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With the enclosed application and supporting documents, I am expressing my sincere interest in
being accepted into the Master of Arts (Media and Communication Science) graduate program, at
Technische Universität Ilmenau.
I was a member of my Alma mater's Public Relations Society, where I was assigned the tasks and
projects to develop public relations and marketing campaigns for various events and companies in
Kuala Lumpur. I was fortunate to be given the chance to present the campaigns to the companies,
and advocate for them. This gave me the corporate experience I needed to start my career.
After graduating, I was hired as a junior journalist at the organization where I completed my intern-
ship. This position allowed me to gain experience and insight into the world of marketing and
reporting, and capitalize on my English writing skills, as you will see in a sample of my work
enclosed with the application.
In addition to my advanced English communication skills, that serve me well in this field, I have
been fortunate to work as a Public Relations Coordinator for a not-for-profit welfare school in a
cosmopolitan setting; this has allowed me to acquire unique talents and abilities. In my time here, I
have had to work with extremely limited budgets and tight deadlines, which necessitated time-
sensitive, creative and innovative communication strategies, designed to reach and impact publics
of diverse needs, and backgrounds.
My goal is to continue to serve as a Public Relations practitioner in the field of education, and
contribute to research in this relatively less researched setting. I would eventually like to take an
entrepreneurial step in the direction, and set up a public relations firm that focuses on strategic
communication solutions for educational organizations.
I feel I would be a credit to the Public Relations community for my strong conviction that strategic
communication can help educational institutions significantly improve the quality of the service
they provide.
I believe my background thus far, combined with the graduate program at TU Ilmenau with its
interdisciplinary approach, and an emphasis on research, will help me achieve that aim. The
international student body of the University is also an attraction for me.
I am interested in a masters degree from Germany because it will open new doors for me.
Germany is synonymous with excellence, with a 150 year history in Public Relations. In addition to
the attraction of learning a new language, I would consider myself fortunate to experience Public
Relations the German way.
Sincerely,
Marriam Nazir