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MASTERCLASS
Coffee
Fest
Recap
Q4
Preparation
Coffee
Fest
Highlights
• Coffee
is
big
business!!!
• Coffee
Packaging/
Branding
• Coffee
makers
and
accessories
(Aero
Press)
• Private
Labeling
• Tea
Resources
• Single
serve
makers
• Coffee
Wholesalers
Highlights
contd…
• Relationship
building
with
classmates
• Lunch
Hour/Q&A
• Sampling
of
products
• Understanding
the
lingo
and
story
behind
the
coffee
• Getting
ideas
as
to
what
can
compliment
a
coffee
business
Class
Recap
• Coffee
(Why
you
Should
Sell
Coffee)
• Market
Research
for
your
Target
Audience
• Coffee
Bean
Profile
|
Local
Roasters
• Listing
Strategies
|
Variation
Listings
|
Multichannel
Fulfillment
|
Multipacks
• Expanding
your
Coffee
to
Europe
|
Customs
|
Shipping
• Private
Labeling
Coffee
&
Teas
|
Branding
|
Listing
Optimization..
Q4
Preparation
• Start
ramping
up
orders
• Review
last
year
sales
and
target
hot
sellers
• Test
new
products
lines
now
to
get
traction
on
listings
• Find
complimentary
products
to
main
sellers
• Open
Wholesale
Accounts
• Join
a
community
of
like
minded
sellers
Q&A