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1.

Chart the risk between the two (2) markets


A B
90
80
70
60
50
40
30
20
10
0
Grape Jui ce Tomato Jui ce Four s eas ons Dragon Jui ce

Table 1. U-Test of Market A and B in different Flavors

The table 1 shows in Market A that there is a high demand in Dragon Juice followed
by Four Seasons next is the Grape Juice and Tomato Juice has a very low demand
flavor in Market A. While in Market B, there is a high demand in Tomato Juice
followed by four seasons next was grape juice and the dragon fruit has a very low
demand in Market B in contrast with Market A which Dragon Juice has the highest
demand.

The problem of Tropic Fruit must consider to the company that must have a market
to know the preference of the people in each market and what would be the reason
why dragon fruit is in high demand flavor in Market B however in Market A it has a
very low demand. It can be risky to the company, but it can mitigate by knowing the
preference of each markets and have more marketing strategies by adding
something or innovate the flavors that could fit the preference of the consumers.

2. Is there a significant difference between the two markets?


U-Test GRAPE JUICE TOMATO JUICE FOUR SEASONS DRAGON FRUIT
Critical Value Market Market Market Market
A B A B A B A B
43.5 52.5 16 74 52 69 82 39
22 20 29 29
Result Populations Similar Populations not Similar Populations Similar Populations Similar

The table below shows the Mann-Whitney U-test which indicates if the populations is
similar or not similar and the differences between the two (2) markets in different
flavors. If the U-test is greater than the critical value (cv), it is concluded that both
populations have a similar distribution and has a significant difference with each
other.

Through the Mann-Whitney U-test, the four (4) flavors; Grape Juice, Tomato Juice,
Four Seasons and Dragon Fruit are significantly different or not in Market A and B.
The U-test, observing in Grape Juice has a significant difference between the two
markets (U-test 43.5;52.5 > cv 22). In Tomato Juice as observe in Mann-Whitney U-
test in the two markets were not significantly different with each other (U-test 16;74
> CV 20). In the four seasons, there is a Significant difference between the two
markets (U-test 52;69 > CV 29). Another, in Dragon Fruit the two markets are
significantly different (U-test 82;39 > CV 29).

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