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RevPar is a very classic KPI and regarded as one of the most important financial
calculations for any hotel to see how much revenue they have made within a certain
period of time.
When an analysis is carried out, RevPar figures can be compared to RevPar of the
hotel during the same time frame of the previous years or to its compset.
GOPPAR
What is the meaning / definition of GOPPAR in the hospitality industry?
It is one of the most effective ways to look at your hotel�s performance and make
adjustments that impact the best interests to achieve the hotel�s goals.
GOPPAR is a KPI that allows hotels to apply the laws of economics to a complete
drill down of the process of Revenue Management and make adjustments not only on
achieving the top line but aligning it with the bottom line as well. From an
ownership perspective, GOPPAR allows you to see what the value of your asset is at
any given time. A hotel is really two assets in one: a real estate asset and an
operating business.
NREVPAR metric is similar to RevPAR, except that it factors in the net revenues
(meaning that it accounts for distribution costs, transaction fees and travel
agency commissions).
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https://www.investopedia.com/terms/r/revpar.asp
An Example of RevPAR
Let's say, for example, that a boutique hotel has a total of 100 rooms, of which
the average occupancy rate is 90%. The average cost for a room is $100 a night.
Using the data provided, a hotel wants to know its RevPAR so it can accurately
assess its performance. The hotel manager can calculate the RevPAR as follows:
The hotel's RevPAR is therefore $90.00 per day. To find the monthly or quarterly
RevPAR, simply multiply the daily RevPAR by the number of days in the desired
period. This calculation assumes all rooms are at the same price.
The hotel manager can use this daily RevPAR to make key assessments and decisions
regarding the hotel property. He is first able to see how well the hotel is filling
its vacant rooms. It also lets him see how well the average hotel room is priced.
With a $90 RevPAR but a $100 average room, he may be able to reduce the average
rate to $90 to help realize full capacity.
Additionally, growth in RevPAR does not mean that a hotel's profits are increasing.
This is because RevPAR doesn't use any profitability measures or information on
profits. Focusing solely on RevPAR, therefore, can lead to declines in both revenue
and profitability. Instead, many hotel managers are turning solely to the average
daily rate as a performance measure. This is because price positioning is found to
be one of the main drivers of hotel occupancy. Therefore, if a property is able to
accurately price its rooms, the occupancy rate should increase, and its RevPAR
should also naturally increase.
DEFINITION of 'Condotel'
A condominium project that is operated as a hotel with a registration desk,
cleaning service and more. The units are individually owned. Unit owners also have
the option to place their unit in the hotels rental program where it is rented out
like any other hotel room.
Hypothetical Example
If a hotel has $50,000 in room revenue and 500 rooms sold, the ADR would be $100.
Rooms used for house use such as those set aside for hotel employees and
complimentary ones are excluded from the calculation.
The ADR does not tell a complete story about a hotel�s revenue. For instance, it
does not include the charges a lodging may charge if a guest does not show up. The
figure also does not subtract items such as commissions and rebates offered to
customers if there is a problem.
Hilton Worldwide Holdings Inc. (NYSE) reported ADR rose 3.6% in 2015 to $141.19.
The company's occupancy rate rose 130 basis points to 75.4% Both metrics combined
lead to a RevPAR increase of 5.4% to $106.51.
The time period used can be daily, weekly, monthly or an annual figure depending on
what type of insights the company is looking for. Revenue per occupied room is
meant to show how much profit a hotelier is making from the guest who stay at a
specific property. It can be very useful in evaluating a hotel's performance
through seasonal downtrends. Seasonal visiting trends will drive down other hotel
key performance indicators, but RevPOR ignores the overall number of guests in
favor of measuring how much an average guest spends on the hotel's products and
services. Some hoteliers feel this is a better measure of the management of a hotel
than seasonally influenced occupancy rates.
BREAKING DOWN 'Revenue Per Occupied Room - RevPOR'
Revenue per occupied room takes into account things like room service, dry cleaning
service, tour and spa sales and so on, to show how successful a hotel is in selling
more than just a room to their guests. Other industry metrics rise and fall with
occupancy rates, which may say less about how the hotel is managed and more about
seasonal trends.