended to add Social Security Income for poor people
with disabilities and their families unable to work.
In 1973, Section 504 of the Rehabilitation Act was passed providing

limited civil rights for people with disabilities and their families.
In 1975 the Individuals With Disabilities Education Act was passed

required children with disabilities be educated.
In 1986 the Air Carriers Access Act was passed requiring travelers with
disabilities be allowed to travel.
In 1988 the Fair Housing Act was amended to include people with
disabilities and their families.
In 1990 the Americans With Disabilities Act was passed providing all
people with disabilities and their families with civil rights.
Excepts from the Congressional history of the ADA are provided
below.
Pg. 2


The ADA incorporates by reference the enforcement provisions under
Title VII of the Civil Rights Act of 1964 (including injunctive
relief and back pay).
Pg. 6
One of the most debilitating forms of discrimination is
segregation imposed by others. Timoth Cook of the National
Disability Action Center testified:
As Rose Parks taught us, and as the Supreme Court
ruled thirty-five years ago in Brown v. Board of
Education, segregation "affects one's heart and mind in
ways that may never be undone. Separate but equal
in inherently unequal."
Discrimination also includes exclusion, or denial or benefits,

services, or other opportunities that are as effective and
meaningful as those provided to others.
Discrimination results from actions or inactions that

discriminate by effect as well as by intent or design.
Discrimination also includes harms resulting from the
construction of transportation, architectural, and
communication barriers and the adoption or application of
standards and criteria and practices and procedures based on
thoughtlessness or indifference-of benign neglect.
Pgs. 7-9
Discrimination also includes harms affecting individuals with a
history of disability, and those regarded by others as having a
disability as well as persons associated with such individuals

that are based on false presumptions, generalizations,
misperceptions, patronizing attitudes, ignorance, irrational
fears, and pernicious mythologies.
Discrimination also includes the effects a person's disability

may have on others. For example, in March, 1988 the
Washington Post reported the story of a New Jersey zoo keeper
who refused to admit children with Downs Syndrome because
he feared they would upset the chimpanzees. The Supreme
Court in Alexander v. Choate , 469 U.S. 287 (1985) cited as an
example of improper discrimination on the basis of handicap a
case in which " a court ruled that a cerebral palsied child, who
was not a physical threat and was academically competitive,
should be excluded from public school, because his teacher
claimed his physical appearance 'produced a nauseating effect'
on his classmates." 117 Cong. Rec. 45974 (1971).
The Supreme Court in School Board of Nassau County v.

Arline, 107 S. Ct. 1123 (1987) cited remarks of Senator
Mondale describing a case in which a woman "crippled by
arthritis" was denied a job not because she could not do the
work but because "college trustees [thought] 'normal students
shouldn't see her'". 118 Cong Rec. 36761 (1972).
The committee heard testimony about a woman from Kentucky

who was fired from the job she had held for a number of years
because the employer found out that her son, who had become
ill with AIDS, had moved into her house so she could care for
him. The Committee also heard testimony about former cancer
victims, persons with epilepsy, a person with cerebral palsy,
and others who had been subjected to the pervasiveness of
discrimination.


With respect to the pervasiveness of discrimination in our
Nation, the National Council explained:
A major obstacle to achieving the societal goals of equal

opportunity and full participation of individuals with dis-
abilities is the problem of discrimination * * * The
severity and pervasiveness of discrimination against
people with disabilities and their families is well
documented.
The U.S. Commission on Civil Rights recently concluded that:
Despite some improvements * * * [discrimination]

persists in such critical areas as education,
employment, institutionalization, medical treatment,
involuntary sterilization, architectural barriers, and
transportation.
The Commission further observed that "discriminatory

treatment of handicapped persons can occur in almost every
aspect of their lives."
The Lou Harris polls found that:
By almost any definition, Americans with disabilities are

uniquely underprivileged and disadvantaged. They
are much poorer, much less well educated and have


much less social life, have fewer amenities and have a
lower level of self-satisfaction than other Americans.
Admiral James Watkins, former chairperson of the President's

Commission on the Human Imunodeficiency Virus Epidemic,
testified that after 45 days of public hearings and site visits, the
Commission concluded that discrimination against individuals
with HIV infection is widespread and has serious repercussions
for both the individual who experiences it and for this Nation's
efforts to control the epidemic. The Report concludes:
as long as discrimination occurs, and no strong national

policy with rapid and effective remedies against
discrimination is established, individuals who are
infected with HIV will be reluctant to come
forward for testing, counseling, and care. This fear of
potential discrimination * * * will undermine
our efforts to contain the HIV epidemic and will leave
HIV-infected individuals isolated and alone
Justin Dart, the chairperson of the Task Force on the Rights and
Empowerment of Americans with Disabilities, testified that
after 63 public forums held in every state, there is
overwhelming evidence that:
Although America has recorded great progress in the area

of disability during the past few decades, our society is
still infected by the ancient, now almost
subconscious assumption that people with
disabilities are less than fully human and therefore are
not fully eligible for the opportunities, services, and
support systems which are available to other people

as a matter of right. The result is massive, society-wide
discrimination.
The U.S. Attorney General, Dick Thornburgh, on behalf of

President Bush, testified that:
Despite the best efforts of all levels of government and

the private sector and the tireless efforts of concerned
citizens and advocates everywhere, many persons with
disabilities in this Nation still lead their lives in an
intolerable state of isolation and dependence.
.
Pgs. 10-12
Public accommodations
Based on testimony presented at the hearings and recent

national survey sand reports, it is clear that an overwhelming
majority of individuals with disabilities lead isolated lives and
do not frequent places of public accommodation.
The National Council on Disability summarized the findings of

a recent Lou Harris poll:
The survey results dealing with social life and leisure

experiences paint a sobering picture of an isolated and
secluded population of individuals with disabilities.


The large majority of people with disabilities
do not go to movies, do not go to the theater, do not go to
see musical performances, and do not go to sports events.
A substantial minority of persons with
disabilities never go to a restaurant, never go to a
grocery store, and never go to church or synagogue *
* * The extent of non-participation of individuals with
disabilities in social and recreational activities is
alarming.
Several witnesses addressed the obvious question "Why don't

people with disabilities and their families frequent places of
public accommodations and stores as often as other
Americans?" Three major reasons were given by witnesses.
The first reason is that people with disabilities and their
families do not feel that they are welcome and can participate
safely in such places. The second reason is fear and self-
consciousness about their disability stemming from degrading
experiences they or their friends with disabilities have
experienced. The third reason is architectural, communication,
and transportation barriers.
Former Senator Weicker testified that people with disabilities

and their families spend a lifetime "overcoming not what God
wrought but what man imposed by custom and law".
Witnesses also testified about the need to define places of

public accommodations to include all places open to the public,
not simply restuarants, hotels, and places of entertaiment
(which are the types of establishments covered by title II of the
civil Rights Act of 1964) because discrimination against people
with disabilities and their families is not limited to specific
categories of public accommodations. The Attorney General

stated that we must bring Americans with disabilities into the
mainstream of society "in other words, full participation in and
access to all aspects of society."
Robert Burgdorf, Jr., currently a Professor of Law at the

District of Columbia School of Law, testifying on behalf of the
National Easter Seal Society, stated:
* * * it makes no sense to bar discrimination against

people with disabilities in theaters, restaurants, or places
of entertainment but not in regard to such important
things as doctors' offices. It makes no sense for a
law to say that people with disabilities and their families cannot
be discriminated against if they want to buy a
pastrami sandwich at the local deli but that they can be
discriminated against next door at the pharmacy where
they need to fill a prescription. There is no sense to
that distinction.
Witnesses identified the major areas of discrimination that need
to be addressed. The first is lack of physical access to facilities.
Witnesses recognized that is probably not feasible to require
that existing facilities be completely retrofitted to be made
accessible. However, it is appropriate to require modest
changes. Ron Mace, an architect, described numerous
inexpensive changes that could be made to make a facility
accessible, including installing a permanent or portable ramp
over an entrance step; installing offset hinges to widen a
doorway; relocating a vending machine to clear an accessible
path; and installing signage to indicate accessible routes and
features within facilities.


Several witnesses also recognized that when renovations are
made that affect or could affect usability, the renovations
should enhance accessibility and that newly constructed
buildings should be fully accessible because the additional costs
for making new facilities accessible are often "negligible".
According to Ron Mace, there is absolutely no reason why new
buildings constructed in America cannot be barrier-free since
additional cost is not the factor. He testified that the problem is
that "there is right now no training provided for designers in our
country on how to design for children, older people and
disabled people."
Additional areas of discrimination that witnesses identified

include: the imposition or application of standards or criteria
that limit or exclude people with disabilities and their families;
the failure to make reasonable modifications in policies to allow
participation, and a failure to provide auxiliary aids and
services.
For example, Greg Hlibok and Frank Bowe testified about the
need for places of public accommodations to take steps to
enhance safety for persons with hearing impairments. Laura
Oftedahl testified about the lack of access and unnecessary
dangers visually impaired people face because of lack of
simple, inexpensive auxiliary aids.
Pgs. 15- 18
THE EFFECTS OF DISCRIMINATION ON INDIVIDUALS WITH

DISABILITIES


Discrimination has many different effects on individuals with
disabilities Arlene Mayerson of the Disabilities Rights
Education and Defense Fund testified about the nature of
discrimination against people with disabilities and their
families:
The discriminatory nature of policies and practices that

exclude and segregate disabled people has been obscured
by the unchallenged equation of disability with
incapacity and by the gloss of "good intentions."
The innate biological and physical "inferiority" of disabled
people is considered self-evident. This "self-evident"
proposition has served to justify the exclusion and
segregation of disabled people from all aspects of life.
The social consequences that have attached to being
disabled often bear no relationship to the physical or
mental limitations imposed by the disability.
For example, being paralyzed has meant far more than
being unable to walk - it has meant being excluded
from public schools, being denied employment opportunities
and being deemed an "unfit parent". These injustices co-
exist with an atmosphere of charity and concern for
disabled people.
Dr. I. King Jordan, the President of Gallaudet University,

explained that :
Discrimination occurs in every facet of our lives. There

is not a disabled American alive today who has not
experienced some form of discrimination. Of
course, this has very serious consequences. It
destroys healthy self-concepts and slowly erodes the


human spirit. Discrimination does not belong in the
lives of disabled people.
Judith Heumann explained that:
In the past, disability has been a cause of shame. This

forced acceptance of second-class citizenship
has stripped us as disabled people of pride and
dignity * * * This stigma scars for life.
Discrimination produces fear and reluctance to participate.

Robert Burgdor and Harold Jenkins testified that fear of
mistreatment and discrimination and the existence of
architectural, transportation, and communication barriers are
critical reasons why individuals with disabilities don't
participate to the same extent as nondisabled people in public
accommodations and transportation.
Dr. Mary Lynn Fletcher testified about the factors that isolate
people with disabilities and their families and then explained
that when one adds the rural factor on top of everything else it
"obliterates the person."
Discrimination results in social isolation and in some cases

suicide.
Justin Dart testified before the Committee about how several of

his brothers had committed suicide because of their disabilities
and about a California woman, a mother, a TV director before
becoming disabled who said to him:

We can go just so long constantly reaching dead ends. I
am broke, degraded, and angry, have attempted suicide
the times. I know we be? If I were understood, I would
have something to live for.
THE EFFECTS OF DISCRIMINATION ON SOCIETY
The Committee also heard testimony and reviewed reports

concluding that discrimination results in dependency on social
welfare programs that cost the taxpayers unnecessary billions of
dollars each year. Sandy Parrino, the chairperson of the
National Council on Disability, testified that discrimination
places people with disabilities and their families in chains that:
* * * bind many of the 36 million people into a bondage of

unjust, unwanted dependency on families, charity, and social
welfare. Dependency that is a major and totally unnecessary
contributor to public deficits and private expenditures.
She added that:
* * * it is contrary to sound principles of fiscal responsibility

to spend billions of Federal tax dollars to relegate people with
disabilities and their families to positions of dependency upon
public support.
President Bush has stated:


On the cost side, the National Council on the
Handicapped states that current spending on disability benefits
and programs exceeds $60 billion annually. Excluding the
millions of disabled who want to work from the employment
ranks costs society literally billions of dollars annually in
support payments and lost income tax revenues.
Attorney General Thornburgh added that:
We must recognize that passing comprehensive civil

rights legislation protecting persons with disabilities will have
direct and tangible benefits for our country * * * Certainly, the
elimination of employment discrimination and the
mainstreaming of persons with disabilities will result in more
persons with disabilities working, in increased earnings, in less
dependence on the Social Security system for financial support,
in increased spending on consumer goods, and increased tax
revenues.
Justin Dart testified that it is discrimination and segregation that

are preventing persons with disabilities from becoming self-
reliant:
* * * and that are driving us inevitably towards an

economic and moral disaster of giant, paternalistic welfare
bureaucracy. We are already paying unaffordable and rapidly
escalating billions in public and private funds t maintain ever-
increasing millions of potentiality productive Americans in
unjust, unwanted dependency.


Thus, discrimination makes people with disabilities and their
families dependent on social welfare programs rather than
allowing them to be taxpayers and consumers.
Discrimination also deprives our Nation of a valuable source of

labor in a period of labor shortages in certain jobs.
President Bush has stated:
The United States is now beginning to face labor

shortages as the baby boomers move through the work force.
The disabled offer a pool of talented workers whom we simply
cannot afford to ignore, especially in connection with the high
tech growth industries of the future.
Jay Rochlin, the executive director of the President's Committee

on Employment of people with disabilities and their families,
has stated:
The demographics have given us an unprecedented 20

year window of opportunity. Employers will be desperate to
find qualified employees. Of necessity, they will have to look
beyond their traditional sources of personnel and work to attract
minorities, women, and others for a new workforce. Our
challenge is to insure that the larged minority, people with
disabilities and their families, is included.
Discrimination also negates the billions of dollars we invest

each year to educate our children and youth with disabilities


and train and rehabilitate adults with disabilities. Dr. I. King
Jordan testified that:
We must stop sending disabled youth conflicting signals.

America makes substantial investments in the education and
development of these young people, then we deny them the
opportunity to succeed and to graduate into a world that treats
them with dignity and respect.
Sylvia Piper, a parent of a child with developmental disabilities

testified that:
We have invested in Dan's future. And the Ankeny

Public School District has made an investment in Dan's future.
* * * Are we going to allow this investment of time, energy,
and dollars, not to mention Dan's ability and quality of life, to
cease when he reaches 21?
Attorney General Thornburgh made the same point in his

testimony:
The continued maintenance of these barriers imposes

staggering economic and social costs and inhibits our sincere
and substantial Federal commitment to the education,
rehabilitation, and employment of persons with disabilities.
The elimination of these barriers will enable society to benefit
from the skills and talents of persons with disabilities and will
enable persons with disabilities to lead more productive lives.


Pgs. 19-20
VISION FOR THE FUTURE
Many of the witnesses described the vision of the Americans With

Disabilities At.
Sandy Parrino testified that:
Martin Luther King had a dream. We have a vision. Dr. King

dreamed of an America "where a person is judged not by the
color of his skin, but by the content of his character." ADA's
vision is of an America where persons are judged by their
abilities and not on the basis of their disabilities.
Tony Coelho shared the following observations with the

Committee:
While the charity model once represented a step forward

in the treatment of persons with handicaps, in today's society it
is irrelevant, inappropriate and a great disservice. Our model
must change. disabled people are sometimes impatient, and
sometimes angry, but for god reason - they are fed up with
discrimination and exclusion, tired of denial, and are eager to
seize the challenges and opportunities as quickly as the rest of
us.
Dr. Jordan testified that the ADA is necessary to demonstrate

that disabled people:

Can have the same aspirations and dreams as other
American citizens. Disabled people knew that their dreams can
be fulfilled.
Dr. Jordan also testified that passage of ADA:
Will tell disabled Americans that they are indeed equal to

other Americans and that discrimination toward disabled
persons will no longer be tolerated in our country. It will also
make a powerful statement to the world that America is true to
its ideals. That is the full measure of the American dream.
Perry Tillman, a Vietnam veteran, testified that:
I did my job when I was called on by my country. Now

it is your job and the job of everyone in Congress to make sure
that when I lost the use of my legs I didn't lose my ability to
achieve my dreams. Myself and other veterans before me
fought for freedom for all Americans. But when I came home
and found out that what I fought for applied to everyone but me
and other handicapped people, I couldn't stop fighting. I have
fought since my injury in Vietnam to regain my rightful place
in society. I ask that you now join me in ending this fight and
give quick and favorable consideration to the ADA in order to
allow all Americans, disabled or not, to take part equally in
American life.


W. Tolerance
Hill defined intolerance as judging others by learned values, beliefs,

customs, traditions and mores having no factual basis and acting
on said learned information. Tolerance requires a person to
question her learned information and change her conduct
accordingly.
DEEP requires people with disabilities and their families to be tolerate

of the intolerant. ABs are intolerant due to 3000 years of cultural
disability, which creates negative thoughts and emotions in the
brain of people with disabilities and their families. These
negatives destroy motivation and productive action. DEEP has
created a Cool Card for people with disabilities and their families
to give out whenever facing intolerance.
The Cool Card states:
My name is Leonard Brown. I proud to have a trait called

cerebral palsy. Thank you for your interest. I lead a happy
life. I work in marketing. Go to my online presence at
_____.
The card is not for the intolerant person. It is for the subconscious
mind of people with disabilities and their families to counteract
negative thoughts and emotions.


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DEEP PHILOSOPHY

[DISABILITY EARNED ECONOMIC POWER (DEEP) PHILOSOPHY]

BY THEODORE ARTHUR PINNOCK, JD

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 1

DISABILITY EARNED ECONOMIC POWER (DEEP) PHILOSOPHY

D. Confident Ignorance and Social Networks: Perceived Facts

DEEP postulates that confident ignorance (stupidity) is the norm worldwide

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 2

I. Single Sex Field

J. Remain Above Petty Disputes

K. Preference For Private Sector

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 5

L. Futility Of AB Mass Education Of Subconscious Minds

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 6

N. Use Technology To Bargain

DEEP postulates the disability population needs technology to function.

O. Payment For Assistants Is Essential

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 7

P. Verify ABs Words and Actions

Q. The Mid Brain Controls

R. Respond After Deliberate Thought And In Writing

DEEP postulates wherever it is implemented persons with the cultural

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 9

There is a difference between pre frontal cortex disability and cultural

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 10

B. Believing In Postulates, Definite Purpose and Business Training

The DEEP postulates are intended to protect people with

2. Definite Purpose To Create Businesses Owned by People With

Step 1: Identify products in IIIA that are marketable in Asia. Europe,

Step 2: Protect UAAAC and make money.

Step 4: Donate To Non Profits

Step 6: Identify Team To Focus On Marketing A Single Products

On its face DEEP contravenes one tenet of entrepreneurship -

Provide free business training to the DEEP population.

The disability mastermind must be composed of 7 persons or less with

D. Attractive Personality and Marketing

The DEEP AB attractive personality is solely focused on

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 12

The DEEP PWD attractive personality is solely focused on

2. Marketing (Give Customer What They Want)

Today customers do not want to educated by being taught. They want

The social networking must be general with hooks and targeted.

In order to successfully grow an UAACI Specialty Product business,

 All company policies and activities should be directed

 Profitable sales volume is more important than maximum

To best use these principles, the SDMT must:

 Determine the needs of their customers through market

 Analyze their competitive advantages to develop a market

 Determine how to satisfy customer needs by identifying a

Marketing programs, though widely varied, are all aimed at convincing

Conducting Market Research

Successful marketing requires timely and relevant market information. An

Creating a Marketing Strategy

A marketing strategy identifies customer groups, which a particular SDMT

DEEP PHILOSOPHY [DISABILITY EARNED ECONOMIC POWER 15

SDMTs will not have unlimited resources to devote to marketing; however,

 Geographical segmentation: Specializing in serving the needs

 Customer segmentation: Identifying those people most likely to

Managing the Market Mix

Every SDMT marketing program contains four key components:

 Products and Services: Product strategies include concentrating on a

 Promotion: Promotion strategies focus on advertising and direct