Department of MBA

Department of MBA was established in 2006 under affiliation of JNTUH with an intake of 60
students and gradually increased to 120 students till 2011. The department committed to achieve
academic excellence to meet industrial standards with the state of the art world class
infrastructure. The department is dedicated to impart based and value based management
education to develop young managers to face future global challenges and mould them today's
societal needs.
MBA program aims to transform high potential students to competent business managers and
decision makers within a span of two years. It is two years (4 semesters) program. It consists of
24 subjects, five seminars, 2 labs and a structured project in fourth semester and specializations
Finance, Marketing and HR, The Department has the state-of-the-art facilities like laboratories, a
well-equipped seminar hall, Wi-Fi enabled, LCD projector classrooms, with centralized digital
library to support e-Learning, throughout the course of study. The department emphasizes skill
development for future managers and entrepreneurs, team-work, ethics, values, and corporate
social responsibility through management concepts and creating "Business Ready entrepreneurs
and leaders.

MBA Department has highly qualified doctorates and experienced faculty members, who guide
the students in their academic, project work to impart research skills. They are committed to
publishing quality papers in reputed journals further conducting activities like business quiz,
Group discussions, Role playing and Business games to develop individual managerial skills.
The department implements modern ideas like mentoring system and counseling to solve
student’s problems. The department organizes guest lectures and interaction with eminent
personalities from various industries.
 Facilities
1) Digital library
2) Transport facility
3) Canteen
4) Medical facilities
5) Well equipped lab
6) Wi-Fi
7) Incubation centre

COE (Centre of excellence)

1) EDC Cell
2) Incubation centre

ACHIEVEMENTS OF MBA DEPARTMENT 2017-18

1. Won a first prize of 25,000 in Business Simulation Competition at Asoka Business School,
Hyderabad by G.S. Nikhil, Chandrajit, Venugopal, Akhil.
2. Won first prize in business quiz in st.xavier college, Hyderabad by Venkanna Babu.
3. Won first prize in business idea in Hyderabad by G.S Nikhil.
4. Student G.S. Nikhil won a first prize in Management Fest, at Guru Nanak Institutions,
Hyderabad
5. Many of M.B.A IV Sem students, got projects in in reputed companies like Maha News
Company .18.90% of M.B.A students of 2016-18 batch got placed in good companies
6. G.Srihitha, M.Manju, B.Ruchitha (SGPA 9.73),N.Sarala,V.Ravi (SGPA 9.45) of 2016-18
batch A Section stood as Toppers with 1 and second ranks ,
7. M.Sirisha (CGPA 9.59),,S.Lavanya, (SGPA 9.41of 2016-18 batch B Section stood as
Toppers with 1 and 2 ranks
8. Ch.Priyanka, (SGPA 9.18), Ch.Radhika (SGPA 9.05) of 2017-19 batch A Section stood as
Toppers with 1 and 2 ranks ,
9. P.Navya Sai Devi, (SGPA 9.45),N.Preethi (SGPA 9.05) of 2017-19 batch B Section stood as
Toppers with 1 and 2 ranks ,

1. Dr.K.Surya Narayana, Dr Sudhir and Dr.V.P.Thirulogasundaram published and presented

paper titled “HR Challenges in Service Industries-A Study in Different Organisations”during
2017-18,in Scopus indexed journal IJPAM
2. V.Sree Pavani, V.Prashanth Kumar, M.Ajay Kumar are ready to submit their theses work.
1. Mr. V.Prashanth Kumar attended FDP on “Effective Research and Project Funding” at St
Martin Engineering College, Hyderabad
2. Mr.M.Navin Kumar Reddy attended FDP on Research Methodology at St Martin Engineering
College, Hyderabad.
3. Mr.M.Navin Kumar Reddy, V.Prashanth Kumar attended HMA Annual Meet at Trident Hotel,
Hyderabad.
4. Ms.P.Bhagya Lakshmi. Attended FDP organized by TASK at Begumpet, Hyderabad

1. Industrial Visit to BHEL, Hyderabad by MBA I Yr Students.

2. Guest Lecture on Projects and Career development by Maha News Company team
3. Guest lecture on Financial Awareness by ICICI Mutual Funds team.

Research areas
S.NO NAME RESEARCH AREA MENT NO OF AREAS
EE
1 Dr .M V N RAO
2 Dr. K. Performance Management 3
Suryanarayana. Human resource planning
Supply chain Management

3 Dr V P Organizational culture and climate 3

Thirulogasundaram Compensation and reward
management
Talent management
4 K. Suhru lekha Stock market 3
Mutual fund
IPOs
5 Jyothi Kalyan Employ engagement 3
Sales and advertisement
Micro controllers

6 V Prasanth Kumar Financial derivatives 3

Commodities trading
Financial institutions
7 Ajay Kumar Tadanki Consumer satisfaction on Digital 3
Marketing
 Indian banking system
Economic reforms
8 M.Naveen Kumar Marketing strategies 3
Reddy Digital marketing
Statistical tools
9 P Bhagya Lakshmi Performance management 3
Industrial relations
Training and development

Dr v p thirulogasundaram

ISSN/ISBN
Sr. No. Title of Paper with Page No. Name of Journal
No.

Assesment of individual and propel Intention
1 for job Attrition on Software Industry: Voice
from software employees in Bangalore city.
International Institue of
social Science, Technology
,Education Accelarating 2222-2839
Global knowledge creation
and sharing

the c orrelation between leadership Approach International journal of

2 and Employees Turnover Intention in Innovative Research & 2278-0211
Software Industry at bangalore city India Development

Employee Engagement Strategies for IT /BPO

Asia pacific journal of
3 sector for enhanced effective organisational
reasearch
performance
2347-4793
 Job satifaction and Absenteeism Interface in journal of Humanities and
4 2279-0845
corporate sector -Astudy social sciences

International Journal of
An Analytical Study on HR practices on job
Business and Business
5 Delightful of Software Industries in 2347-856X
Administration Research
Bengaluru city
Review

International journal of
Customers Clutch Decision through WOM/
6 science Technology & 2394 1537
Viral Marketing Communication
Management

International Journal of
measurement of E banking Service
7 Management and Social 2347-4793
QualityPerformance old privte Bank user"s
Science Research Review

How to sustain in Management Education in

Asia pacific journal of
8 the global competition issues and Challenges 2347-4793
reasearch
in INDIA

Is predictive inteligence going to be the 5th

Asia pacific journal of
9 Pof Marketing?a study into insight of future 2347-4793
reasearch
marketing

employee engagement strategies for IT/ITES competency building

978-81-
10 Sector for enhanced organsational strategies in business and
921764-3-7
performance technology

Effect of organisational environment National conference on

978-93-83241-
11 ,organisational climate and citizenship recent trends in
99-6
behaviour towards attrition management management

strategic management
building a great place to work young aging approach opportunities and 978-81-8371-
12
employees to drive global business success challenges for Indian 411-2
corporate
 Dr K.Surya Narayana
Professor MBA
MLR Institute of Technology,
Dundigal, Hyderabad-43

Paper Presentations

I. National Conferences and Seminars

Presented

1. Paper titled ‘Marketing Automation’ in National Conference on Emerging Trends in

Marketing’,18th-19th’March 2014,organized by KLU Business School,KLU,Vijayawada.

2. ‘Marketing Automation’ in Vikrant-2k15,a two day National Conference on 9th-10th January

2015, organized by Department of Management Studies,CMRIT,Hyderabad.

3. ‘Consumer Perception on Banking Services in Hyderabad’,in one day conference on

Managing Business in Changing Economic Scenario’,26th March 2015,organized by

Department of Business Management,Aurora PG College,Hyderabad.

4. ‘Employee Related problems and current scenario of IT export BPO industry’ in one day

UGC sponsored National Seminar on ‘Indian IT-BPO Industry Prospects and

Challenges, organized by Department of Commerce,Government Degree&PG College,Karim

Nagar.

5. ‘Reforms in Mutual Funds Industry-A select study’ in one day National Seminar on New

Horizons in Financial Services Management –Changes and solutions, on 25th April

2008, organized by Department of Commerce and Business Management’,KU,Warangal

6 ‘Financial Sector Reforms in India in one day National Seminar on New Horizons in Financial

Services Management-Challenges and Solutions’ held on 25th April 2008.

II. Research Papers and articles Publications in journals, conferences and seminar proceedings.

A. International Journals.

1. Research Paper titled ‘ Performance Evaluation of Thermal Power Plant: Questionnaire

Survey Considerations’ in International Journal of Entrepreneurship and Business

perspectives ,a referred quarterly journal,Vol 2,Number 3,July-September’13,ISSN No 2279-

 0918.

2. Research Paper ‘A study on APGENCO’s Productivity Measurement using Value Added

concept’,in International Journal of Financial Management Perspectives,A refered quarterly
Journal, vol 2, no 2,April-June’2013,ISSN 279-0896.
B. International Conferences

1. Corporate social responsibility. A Study of Select Companies-Lessons to

Be Learnt.IJETSR, Volume4 lssue12, December 2017, lSSN 2394-3386
2. HR Challenges in Service Industries-A Study in Different Organizations III International Conference on
Emerging Strategies for Business Advancements, MRCEW,ISBN 97393 83038 541,Scopus Indexed Journal
IJPAM
3. Changing Trends of various Business Organization through Predictive Intelligence in India.
International Conference on Digitization of Business Analytics-A key driver in the Paradigm Shift.,
Samaroh-2018, organized by Siva Sivani Institute of Management,Hydereabad

C. National Seminar/Conference Proceedings brought as book.

1. Published article titled ‘Employee Related Problems and current Scenario of IT Export BPO in

India.’ in the National Seminar Proceedings Book ‘Indian IT-BPO Industry Challenges and

Prospects,2016,ISBN 978-93-85817-06-5,Global Research Society,Hyderabad.

2. Published paper titled ‘Marketing Automation’in the book ‘Emerging trends in

Marketing’,ISBN No 978-81-930638-28,KLU Business School,2015.

3. Published paper titled ‘Marketing Automation’in the book ‘Changing trends of

Indian Business:Growth and Challenges’,2015,ISBN No 978-81-924002-0-4,Sapient Research

Publications,Hyderabad.

4. Published article as a co Author ‘ Operations Research Model for a public Transport System ’

in Business Analyst,Vol iii,No 1,Journal of Management Studies, School of Management

Studies, KU, Warangal, Jan, 2009.

5. Published paper ‘SEZ’s – Global Scenario, in the National Seminars Proceedings Book,

Souvener titled Special Economic Zones –Opportunities and Challenges, 2008, Department of

Commerce and Business Management, KU, Warangal.

6. Published paper ‘SEZ’s – Approval Mechanism, in the National Seminars Proceedings Book,
 Souvener titled Special Economic Zones –Opportunities and Challenges, 2008, Department of

Commerce and Business Management, KU, Warangal

7. Published paper ‘Financial Sector Reforms in India, in the National Seminars Proceedings

Souvenir titled New Horizons in Financial Services Management-Challenges and Solutions,

2008, Department of Commerce and Business Management, KU, Warangal.

8. Published paper ‘Reforms in Mutual Fund Industry-Aselect Study, in the National Seminars

Proceedings Souvenir titled New Horizons in Financial Services Management-Challenges and

Solutions, 2008, Department of Commerce and Business Management, KU, Warangal.

9. Published article ‘Hastle Free way to investment-A study on Birla Sun Life Mutual

Fund,Business Analyst,Journal of Management studies,School of Management

Studies,KU,Warangal.

10. Published article ‘K-Economy in New Millenium-A conceptual Study,Vol 1,No 1,Kakatiya

Business Review,Journal of Management Studies, ,School of Management

Studies,KU,Warangal.

11. Published paper ‘Literacy Standards of Tribals-An Empirical Study’, in the Seminars

Proceedings Souvenir titled Tribal Development in Andhra Pradesh-Issues and

Challenges,2007,A.P Economic Association and Government Degree and PG College

,Bhadrachalam.

III.Courses Attended and Passed

1. Successfully completed ‘ET 601Tx: Educational Technology for Engineering Teachers’ on

line Course offered by IIT Bombay X,IIT Mumbai,3 months course,Jan-March,2016.

2. Successfully completed ‘Entrepreneurial Refresher Course (Theory and Practicals’ on

Anodizing of Aluminum and its Alloys, conducted by CECRI, Karaikudi,5 days course

IV.Programs, FDPS, Workshops participated.

1. Participated in Guide to Passionate teacher,FDP,6 days program,29TH June-04 July

2015,Organised by Placement Department,GRIET.

2. Participated in Developing Research Skills in Management Scholars,15 days

 FDP,2012,organised by Department of Management Studies,GRIET.

3. Participated in one day work shop on Enforcement of Intellectual Property Rights in Indian

Scenario,organised by Department of Mechanical Engineering,,GRIET

4. Participated in two day National Seminar on Developing Research Skills in Management

Scholars, FDP,2010,organised by Department of Management Studies,GRIET.

5. Participated in one day work shop on MBA Project Work,2006, organised by Department of

Business Management,OU,Hyderabad.

V. Appreciations and Awards.

1. Letter of Appreciation by Principal,GRIET for 100% pass in Management of Industrial

Relations, Logistics and Suply Chain Management,M,BA Course,GRIET

2. Letter of Appreciation by Principal,GRIET for 100% pass in Production and Operations

Management-2 semester,Management of Technology,MBA Course,Management Science

B.Tech Course.,GRIET

3. Awarded first prize for Quality Slogans in Hyderabad,Allwyn Watches Ltd,1992,conducted by

Q.A.Cell,Hyderabad Allwyn Ltd

4. Awarded Second prize for Quality Circle Quiz, Hyderabad,Allwyn Watches

Ltd,1992,conducted by Q.A.Cell,Hyderabad Allwyn Ltd.

 Dr M V Narasimha Rao
Professor & Head, MBA
MLR Institute of Technology,
Dundigal, Hyderabad-43

Book on Cost and Management Accounting- Published

Book Financial Management In Pharmaceutical Industry- in printing process
Book on Placement Hand Book- in printing process
Book on Group Discussion and HR Interview Questions - in printing process

1. Published a Paper titled “Role of Financial Institutions in Retail Banking Innovation” in

Business Vision, Vol: 13, No: 4, Jan-Mar 2017 ISSN: 2231-5497.
2. Participated in Two weeks National level Workshop on Basic Business Research methods
(1st-10th June, 2017) on Basic Business research Methodsconducted by Department of
Management Studies, VFSTR University, Vadlamudi, Guntur..
3. Published a Paper titled “Recent Development and Trends in World Financial Markets” in
Auroras Journal of Management , Vol: V, Issue: 4, October-December 2015 ISSN: 2275-
263X.
4. Participated and presented a paper titled “Impact of Digitization on Indian Economy” in
National Conference on Contemporary trends in Business and Management organized by
Aurora’s Post Graduate College held on 18th March, 2017.

5. Participated and presented a paper titled “Role of Financial Institutions in Promoting

Digital Economy” in National Seminar on Cashless Economy- problems and Prospects
organized by Aurora’s Post Graduate College held on 14th Feb 2017.
6. Published a Paper titled “Financial Innovation in Indian Capital Markets” in
Antharmukha, Vol: 2, Issue: 4, Oct-Dec 2015 ISSN: 2348-2591.
7. Participated and Presented a paper titled “FDI in Insurance Sector: Opportunities and
Challenges” in National Conference on FDI: Issues and Challenges organized by Aurora’s
Post Graduate College held on 14th Feb 2015.
8. Published a Paper titled “Industry Institutes interaction in Management Education” in
Business Vision, Vol: 11, No: 3, Oct-Dec 2015 ISSN: 2231-5497.
9. Published a Paper titled “Government policy and Regulations towards Pharma Industry” in
Business Vision, Vol: 11, No: 2, Oct-Dec 2015 ISSN: 2231-5497.
10. Participated in NSIC- Technical Service Centre one day work shop on Entrepreneurship
Development conducted by APG-Uppal, on 6th Dec 2013.
11. Participated in NSIC- Technical Service Centre one day work shop on Entrepreneurship
Development conducted by ASEC, Patancheru on 4th Sept 2013.
12. Participated in Two day work shop on Research Analysis using SPSS Statistics Organised
by Aurora’s PG College, Musarambagh, from 25th and 26th Jul 2014.
13. Presented paper titled “Recent Trends in Human Development in India” in UGC-SAP
National Seminar on FDI: Issues and Challenges organized by Department of Economics, SV
University held on 14th and 15th Dec 2013.
14. Participated in Two day work shop on NEN Entrepreneurship Educator
program Organised by Aurora’s Business School,Hyderabad, from 14 -16 Jul 2016.
th th

15. Participated and presented a paper at AICTE Sponsored national seminar on “New Banking
License Policies and RBI Stipulations to resolve the problems related to Financial
Inclusion” held on 29th July, 2015 at Aurora’s Business School.
16. Presented a paper titled “Recent Trends in Financial Innovation Towards Nurturing the
growth of capital markets in Indian corporate” conducted by Department of Management
Studies is organizing ICSSR sponsored National Seminar on Innovative Management
Practices for Sustainable Development and Global Competitiveness held on 8th and
9th October, 2015.
17. Published a paper titled “Skill Development during the Twelfth five year plan: Issues and
challenges” in National Conference on Women - The Emerging power in 21st Century
organized by Aurora’s Post Graduate College held on 8th May 2015. The article got
published in the book released by the APG-R.
18. Presented a paper titled “Skill Development during the Twelfth five year plan: Issues and
challenges” in National Conference on Women - The Emerging power in 21st Century
organized by Aurora’s Post Graduate College held on 8th May 2015. The article got
published in the book released by the APG-R.
19. Published a Paper titled “Working Capital Management Practices of Natco Pharma
Limited” in Antharmukha, Vol: 2, Issue: 3, Apr-June 2015 ISSN: 2348-2591.
20. Presented a paper titled “FDI in Insurance Sector: Opportunities and Challenges” in
National Seminar on Foreign Direct Investment: issues and Challenges by Aurora’s Post
Graduate College held on 14th Feb 2015.
21. Published a Paper titled “Recent Changes and Challenges in Financial Markets” in
Antharmukha, Vol: 2, Issue: 3, Apr-June 2015 ISSN: 2348-2591.
22. Published a Paper titled “Financial Management Practices in Pharma Sector: A Study of
Natco Pharma Limited” in Aurora’s Journal Of Management, Vol: IV, Issue:1, Jan-Mar
2015 ISSN:2278-263X.
23. Published a Paper titled “Impact of FDI on Indian Agriculture Sector” in Antharmukha,
Vol: 3, Issue: 1, Oct-Dec 2015 ISSN: 2348-2591.
24. Published a Paper titled “Street Children in Andhra Pradesh” in Business Vision, Vol: 11,
No: 2, Apr-June 2015 ISSN: 2231-5497.
25. Published a Paper titled “Environment and Economic Development” in Business Vision,
Vol: 11, No: 1, Jan-March 2015 ISSN: 2231-5497.
26. Participated in One week National level Faculty Development programme on Statistical
packages for Social Sciences (SPSS) (15th-22nd March, 2014) conducted by Aurora’s
Scientific technological and Research Academy, Hyderabad.
27. Presented a paper titled “Skill Development during the Twelfth five year plan: Issues and
challenges” organized by department of economics, SV University held on 14th and 15th Dec
2013.
28. Published a Paper titled “Infrastructure Development In Andhra Pradesh” in Business
Vision, Vol: 9, No: 2, April-June 2013 ISSN: 2231-5497.
29. Published a Paper titled “Indian Pharmaceutical Industry” in Business Vision, Vol: 8, No:
4, Oct-Dec 2012 ISSN: 2231-5497.
30. Participated in Faculty Development Programme in Entrepreneurship conducted by
JNTUH from 6 Aug 2012 to 7 Aug 2012.
31. Participated and Presented a paper titled “Role of Higher Education” in National
Seminaron Role of education(Higher) in rebuilding social sector in India, organized by SVU
PG Centre held on 17th- 18th September,2010.
32. Presented a paper titled “Role of Self help Group in Rural Development” organized by
department of economics, SV University held on 30-31st Dec 2008.
33. Participated in One week National level Workshop on Innovative Action Research(24th-
30th August, 2008) on Basic Business research Methods conducted by Commerce
Associattion-Hyderabad, IPE.
34. Participated and presented a paper titled “Women Empowerment –Human Resource
Development in a 2-day UGC National Seminar on “Manpower Motivation and HRD”
held on 28th and 29th of December, 2004 in S.V.U.P.G. Centre, Kavali.
35. Participated and presented a paper titled “Street Children (A Global perspective) in a 2-day
UGC National Seminar on “Manpower Motivation and HRD” held on 28th and 29th of
December, 2004 in S.V.U.P.G. Centre, Kavali.
36. Participated and presented a paper titled “ Role of Self help Groups in Rural Development”
in a 2-day UGC National Seminar On “Role of Self Help group in Rural Development In the
New Millennium” held on12th &13th in Feb 2000. In S.V.U.P.G. Centre, Kavali.
37. Participated in a 3-days Camp on Entrepreneurship awareness on17th 18th
&19th December 1999.
38. Participated in two research oriented Programmes conducted by SV University in 2005.
39. Participated and presented a paper Titled “Role of self –help groups in rural
development, 2-day UGC National seminar on Rural development : The role of government
and the private sector held on 30th and 31st Dec,2008 conducted by SV University.
40. Participated in a 2-day Research oriented programme conducted by SV University.
41. Participated in the State level Faculty development programme on CARR (case study,
article writing, research tools and research methodology) on 13thand 14th Nov, 2009
conducted by VBIT, Hyderabad.
42. Participated in the preparation of Micro-Plan undertaking during the Eleventh round of
Janmabhoomi held in the state from 3rd to 11th January, 2000 in kavali mandal.
43. Participated in the three day camp on Entrepreneurship Awareness on 17th, 18th and
19th December,1999 by SVU PG Centre, Kavali..

Dr K.Surya Narayana
Professor MBA
MLR Institute of Technology,
Dundigal, Hyderabad-43

Paper Presentations
I. National Conferences and Seminars
Presented
1. Paper titled ‘Marketing Automation’ in National Conference on Emerging Trends in
Marketing’,18th-19th’March 2014,organized by KLU Business School,KLU,Vijayawada.
2. ‘Marketing Automation’ in Vikrant-2k15,a two day National Conference on 9th-10th January
2015, organized by Department of Management Studies,CMRIT,Hyderabad.
3. ‘Consumer Perception on Banking Services in Hyderabad’,in one day conference on
Managing Business in Changing Economic Scenario’,26th March 2015,organized by
Department of Business Management,Aurora PG College,Hyderabad.
4. ‘Employee Related problems and current scenario of IT export BPO industry’ in one day
UGC sponsored National Seminar on ‘Indian IT-BPO Industry Prospects and
Challenges, organized by Department of Commerce,Government Degree&PG College,Karim
Nagar.
5. ‘Reforms in Mutual Funds Industry-A select study’ in one day National Seminar on New
Horizons in Financial Services Management –Changes and solutions, on 25th April
2008, organized by Department of Commerce and Business Management’,KU,Warangal
6 ‘Financial Sector Reforms in India in one day National Seminar on New Horizons in Financial
Services Management-Challenges and Solutions’ held on 25th April 2008.
II. Research Papers and articles Publications in journals, conferences and seminar proceedings.
A. International Journals.
1. Research Paper titled ‘ Performance Evaluation of Thermal Power Plant: Questionnaire
Survey Considerations’ in International Journal of Entrepreneurship and Business
perspectives ,a referred quarterly journal,Vol 2,Number 3,July-September’13,ISSN No 2279-
0918.
2. Research Paper ‘A study on APGENCO’s Productivity Measurement using Value Added
concept’,in International Journal of Financial Management Perspectives,A refered quarterly
Journal, vol 2, no 2,April-June’2013,ISSN 279-0896.
B. International Conferences

1. Corporate social responsibility. A Study of Select Companies-Lessons to

Be Learnt.IJETSR, Volume4 lssue12, December 2017, lSSN 2394-3386
2. HR Challenges in Service Industries-A Study in Different OrganizationsIII International
Conference on Emerging Strategies for Business Advancements, MRCEW,ISBN 97393 83038
541, Scopus Indexed Journal International Journal of Pure and Applied
MathematicsVolume 118 No. 15 2018, 123-125ISSN: 1311-8080 (printed version); ISSN: 1314-
3395 (on-line version)
3. Changing Trends of various Business Organization through Predictive Intelligence in India.
International Conference on Digitization of Business Analytics-A key driver in the Paradigm
Shift., Samaroh-2018, organized by Siva Sivani Institute of Management,Hydereabad

C. National Seminar/Conference Proceedings brought as book.

1. Published article titled ‘Employee Related Problems and current Scenario of IT Export BPO in
India.’ in the National Seminar Proceedings Book ‘Indian IT-BPO Industry Challenges and
Prospects,2016,ISBN 978-93-85817-06-5,Global Research Society,Hyderabad.
2. Published paper titled ‘Marketing Automation’in the book ‘Emerging trends in
Marketing’,ISBN No 978-81-930638-28,KLU Business School,2015.
3. Published paper titled ‘Marketing Automation’in the book ‘Changing trends of
 Indian Business:Growth and Challenges’,2015,ISBN No 978-81-924002-0-4,Sapient Research
Publications,Hyderabad.
4. Published article as a co Author ‘ Operations Research Model for a public Transport System ’
in Business Analyst,Vol iii,No 1,Journal of Management Studies, School of Management
Studies, KU, Warangal, Jan, 2009.
5. Published paper ‘SEZ’s – Global Scenario, in the National Seminars Proceedings Book,
Souvener titled Special Economic Zones –Opportunities and Challenges, 2008, Department of
Commerce and Business Management, KU, Warangal.
6. Published paper ‘SEZ’s – Approval Mechanism, in the National Seminars Proceedings Book,
Souvener titled Special Economic Zones –Opportunities and Challenges, 2008, Department of
Commerce and Business Management, KU, Warangal
7. Published paper ‘Financial Sector Reforms in India, in the National Seminars Proceedings
Souvenir titled New Horizons in Financial Services Management-Challenges and Solutions,
2008, Department of Commerce and Business Management, KU, Warangal.
8. Published paper ‘Reforms in Mutual Fund Industry-Aselect Study, in the National Seminars
Proceedings Souvenir titled New Horizons in Financial Services Management-Challenges and
Solutions, 2008, Department of Commerce and Business Management, KU, Warangal.
9. Published article ‘Hastle Free way to investment-A study on Birla Sun Life Mutual
Fund,Business Analyst,Journal of Management studies,School of Management
Studies,KU,Warangal.
10. Published article ‘K-Economy in New Millenium-A conceptual Study,Vol 1,No 1,Kakatiya
Business Review,Journal of Management Studies, ,School of Management
Studies,KU,Warangal.
11. Published paper ‘Literacy Standards of Tribals-An Empirical Study’, in the Seminars
Proceedings Souvenir titled Tribal Development in Andhra Pradesh-Issues and
Challenges,2007,A.P Economic Association and Government Degree and PG College
,Bhadrachalam.
III.Courses Attended and Passed
1. Successfully completed ‘ET 601Tx: Educational Technology for Engineering Teachers’ on
line Course offered by IIT Bombay X,IIT Mumbai,3 months course,Jan-March,2016.
2. Successfully completed ‘Entrepreneurial Refresher Course (Theory and Practicals’ on
Anodizing of Aluminum and its Alloys, conducted by CECRI, Karaikudi,5 days course

IV.Programs, FDPS, Workshops participated.

1. Participated in Guide to Passionate teacher,FDP,6 days program,29TH June-04 July
2015,Organised by Placement Department,GRIET.
2. Participated in Developing Research Skills in Management Scholars,15 days
FDP,2012,organised by Department of Management Studies,GRIET.
3. Participated in one day work shop on Enforcement of Intellectual Property Rights in Indian
Scenario,organised by Department of Mechanical Engineering,,GRIET
4. Participated in two day National Seminar on Developing Research Skills in Management
Scholars, FDP,2010,organised by Department of Management Studies,GRIET.
5. Participated in one day work shop on MBA Project Work,2006, organised by Department of
Business Management,OU,Hyderabad.
V. Appreciations and Awards.
1. Letter of Appreciation by Principal,GRIET for 100% pass in Management of Industrial
Relations, Logistics and Suply Chain Management,M,BA Course,GRIET
2. Letter of Appreciation by Principal,GRIET for 100% pass in Production and Operations
Management-2 semester,Management of Technology,MBA Course,Management Science
B.Tech Course.,GRIET
3. Awarded first prize for Quality Slogans in Hyderabad,Allwyn Watches Ltd,1992,conducted by
Q.A.Cell,Hyderabad Allwyn Ltd
4. Awarded Second prize for Quality Circle Quiz, Hyderabad,Allwyn Watches
 Ltd,1992,conducted by Q.A.Cell,Hyderabad Allwyn Ltd.
Dr V.P.Thirulogasundaram
Professor MBA
MLR Institute of Technology,
Dundigal, Hyderabad-43

1. HR Challenges in Service Industries-A Study in Different OrganizationsIII International Conference

on Emerging Strategies for Business Advancements, MRCEW,ISBN 97393 83038 541,Scopus
Indexed Journal International Journal of Pure and Applied MathematicsVolume 118 No. 15
2018, 123-125ISSN: 1311-8080 (printed version); ISSN: 1314-3395 (on-line version)
1. How to sustain in management education in the global competition; issues and challenges in
India Asia Pacific Journal of Research , volume:-1, issue: XLIV oct -2016. Pp-89-96 Print ISSN
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2. Effects of organizational Environment , organizational climate, Citizen ship Behaviour

towards Attrition Management) International conference Recent Trends in Management ISBN
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3. Measurement of e-banking service quality performance: old private banks user’s perspective
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4. Customers clutch decisions through wom/ viral marketing communication International
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5 Job Satisfaction and Absenteeism interface in Corporate Sector – A studyIOSR Journal of
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68e-ISSN: 2279-0837, p-ISSN: 2279-0845.
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6. “Employee engagement strategies for IT/BPO Sector for enhanced effective organizational
performance” Asia Pacific Journal of Research October 2013, volume: issue: X IISN-2320-
5504.
7. “The Correlation between Leadership Approach and Employees Turnover Intention In
Software Industry At Bangalore “International Journal of Innovative Research & Development
,Vol 1 Issue 9, November, 2012 15 ISSN: 2278 0211 (Online)
8. “Assessment of Individual and Propel Intention for Job Attrition on Software Industry: Voice
from Software Employees in Bangalore city, India”, International Institue of social Science,
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9. Strategic Management Opportunities challenges for Indian software industry Sei tech
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11. Building a great place to work young aging employees to drive global business success
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