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Demographics

To find out our demographics we decided to create and set up a


personal survey. This is because it will help our group out massively
in order to find specific information about our target market.
Therefore, we kept the survey quick and simple by asking four
questions that will help us get an insight on who our audience will
be. For example, the questions we asked were;

Q1- How Old Are You?


This question resulted in 75% of people said they were between 16-
19 years old and 25% said they were 45 years old or above.
Therefore, these statistics tells us that the audience will be older
which means the film will be aimed at people who are at a mature
age.

Q2- What Is Your Gender?


By asking this question we would know whether what gender
would be attracted by this film. For example, we know that there
are more males who are interested as 62.5% of them have took
this survey. However, this doesn’t mean that females wouldn’t
want to see this short film as 37.5% of females took this survey
and also said they are interested which these statistics links in
with question 3 and 4.

Q3 – What Genre of Films Are You Interested In?


In addition, we wanted to ask this question so that we can get an
idea of what genre of films most people like to watch allowing
them to pick more than one genre. Therefore, through this survey
result we found out that Thriller and Action are the most popular
genres for our target audience as both, this is because both
genres had 87.5% votes of the most interested genre. These
statistics have been very helpful as
Q4 - Would You Be Interested In Watching A Thriller Film Created
By Weston College Students?

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