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To begin with, the search for security can be related to the second level of importance
in a person’s life, according to Maslow’s hierarchy of needs. In this level, security of body,
family, resources and property are found.
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Social status is a very important part of life for many people. Being seen by others as successful
and powerful is a very common desire in our society nowadays. Through the purchase of goods
a person can achieve the feeling of being admired and respected by their peers, even though
this may not be true.
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Conclusion paragraph: