ASSIGNMENT

APPLICATION OF MIS IN HUL

SUBMITTED BY,
HARIPRASAD.A.
MBA-A
NO.-056
Background of the company
Unilever is a Dutch-British multinational company which
acquired many consumers’ product brands in foods, ice-
creams, beverages, cleaning agents and personal care
products. Unilever got two headquarter one in
Rotterdam, Netherlands and other one in London,
United Kingdom. The Unilever is a dual listed company
which has same directors and runs effectively. The
current non-executive chairman of Unilever is Michael
Treschowand and Paul Polman is Group Chief Executive.
The main Competitors for Unilever are Proctor &
Gamble, Nestle, DANONE, Reckitt Benckiser, Kraft Foods,
S.C Johnson and sons’ and Henkel.

USE OF MIS IN HUL

The following cross-functional system concepts and how
they can provide significant business value to Unilever
will be discussed in this document:

The operational level is for taking day to day decision.

Transaction Processing System can help to take
operation level decision like supermarket, Biometric
device etc.
The knowledge level of decision is takes for research,
design and procurement. Knowledge Work System can
help to take knowledge level decision.

The tactical or managerial control level decision takes for

1 to 3 years, it is for resource allocation. Management
Information System or Decision Support System can
help to take the managerial level decision.

The strategic level decision takes for 3 to 10 years, it is

for long term. Executive Information System can help to
take the strategic level decision.

Strategic Level
Complex Mathematical Model: Unilever can use a
Complex Mathematical Model for monitoring operation,
cost, revenue, market shares, share prices etc. Unilever is
categorized as the fast moving consumer goods, quick
acquisition, processing of market information. The
information of market is usually collect from research
companies through historical data and individual
analysis. Enterprise Data Warehouse and Business
Intelligence Solution: In order to gain a clear view of
business performance across Unilever’s companies in
around the world.

Unilever Information Program: When transformation is

taking place in the organisation, information systems are
inevitably involved. Currently Unilever is reshaping
operational responsibilities for greater clarity between
what is better done by the local company, at regional
level or global organisations. The Unilever Information
Program (UIP) is to develop an infrastructure to support
the Path to Growth strategy, with the key priority of
finding a quick data integration solution to allow user
access to any number of data sources for in-depth
analysis.

Management Level
Supply Management Information System: Unilever can
integrated a supply management information system
which will helps local, regional and global supply
managers make appropriate sourcing of decisions,
allowing them to collate and analyze information’s more
quickly and easily. The system enables managers to
negotiate with suppliers in a transparent and efficient
way where benefiting both parties.

Knowledge Level
Procurement System: The procurement is inevitability for
future supply chain optimisation the supply market,
particularly in Europe is still suffering from under-
development. The Procurement System can help total
supply chain operation rather than just transactional
activity. The Procurement System provides a catalyst for
positive improvement in supply management profiles.

Supply-Chain Management Systems: The using of a

variety information system and several other supply
chain management technologies, Unilever can enhance
the usability of their supply chain.

Research & Development System: Used for formula

development

OPERATIONAL LEVEL
Specifications System: Specification System will help in
packaging, formula, raw material, finished product and
process specification.

Manufacturing Planning System: Manufacturing

Planning System can help in production orders,
purchase orders, standard costs, inventory, financial
transactions, and production reporting.

Planning System: This system can help in Demand

Planning (DP), Demand Requirement Planning (DRP),
Constrained Product Planning (CPP), Finite Scheduling.

Order and Cash System: Order and Cash system can help
in order entry management, terms of sale, deduction
tracking, stock allocation and invoicing.
Finished Goods Management System: Finished good
management system can be used for shipping,
warehouse, transportation, production and traceability.