TAYLOR ROBERTS

WORK EXPERIENCE

Ochsner Health System, Internal Communications Specialist

CONTACT
JUL 2018 - PRESENT

Create internal content such as articles and videos for the Intranet and its
3217 43rd Street
over 20,000 users.
Metairie, LA 70001
Build two weekly newsletters using platforms including Westgaurd, Cope
taylorreneeroberts@gmail.com
and an Excel content calendar.
318-402-9586 Manage and report on metrics and analytics of content performance,
/taylorroberts1 engagement and client campaigns.
Collaborate with departments to enhance content such as videos,
EDUCATION screensavers, flyers and cross promotion with social media.
Maintain and promote Values on the Spot Recognition program and
Ochsner's Own Employee Stories.
Masters in Business Administration
Manage multiple deadlines, audiences, tasks, communication plans and
LSU Flores MBA Program, 2018
events on a daily basis.
Bachelor in Marketing LSU Auxiliary Services, Marketing Graduate Assistant
Louisiana State University, 2016
JUL 2016 - MAY 2018

INVOLVEMENT Managed and delegated responsibilities to a student staff.

Assisted with the website and created content for the newsletter, emails
National Association of Women MBAs and social media channels.
President, 2017-2018 Aided in the advancement of programs such as TigerCash Lagniappe by
Communications Chair 2016-2017 communication with vendors.
Community Coffee Company, Communications Assistant
GeauxBIG Baton Rouge
SEP 2015 - AUG 2016
Assistant Director of Marketing, 2016
Created press releases, blogs and other writing pieces for readers.
SKILLS Maintained growing programs such as the Cash for Schools® program which
helped schools earn $6.2 million and Military Match program which donated
4.2 million cups of coffee to troops as of 2016.
Professional:
Communicated with media outlets to facilitate opportunities to promote
Public Relations/Communications the brand.
Social Media and Print Marketing Managed requests for products and donations.
Project Management
Developed email updates on company progress and mentions in the media.
Internal Communications
Oversaw administrative tasks and handled expense reports, contract
Event Planning
approvals and creative briefs.
Written/Verbal Communication
Assisted, planned and organized special events.
Technical:
Microsoft Office Suite
LSU University Recreation, Social Media Specialist
FEB 2014 - SEP 2015

Adobe Creative Suite Managed accounts on Facebook, Instagram, Twitter, Pinterest and Snapchat.
Created mass emails and newsletters to the LSU student body.
Formulated campaigns for social media, print, website content, and blogs.
Website Creation
Assisted with creating and counting inventory of promotional items.
Maintained community outreach and campus involvement via Street Team.
Social Media/Content Management Analyzed trends and progress of social interactions using Sprout, Hootsuite
and Facebook Analytics.