Strategic 3 Point Plan

Strategic 3 Point Plan:

1. Complete research about the Irish culture and other like-minded cultural organizations.
Use the knowledge obtained from research to create key messages that the already
identified local Irish organizations will most likely agree with.
2. Gain the attention of the local Irish organizations through the distribution of tactics.
Tactics are to inform the organizations of what the IICC is, its purpose and why they
should take action.
3. Through the distribution of tactics to the local Irish organizations, the organizations will
send a representative to meet with Chris and all the organizations at the Nine Brother’s
Pub in April.

Publics:
1. The Indianapolis Irish Festival, Gaelic Athletic Association, Indianapolis Irish Dancers,
Ancient Order of Hibernians, Indianapolis Irish Arts Academy and Kitchen Party Ceili
a. These are the six local Indianapolis Irish organizations that have been identified
by Chris. These organizations all focus on an aspect of Irish culture; yet, they are
independent of each other.