SRM Nightingale MHSS-Career Development Programme

for Commerce Students

he session organized by Business Standard was pre-
TMondays",
sented by Mrs. Mala Mary Martina, CEO of "I love
TEDx speaker, Education Architect,
Bestselling author, Business coach and a trainer. She
started the session by interacting with the students
about their aim in life and gave brain gym exercises to
the students to activate their mind. The students were
very interactive and wanted to know about different
kinds of jobs where they can use their talents. Mrs. Mala the session enthusiastically and were keen to know
explained about blue collar, white collar and yellow col- more about the yellow collar jobs. The session was
lar jobs and motivated the students to think big in life informative and interesting and it made the students to
and to do what they love to do. The students attended think differently.

LIBA-BMI session: PERSUASION- Manipulation of the Masses

Speaker: Professor Sudio Sudarsan, Professor of Marketing, Hult International Business School
t was a mindboggling session when Prof. Sudio keting and selling with unique examples and explaining
I Sudarshan visited LIBA for the Beyond Management Branding to be a combination of Perception and
Initiative Session. Defining the difference between mar- Persuasion, he led into the topic of "Persuasion -
Manipulation of the Masses". Starting with insights
from Neurobiology (one of the discoveries of 1990s
along with Internet and Email) and how understand-
ing the human brain helps in knowing people's
behaviour, he briefed about the Limbic system,
Reptilian cortex and the Neocortex of the Brain.With
enough wits and great insights, the session held its
enthusiasm throughout.

Pondicherry University-Dept of International Business: GLOBIZZ'18

epartment of Interntional Business, School of
D Management, Pondicherry University jumpstarted its
renowned 2-day Institution Industry Interface event, GLO-
BIZZ'18. Prof. Dr. Gurmeet Singh, Vice Chancellor,
Pondicherry University who inaugurated the event
praised the Department and encouraged the young
minds to work happy and hard with sincerity to make
remarkable achievements. Dr. G. Anjaneya Swamy, Dean,
School of Management presided. Mr Antony Lobo,
Counsel of Spain & Head of Mission in Chennai was the Dr. Irina Trubetskova, Department of Natural Resources &
Chief Guest and released copy of IBlitz, the annual issue Environment, University of New Hamphsire, Durham, USA
of Dept of International Business and gave insights to the took a walkthrough on Sustainable environment and
audience regarding International trade and advised stu- how Business development impacts Globe and the future
dents who are aiming at making a fortune abroad to take generations. HOD, Dr. Bushan D. Sudhakar welcomed the
up language course in Spanish as it is the second most gathering. Dr. Rajeesh Viswanathan, Associate Professor,
spoken language in the world. Mr. Gopalakrishnan V, briefed on the scope of GLOBIZZ'18 and Dr. P. G. Arul,
Founder & CEO, Global Operations Excellence Solutions, Associate Professor, gave away the vote of Thanks.
Chennai released Placement Brochure. Guest of Honour, – Shakinna D

Size = 20cm (H) x 12cm (W)

Campus Talk - Chennai