4/27/2019 Electronics Repair Shop Business Plan Sample - Executive Summary | Bplans

Tucson Electronics

Electronics Repair Start your own business plan » (/create-your-business-plan.php?link=create_top-b)

Shop Business Plan

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Executive Summary
Tucson is a start-up business located in the West end of Tucson Arizona. The company specializes in the repair and sales
of home electronics, speci cally home entertainment electronics, including TV, DVDs VCRs and CD players.

We will target people who place great importance in their entertainment equipment and own higher-end electronics,
where repairing them would be more cost e ective than replacing them. Many low end VCRs for example, are priced so
low, people nd it more cost e ective and convenient to purchase a new product than to get the existing one repaired.

The company is owned and managed by James Munroe, a retired Navy Commander with a degree in electrical
engineering from the University of Texas-Austin. He is a certi ed electronics technician with various brand companies.
He will also employ his son to help with running and growing the business.

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1.1 Objectives
Tucson Electronics (TE) is a growth-oriented business. Its ten year goal is to become a regional leader in TV/VCR/home
stereo repair, with shops in the Tucson and Phoenix area. With this in mind, the objectives over the next three years for
Tucson Electronics are the following:

Achieve steady growth in sales revenues by year three.

Achieve local market share (in the Tucson area) of approximately 20% by year ve.

Expand product line to include authorized satellite service installation and new home entertainment
electronics sales.

1.2 Mission
The mission of Tucson Electronics is to provide high quality, convenient and comprehensive TV/DVD/VCR and home
electronics repair at a low cost. The most important aspect of our business is trust. It is the goal of our rm to have 100%
customer satisfaction in regards to quality, friendliness and time to completion, and discover new ways to exceed the
expectations of our customers while doing so at the lowest possible cost.

1.3 Keys to Success

In the TV/VCR repair industry a company builds its client base one customer at a time and mostly through established
marketing practices (ads, billboards, etc.). With this in mind, the keys to success for Tucson Electronics are:

High-quality work.

Attention to professional appearances at all times.

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Knowledgeable technicians that are friendly, customer oriented, and will take the time to explain to
customers the intricate nature of our business and our work.

Maintaining a highly aggressive managerial oversight on costs to provide our services at the lowest price.

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7 (management_summary_fc.php)
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PLAN OUTLINE

1.0 Executive Summary (executive_summary_fc.php)

Objectives (executive_summary_fc.php#1.1_Objectives)
Mission (executive_summary_fc.php#1.2_Mission)
Keys to Success (executive_summary_fc.php#1.3_Keys_to_Success)
2.0 Company Summary (company_summary_fc.php)
3.0 Products and Services (products_and_services_fc.php)

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4/27/2019 Electronics Repair Shop Business Plan Sample - Executive Summary | Bplans
4.0 Market Analysis Summary (market_analysis_summary_fc.php)
5.0 Strategy and Implementation Summary (strategy_and_implementation_summary_fc.php)
6.0 Sales Forecast (sales_forecast_fc.php)
7.0 Management Summary (management_summary_fc.php)
8.0 Financial Plan ( nancial_plan_fc.php)
Appendix (appendix_fc.php)

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