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Analysis
Basics 12
Learning Objectives
The objective of this chapter is to provide an
understanding of the context and environment of
financial statement analysis (FSA) and some basic
techniques for FSA. After reading this chapter, you
will be able to understand the following:
The purpose of financial statement analysis
TABLE 12.1
Different Perspectives of Different Stakeholders
Self-Test Questions
Self-test question 12.1
Key Terms Indicate whether the following statements are true (T) or false (F):
Earnings quality, (i) Financial statement analysis is a part of business analysis.
earnings management
(ii) Analysing financial statements of a company without understanding its business environment
and strategy is a meaningless exercise.
(iii) Investors and potential investors in the equity of a company assesses only upside potential
of the company.
(iv) Lenders and creditors assesses the downside risk of the company.
(v) Same set of information is generally useful for evaluating performance credit risks.
SUMMARY
Financial statement analysis is a part of business analysis. An analysts cannot draw right conclusions
from analysing financial statements if, he or she do not understand the business environment,
strategy and business model of the entity. Different stakeholders analyse financial statements
from different perspectives. Investors and potential investors analyse financial statements to
assess downside risks and upside potentials in order to value equity of the company. Lenders and
other creditors analyse financial statements to assess credit risks of extending credit to the entity.
EARNINGS MANAGEMENT
Earnings Quality
‘Earnings quality’ is defined as:
“Higher quality earnings provide more information about the features of a firm’s
financial performance that are relevant to a specific decision made by a specific decision-
maker.” [Ref: Statement of Financial Accounting Concepts No. 1 (SFAC No. 1) issued by
FASB, U.S.A.]. In accordance with the definition, earnings quality should be assessed in
the specific context and specific information needs of the decision-maker. Primary users
of financial statements are investors and potential investors, who are interested in valuing
equity of the company, and lenders and other creditors, who evaluate credit risk of extending
credit to the company. Therefore, earnings quality of published financial statements is
evaluated with reference to predictive and confirmative value of the information. Simply
saying, higher earnings quality enables investors, potential investors, lenders and other
creditors to predict future cash flows and earning capacity of the firm more accurately; and
to evaluate past forecasts better. Earnings quality is discussed in the following paragraph
from that perspective.
Earnings quality or, more precisely, accounting quality, means different things to
different people. Many believe that the earnings quality of firms that adopt a conservative
Self-Learning approach is higher than firms that adopt aggressive accounting policy. Many others believe
274 Material
that the consistency (lack of volatility) of reported earnings improves the quality of earnings. Financial Statement
Neither of these two propositions is correct. The quality of earnings depends on the ability Analysis: Basics
of the firm to select the appropriate accounting policy and to minimise estimation errors.
Noise in reported earnings arises primarily from estimation errors, bias in selection of the
accounting policy, and distortions in the application of selected accounting policy. NOTES
The quality of earnings is lowered by management’s discretionary actions.
Self-Test Questions
Self-test question 12.2
Indicate whether the following statements are true (T) or false (F):
(i) If ‘earnings quality’ is good for a particular user of financial statements, it is good for all.
(ii) More conservative is the accounting policy, better is the quality of earnings.
(iii) Smoothing of income improves the decision-usefulness of information.
(iv) Noise in reported earning reduces the earnings quality.
(v) Strict compliance with accounting standards and minimization of estimation errors improves
earnings quality.
Accounting Policy
Entities have no discretion but to use accrual system of accounting. Choice of accounting
policy is inherent in the accounting system, because business models and environments
differ significantly among business enterprises and, therefore, their economic realities are
different. Each firm chooses accounting principles and methods that are most appropriate
for its business and the environment in which it operates.
Accounting standards regulate the accounting policy of entities. An entity has to choose
from alternative accounting principles and methods stipulated in accounting standards.
Choice is made in two stages. In the first stage, standard setters select acceptable accounting
principles and methods from various accounting practices available at a particular point of
time. They tradeoff between the theoretical robustness of a particular accounting method
and the level of difficulties in its implementation. In the second stage, the reporting entity
selects the accounting principles and methods that are most appropriate for them from the
set of accounting principles and methods stipulated in the accounting standards. It is rare
that none of the accounting principles and methods stipulated in an accounting standard
is appropriate for the entity.
An analyst should go through notes to accounts and audit report to make an assessment
of the appropriateness of the accounting policy.
Self-Test Questions
Self-test question 12.3
Indicate whether the following statements are true (T) or false (F):
(i) Accounting policy of companies operating in different industries cannot be similar because
their contexts differ.
(ii) By restricting choice of accounting policy by individual companies, accounting standards
adversely affect earnings quality.
(iii) Accounting standards are revised and new accounting standards are issued to improve
the earnings quality.
(iv) Accounting standards articulate accounting principles and methods and application of those
rules in a particular industry evolves over time.
(v) Leader in the industry greatly influences accounting practices in the industry.
(iv) Boiler plate disclosure of accounting policy does not help analysts to assess the
appropriateness of the accounting policy.
(v) Disclosure of uncertainties surrounding accounting estimates is not very helpful, as cost Self-Learning
of revising estimates by an individual analyst is prohibitive. Material 275
Financial Accounting
Meaning of Earnings Management
Research has established that managers have temptations to manage earnings to maximise
their own utility and/or the market value of the company. They manage earnings through
NOTES
accounting manipulations and also by manipulating cash flow consequences through
interventions. For example, managers manipulate cash flow consequences by delaying
delivery of goods to customers or by dumping goods on dealers with the arrangement
that goods will be taken back in the next accounting year.
There are two points of view on whether earnings management is good or bad from
the shareholders’ perspective and from the perspectives of lenders and other users of
financial statements. The obvious view is that earnings management is bad because it is a
device by which managers enhance their utility and thus enrich themselves at the cost of
shareholders and lenders. However, another view is that a little earnings management is
a good because of the following reasons:
(i) While entering into contractual arrangements, agents (e.g., lenders) allow for
earnings management in deciding the compensation (e.g., interest, employees’
compensation). Earnings management brings some flexibility into the system that
protects managers and the organization in the face of uncertainties of unanticipated
changes in the internal and external environment. This flexibility works to the
advantage of all contracting parties.
(ii) Managers have inside information that is not available to other stakeholders. Based
on this information, managers manage earnings often to give an impression of
smooth earnings or that the earning is growing. Therefore, earnings management
may be perceived as a device of communicating inside information.
It is now well settled that earnings management is bad. Firms should not manage
earnings to give a wrong impression to users of financial statements. Financial statements
must present the economic reality of transactions and other events on the performance
and financial position of the firm in a fair manner. Information should reflect the business
reality. For example, if volatility is inherent in the nature of a business, financial statements
should reflect such volatility. It should be left to the users of financial statements to assess
the performance and financial position of the company in order to forecast future earning
capacity of the firm. The assumption that underlies this well-accepted principle is that the
users of financial statements understand the business.
Self-Test Questions
Self-test question 12.5
Indicate whether the following statements are true (T) or false (F):
(i) Under ‘big bath’ strategy of earnings management, the management takes as many write-
offs as possible in a period of markedly poor performance.
(ii) The drive by a new CEO for cleaning the balance sheet might be an earning management
strategy to resort to ‘increasing income’ strategy of earnings management in future years.
(iii) By creating secret reserve, managers improve the decision-usefulness of information, as
they better predict the likely changes in external contexts than investors.
(iv) Classificatory earnings management aims to misguide analysts, who primarily focus on
operating profit.
(v) Earnings management refers to accounting manipulations only.
Self-Learning
278 Material
Financial Statement
Self-Test Questions Analysis: Basics
Self-test question 12.6
Indicate whether the following statements are true (T) or false (F):
(i) More intensive use of fair value has increased the scope of earnings management. NOTES
(ii) Cash method of accounting is superior to accrual basis of accounting, as cash basis of
accounting does not require use of accounting estimates, and thus narrows down the
scope of earnings management significantly.
(iii) Auditors find it difficult to detect under-provisioning, as provisions are measured at the
best estimate of the management.
(iv) Analysts should focus on the timing of recognising impairment loss, as management is
usually tempted to decide the timing for recognising impairment loss based on the expected
performance of the company.
(v) Management’s decision to defer discretionary expenses should be perceived as earnings
management.
Audit Committee
Audit committee is a subcommittee of the board of directors of a company. Companies Act,
2013 requires that the board of directors of every listed company, every public company
with paid up capital of `10 crores or more, every public company having turnover of `100
crores or more, and every company having in aggregate outstanding loans or borrowing
or debentures or deposits exceeding `50 crores must constitute an audit committee. The
audit committee should consist of at least three members and at least two-third of the
members of the committee should be independent directors. Independent directors are
non-executive directors not having any pecuniary relationship with the company and not
having more than 2 two percent shareholding in the company. The brief of the committee
includes consideration of accounting policies. The audit committee is expected to take an
independent view on accounting policies, adequacy and effectiveness of the internal control
system, and reasonability of accounting estimates. Moreover, the committee provides a
communication channel to auditors, including the internal auditor, and thus protects audit
independence.
Compliance Certificate
Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements)
Regulations, 2015 requires the chief executive officer (CEO) and chief financial officer (CFO)
to furnish the following compliance:
A. They have reviewed financial statements and the cash flow statement for the year
and that to the best of their knowledge and belief:
(1) These statements do not contain any materially untrue statement or omit any
material fact or contain statements that might be misleading,
(2) These statements together present a true and fair view of the listed entity’s
affairs and are in compliance with existing accounting standards, applicable
laws and regulations.
B. There are, to the best of their knowledge and belief, no transactions entered into
by the listed entity during the year, which are fraudulent, illegal or violative of
the listed entity’s code of conduct.
C. They accept responsibility for establishing and maintaining internal controls for
financial reporting and that they have evaluated the effectiveness of internal
control systems of the listed entity pertaining to financial reporting and they have
disclosed to the auditors and the audit committee, deficiencies in the design or
operation of such internal controls, if any, of which they are aware and the steps
they have taken or propose to take to rectify these deficiencies.
D. They have indicated to the auditors and the audit committee:
(1) significant changes in internal control over financial reporting during the year;
(2) significant changes in accounting policies during the year and that the same
have been disclosed in the notes to the financial statements; and
(3) instances of significant fraud of which they have become aware and the
involvement therein, if any, of the management or an employee having a
significant role in the listed entity’s internal control system over financial
reporting.
External Audit
It is mandatory for limited liability companies and some other types of entities in
which public money is invested to get their financial statements audited by a Chartered
Accountant or by a firm of Chartered Accountants. It is an important safeguard against
earnings management. Auditors provide a reasonable assurance to shareholders that the
financial statements provide a true and fair view. They also report on the adequacy and
effectiveness of the internal control system. Users of financial statements rely on the
judgement of auditors’ because of their knowledge, skill and independence. Therefore,
regulations jealously protect the independence of auditors and regulators penalise auditors
who fail to perform their duties diligently or connive in perpetrating fraud. Moreover, the
Institutes of Chartered Accountants of India (ICAI) sets ethical standards for its members,
mandates continuous professional education and regularly revises the syllabus to provide
contemporary knowledge and skills. Financial statements are published along with the
audit report.
Self-Learning
280 Material
Financial Statement
Self-Test Questions Analysis: Basics
Self-test question 12.7
Indicate whether the following statements are true (T) or false (F):
(i) Protecting independence of independent directors is important to protect stakeholders NOTES
from earnings management.
(ii) Ingenuity of the CFO makes the audit committee ineffective in protecting stakeholders
from earnings management, as accrual accounting provides ample scope for earnings
management.
(iii) CEO/CFO Certification is an instrument to enforce accountability.
(iv) Accounting standards have reduced earnings management significantly.
(v) In spite of so many institutions in place to check earnings management, the practice is
rampant among listed companies.
SUMMARY
Higher quality earnings provide more information about the features of a firm’s financial performance
that are relevant to a specific decision made by a specific decision-maker. Earnings quality should be
assessed from the perspective of the user of the information and in the context of specific decision.
However, in general, earnings quality is discussed from the perspectives of primary users, that is,
from the perspectives of investors, potential investors and lenders. Earnings quality is impaired from
the discretionary actions of the management. Compliance with accounting standards and elimination
of estimation errors improve earnings quality. Managers have inherent temptations to management
earnings. They resort to various earnings management techniques for improving their utility, to
boost share prices, and also to lower perceived risks of investing in the company’s equity to reduce
cost of capital. Regulators have introduced various safeguards to protect stakeholders from earnings
management. Analysts should develop skills to identify noises in information presented in financial
statements. If noises are present in the information, they should dig deep to identify distortions in
the earnings quality due to earnings management. Self-Learning
Material 281
Financial Accounting
ANALYSE CONSOLIDATED FINANCIAL STATEMENTS
Companies having subsidiaries, associates and joint ventures prepare both stand-alone
financial statements and consolidated financial statements. Analysts analyse consolidated
NOTES financial statements of companies, rather than their stand-alone financial statements.
Consolidated financial statements provide information on the financial position, performance
and cash flows of the Group, as a single entity.
Self-Test Questions
Self-test question 12.8
Indicate whether the following statements are true (T) or false (F):
(i) The value of equity of the parent company depends on the forecasted performance of
the Group.
(ii) The performance of the parent is not affected by the performance of its subsidiaries.
(iii) Usually the parent provides financial guarantee to the lenders of the subsidiary, and
therefore, if the subsidiary fails to honour the commitment, the liability is to be assumed
by the parent.
(iv) Usually the parent provides performance guarantee on behalf of the subsidiary, and
therefore, if the subsidiary fails to perform, the parent has to compensate the subsidiary’s
customer for the loss.
Self-Learning
282 Material
Financial Statement
(v) Legally, the parent and subsidiary are two different juridical persons, and therefore, Analysis: Basics
information in the stand-alone financial statements of the parent is more relevant than
the information in the consolidated financial statements of the Group in assessing the
credit risk of lending to the parent.
NOTES
Consolidation Methods
The methods for consolidating financial statements of the parent and its subsidiaries/
associates/joint ventures are quite elaborate. We are providing a very brief sketch below to
enable you to feel comfortable while analysing consolidated financial statements. Therefore,
the discussion is very inadequate for learning the methods for consolidation financial
statements
Key Terms
Consolidation of Parent’s Financial Statements with those of Subsidiaries Non-controlling interest
Financial statements of the subsidiary are incorporated in the financial statements of the
parent by using the method, which is called ‘line-by-line’ consolidation. In consolidated
financial statements of the parent, the carrying amount each line item in the balance sheet,
statement of profit and loss and cash flow statement, is the total of carrying amounts of
that item in the financial statements of the parent and subsidiaries. The carrying amount
of each item of assets and liabilities in the consolidated balance sheet is the total of the
carrying amounts of assets and liabilities in the balance sheets of the parent and its
subsidiary. Similarly, revenue and expenses in the consolidated statement of profit and loss
is the total of revenues of the parent and its subsidiaries. However, transactions between
the parent and subsidiaries and between subsidiaries within the Group are eliminated.
For example, inter-company debtors and creditors are eliminated. Similarly, inter-company
sales are eliminated and unrealised profit in the assets (e.g., stock-in-trade) that the Group
holds are also eliminated.
Consolidation of Parent’s Financial Statements with those of Associates and Joint Ventures
Financial statements of Associates and joint ventures are consolidated using the equity
method, which is also called one line consolidation. Under equity method the cost of
investment in the associate/joint venture is adjusted for change in the net assets of the
associate/joint venture and the carrying amount of the investment is reduced by the
amount of dividend received from the associate/joint venture. Therefore, carrying amounts
of assets and liabilities in the consolidated balance sheet do not include carrying amounts Self-Learning
Material 283
Financial Accounting of those items in the balance sheet of the associate/joint venture. Profit or loss and other
comprehensive income of the associates/joint venture are included in the profit or loss and
other comprehensive income of the parent and are presented as a separate line item in the
statement of consolidated profit and loss. Unrealised profit from transactions between the
NOTES associate/joint venture and the parent (and its subsidiaries) is eliminated to the extent of
parent’s share in that profit.
Self-Test Questions
Self-test question 12.9
Indicate whether the following statements are true (T) or false (F):
(i) In the consolidated balance sheet, the amount against each line item is the total of carrying
amounts in the balance sheets of subsidiaries, associates and joint ventures.
Key Terms (ii) Based on the principle that an entity cannot transact with itself, transactions between
Vertical analysis, the subsidiaries within the Group and between the subsidiaries within the Group and the
horizontal analysis parent are eliminated.
(iii) Equity method of consolidation that is applied to consolidate the financial statements of
the parent (investor) and its associates and joint ventures is called ‘one line consolidation’.
SUMMARY
The value of the equity of the parent largely depends on the forecasted performance and financial
position of the Group. Similarly, credit risks of lending or extending credit to the parent depend
on the forecasted financial position of the Group. Therefore, investors, prospective investor,
lenders and creditors analyse consolidated financial statements of a company that has one or
more subsidiaries. Financial statements of subsidiaries are incorporated in the financial statements
of the parent using a method, which is called ‘line-by-line’ consolidation. Financial statements
of associates/joint ventures are incorporated in the financial statements of the parent using a
method, which is called ‘one line’ consolidation. ‘Non-controlling interests’ in the net interest of
subsidiaries is presented as a separate line item under equity. Similarly, ‘non-controlling interests’
in the profit or loss of subsidiaries is presented as a separate line item in the statement of
consolidated profit and loss.
TABLE 12.2
Extract from Consolidated Balance Sheets as at March 31, 2017
(Amount ` in crores)
Particulars HUL Infosys Suzlon
ASSETS
Non-current assets 5,488 29,650 2,990
Current assets 10,218 53,705 9,170
Total 15,706 83,355 12,160
EQUITY
Equity share capital 216 1,144 1,005
Other equity 6,528 67,838 (7,846)
Non-controlling interest 22 0 8
Total 6,766 68,982 (6,833)
LIABILITIES
Non-current liabilities 1,226 360 5,234
Current liabilities 7,714 14,013 13,759
Total 8,940 14,373 18,993
Grand total 15,706 83,355 12,160
TABLE 12.3
Common Size Consolidated Summarised Balance Sheet as at March 31, 2017
ASSETS
Non-current assets 34.94 35.57 24.59
Current assets 65.06 64.43 75.41
Total 100.00 100.00 100.00
EQUITY
Equity share capital 1.38 1.37 8.26
Other equity 41.56 81.39 (64.52)
Non-controlling interest 0.14 0 .07
Total 43.08 82.76 (56.19)
LIABILITIES
Non-current liabilities 7.81 0.43 43.04
Current liabilities 49.11 16.81 113.15
Total 56.92 17.24 156.19
Grand total 100.00 100.00 100.00
Self-Learning
Material 285
Financial Accounting Observations
(i) Table 12.3 is constructed by expressing every line item in the balance sheet as
a percentage of total assets. Total of the amounts of equity and liabilities, by
accounting rules, always equals the amount of total assets in the balance sheet.
NOTES (ii) The table shows that the amount of total liabilities in case of HUL is 56.92 percent
of total assets, which is only 17.24 percent in case of Infosys. In case of Suzlon, it
is 156.19 percent. Quite clearly, Suzlon’s financial position is stressed. How much
of the assets should be financed by liabilities depends on the industry structure,
proportion of fixed expenses in total operating expenses and it is also a matter of
judgement.
(iii) The equity (also called net worth) of Suzlon is negative, because the amount of total
liabilities is more than the amount of total assets. It has accumulated significant
losses over its life. The amount of other equity (81.39 percent of the amount of
total assets) is very high in case of Infosys. This reflects that it has retained most
of profit without distributing to shareholders either by way of dividend or share
buyback. Analysts form opinion whether it is a good or a bad policy by examining
the strategy of the company for growth and sustainability. The amount of other
equity in case of HUL is significant (41.56 percent of total assets).
(iv) The amount of current liabilities of Suzlon is 113.15 percent of total assets and
(113.15/75.41) or 150.52 percent of current assets. It implies that the company has
to arrange finance to settle its short-term obligations, which are to be settled within
12 months after the balance sheet date. Even by liquidating all its current assets
(short-term assets), it will not be able to settle its current liabilities. Liquidation
of current assets is an impractical proposition, because companies are required to
hold current assets to support current operations. In case of Infosys, the amount
of current liabilities is much smaller than that of current assets. In case of HUL,
the amount of current assets is more than that of current liabilities.
Common size balance sheet is prepared by expressing all the items on the face of the
balance sheet. The technique is simple. Therefore, readers should take the balance sheet of
a company and prepare common size balance sheet, as an exercise.
Common size balance sheets of the same company for number of years (say, five years)
provide insights into the pattern of change, which often reflects the change in business
model and the external environment.
Activity 1 Download the balance sheets of previous five years of a company of your choice
and prepare common size balance sheets and understand the trend.
Note: For HUL: Pursuant to the merger of Aquagel Chemicals Private Limited (ACPL) with Lakme Lever Private
Limited in the FY 14–15, the excess of cost to the Group of its investment in ACPL over the group’s portion of
equity in ACPL, amounting to `81 crores has been treated as ‘Goodwill on consolidation’.
TABLE 12.5
Common Size Analysis of the Composition of Non-Current Assets as at March 31, 2017
Particulars HUL Infosys Suzlon
Property, plant and equipment 72.30 32.89 47.49
Capital-work-in-progress 4.17 4.60 3.95
Investment property 0 0 1.14
Goodwill 0 12.32 0.27
Other intangible assets 6.74 2.62 6.82
Goodwill on consolidation 1.48 0 0
Intangible assets under development 0 0 2.91
Investment in associates and joint ventures 0 0.24 6.32
Financial assets:
Investments 0.11 21.52 0
Trade receivables 1.54
Loans 0 0.10 0.20
Other financial assets 2.33 1.04 23.81
Non-current tax assets (Net) 8.40 19.28 0
Deferred tax assets (Net) 3.10 1.82 0
Other non-current assets 1.37 3.57 5.55
Total 100.00 100.00 100.00
From Table 12.5 it is obvious that the composition of ‘non-current assets’ is different
for the three different companies under consideration.
Common size analysis of property, plant and equipment (PP&E) provides further insight
on how the infrastructure requirements of the three companies operating in three different Self-Learning
industries are different. Infrastructure requirements also depend on the strategy of the Material 287
Financial Accounting company. For example, a manufacturing company that focuses on in-house manufacturing
will require higher investment in infrastructure than a company, which has outsourced
manufacturing.
Table 12.6 presents the composition of PP&E of HUL, Infosys and Suzlon as at
NOTES March 31, 2017 and Table 12.7 presents the common size analysis of PP&E.
TABLE 12.6
Composition of PP&E (net block) as at March 31, 2017
(Amount in ` crores)
Particulars HUL Infosys Suzlon
Freehold Land 60 1,095 164
Leasehold Land 25 644
Site development 69
Buildings 1,135 4,839 442
Plant and equipment 2,656 748 655
Wind research and measuring equipment 12
Furniture and fixtures 50 601 26
Vehicles 0 14 15
Office equipment 42 323 37
Computer equipment 1,487
Total 3,968 9,751 1,420
Note: Presumably, in case of HUL and Suzlon, computer equipment is included in office equipment.
TABLE 12.7
Common Size Analysis of the Composition of PP&E (net block) as at March 31, 2017
(Amount in ` crores)
Particulars HUL Infosys Suzlon
Freehold Land 1.51 11.23 11.55
Leasehold Land 0.63 6.60 0
Site development 0 0 4.86
Buildings 28.60 49.64 31.12
Plant and equipment 66.94 7.67 46.13
Wind research and measuring equipment 0 0 0.85
Furniture and fixtures 1.26 6.16 1.83
Vehicles 0 0.14 1.06
Office equipment 1.06 3.31 2.60
Computer equipment 15.25
Total 100.00 100.00 100.00
Observations
(i) The carrying amount of the plant and equipment is 66.94 percent of the PP&E of
HUL. The carrying amount of the land and building is 67.57 percent of the PP&E
of Infosys.
(ii) The total of the carrying amounts of land, building and plant and machinery is
97.68 percent in case of HUL, 75.14 in case of Infosys and 93.66 percent in case of
Suzlon.
(iii) In case of Infosys, investment in computer equipment is significant.
Activity 2 Analyse the composition of non-current assets and property, plant and equipment
using the vertical analysis technique from the balance sheets downloaded in NOTES
performing Activity 1.
TABLE 12.8
Statement of Consolidated Profit and Loss for the Period Ended March 31, 2017
(Amount in ` crores, except for EPS)
Particulars HUL Infosys Suzlon
INCOME
Revenue from operations 35,759 68.484 12,692
Other operating income 0 0 22
Other income 369 3,080 89
Total income 36,128 71,564 12,803
EXPENSES
Cost of material consumed 11,946 0 8,291
Purchase of stock-in-trade 4,223 0 0
Changes in inventories of finished goods (including
stock-in-trade) and work-in-progress 144 0 (749)
Excise duty 2,597 0 0
Employee benefits expenses 1,743 37,659 1,046
Cost of technical sub-contractors 0 3,833 0
Travel expenses 2,235
Cost of software packages and others 0 1,597 0
Communication expenses 0 549 0
Consultancy and professional charges 0 763 0
Finance costs 35 0 1,288
Depreciation and amortisation expenses 432 1,703 389
Other expenses 8,766 3,244 1,626
Total expenses 29,886 51,583 11,891
Profit before exceptional items and tax 6,242 19,981 912
Exceptional items 237 0 0
Profit before tax 6,479 19,981 912
Share of profit/(loss) from associates and joint ventures 0 (30) (48)
Profit before tax from continuing operations 6,479 19,951 864
Tax expenses:
Current tax (1,947) (5,653) 12
Deferred tax credit/(charge) (30) 55 0
Profit After Tax From Continuing Operations (A) 4,502 14,353 852
Profit/(Loss) from discontinued operations before tax (13) 0 0
Self-Learning
(Contd.) Material 289
Financial Accounting TABLE 12.8
Statement of Consolidated Profit and Loss for the Period Ended March 31, 2017 (Contd.)
Observations
(i) We have compared companies operating in different industries. Therefore,
composition of income and expense are not comparable. Vertical analysis of
comparable companies provides significant insights into the difference in the
business model and strategies of different companies in the same industry.
(ii) It is obvious from Table 12.9 that profit after tax from continuing operation as
a percentage of total income is highest in case of Infosys (20.25 percent) and
lowest in case of Suzlon (6.66 percent). It is 12.46 percent in case of HUL. This
is indicative of the industry attractiveness. However, a better measure to assess
industry attractiveness is to compare average ‘return on invested capital’ of major
players in the industry over a period of five years.
(iii) Published statement of profit and loss present expenses using the ‘natural
classification’ method. In case of Infosys, the employee benefit cost is 52.63 percent
of total income. Major part of this cost must relate to employees directly engaged
in project implementation. In absence of separate disclosure of employee benefit
expense related to those employees it is difficult to assess the efficiency in rendering
services. Self-Learning
Material 291
Financial Accounting
Self-Test Questions
Self-test question 12.10
Indicate whether the following statements are true (T) or false (F):
NOTES (i) Vertical analysis is often referred to as ‘common size’ analysis.
(ii) In a common size balance sheet, each line item is expressed as a percentage of total
amounts of assets.
(iii) In a common size statement of profit and loss, each line item is expressed as a percentage
of total income.
(iv) Comparing common size financial statements of companies operating in different industries
provides more insights than comparing common size financial statements of companies
operating in the same industry.
(v) An important weakness of common size financial statements is that they camouflage the
size of the company leading to misinterpretation of information, as companies of different
sizes are often not comparable.
SUMMARY
Vertical analysis requires preparation of common size financial statements. It helps to compare
financial statements of comparable companies operating in the same industry. Vertical analysis
provides an insight into the strategy and business model of competitors. However, the most
important weakness of common size financial statements is that they camouflage the size of the
company. The technique of vertical analysis can be used to get an insight into the composition
of a particular group of assets and liabilities.
TABLE 12.11
Indexed Summarised Consolidated Balance Sheets of HUL
for the Year Ended March 31, 2017 and Two Previous Years
Particulars 31.03.2017 31.03.2016 31.03.2015
ASSETS
Non-current assets 136.99 111.06 100.00
Current assets 101.93 103.19 100.00
Total 111.94 105.44 100.00
EQUITY
Equity share capital 100.00 100.00 100.00
Other equity 104.65 101.91 100.00
Non-controlling interest 115.79 105.26 100.00
Total 104.53 101.85 100.00
LIABILITIES
Non-current liabilities 135.92 125.72 100.00
Current liabilities 115.90 106.17 100.00
Total 118.29 108.51 100.00
Grand total 111.94 105.44 100.00
In constructing the indexed summarised consolidated balance sheets of HUL for the
year ended March 31, 2017 and two previous years, 2014–15 has been considered as the
base year. Therefore, carrying amount of each item in the consolidated balance sheet as
at March 31, 2015 has been considered as 100. Carrying amount of each line item the
balance sheets as at March 31, 2016 and March 31, 2017 is calculated as index numbers.
For example, the carrying amount of non-current asset as at March 31, 2016 is calculated
as [(4,449/4,406) ×100] or 111.06.
Indexed balance sheet and indexed statement of profit and loss can be constructed
using this simple technique. This helps the analysts to understand the trend. For example,
from Table 12.11, it is obvious that in the year 2015–16 non-current assets of HUL had
grown by 11.06 percent and in the year 2016–17, it had grown by [(136.99/111.06) ×100]
or 23.35 percent.
A better insight is obtained by analysing indexed balance sheet together with indexed
statement of profit and loss. For example, analysing growth in assets together with growth
in revenue from operations helps to understand whether growth in assets is commensurate
with the growth in revenue from operations.
Analysts use ‘vertical analysis’ and ‘horizontal analysis’ just to develop a perspective on
the financial health and performance as the starting point for analysing financial statements.
They use ratio analysis extensively to develop deep understanding of past performance in
order to forecast the future.
Activity 3 Apply the horizontal analysis technique to analyse financial statements downloaded
while performing Activity 1.
Self-Learning
Material 293
Financial Accounting
Self-Test Questions
Self-test question 12.11
Indicate whether the following statements are true (T) or false (F):
(i) Horizontal analysis requires expressing financial statement items as an index relative to the
NOTES
base year.
(ii) Horizontal analysis helps understanding the trend of changes in assets, liabilities, incomes and
expenses of a company.
(iii) Horizontal analysis provides significant insights into the financial position and performance over
number of years.
SUMMARY
In horizontal analysis, a base year is selected. The figure against each line item in the balance sheet
and the statement of profit and loss of the base year is taken as 100. Figure against each line item in
balance sheet and statement of profit and loss of each subsequent year is presented as index number
taking the base year figure as 100. The technique of horizontal analysis is used to get an insight into the
trend of changes in the assets, liabilities, incomes and expenses of a company over number of years.
ASSIGNMENTS
Multiple Choice Questions
1. Which of the following statement are most appropriate:
(i) SET (A)
(a) Earnings quality should be assessed with reference to a specific context and specific
information needs for a decision.
(b) Although, earnings quality should be assessed with reference to a specific context
and specific information needs for a decision, generally, earnings quality is assessed
with reference to the information needs of investors, potential investors, lenders and
creditors.
(c) Context and specific need are not relevant in assessing earnings quality.
(d) None of the above.
(ii) SET (B)
(a) Conservative accounting policy improves earnings quality.
(b) Consistency (less volatility) in reported earnings from year to year improves earnings
quality.
(c) Compliance with accounting standards and minimization of estimation errors
improve earnings quality.
(d) None of the above.
(iii) SET (C)
(a) Earning management refers to bending accounting rules to present better financial
position and better performance than what they actually are.
(b) Managers manage earnings through accounting manipulations and also by
manipulating cash flow consequences through interventions.
(c) Managers manage earnings by manipulating cash flow consequences through
interventions.
(d) None of the above.
(iv) SET (D)
(a) Estimation is central to accrual accounting, and therefore, accrual accounting
provides enough scope for earnings management.
Self-Learning (b) Cash basis of accounting is better than accrual accounting because it provides less
294 Material scope for earnings management.
(c) Irrespective of the accounting method being used, unscrupulous managers are able Financial Statement
to manage earnings through cash flow intervention. Analysis: Basics
(d) None of the above.
(v) SET (E)
(a) Protecting audit independence is the best protection against earnings management.
(b) Protecting audit independence and independence of independent directors is the NOTES
best protection against earnings management.
(c) Accruals and provisions are measured at the best estimate of the management and,
therefore, independent auditor and independent board of directors cannot protect
stakeholders from earnings management.
(d) None of the above.
(vi) SET (F)
(a) Standalone financial statements, rather than consolidated financial statements of a
company having subsidiaries should be analysed to forecast future earning capacity
of the company.
(b) Consolidated financial statements, rather than stand-alone financial statements of a
company having subsidiaries should be analysed to forecast future earning capacity
of the company.
(c) Both consolidated financial statements and stand-alone financial statements of a
company having subsidiaries should be analysed to forecast future earning capacity
of the company.
(d) None of the above.
(vii) SET (G)
(a) Vertical analysis is used to analyse the trend in changes in assets, liabilities, incomes
and expenses over past few years.
(b) Analysing common size financial statements carefully, one can get insights into the
strategy and business model of competitors.
(c) Analysing common size financial statements carefully, one can get insights into
the strategy and business model of competitors, only if comparable companies are
selected before preparing common size financial statements.
(d) None of the above.
(viii) SET (H)
(a) Banks generate Non-performing Assets (NPA) because they lack skills in analysing
financial statements.
(b) Banks generate Non-performing Assets (NPA) because they lend companies for long-
term and fails to predict changes in business environment in which the borrower
operates.
(c) Banks generate Non-performing Assets (NPA) because they lend companies for long-
term and fails to predict changes in business environment in which the borrower
operates.
(d) None of the above.
(ix) SET (I)
(a) In order to analyse financial statements one does not require accounting knowledge.
(b) In order to analyse financial statements one does not requires understanding strategy
and business model.
(c) In order to analyse financial statements one requires knowledge of basic arithmetic
only, as it involves calculating rations from figures available in published financial
statements.
(d) None of the above
(x) SET (J)
(a) Natural classification of expenses in the statement of profit and loss provides more
information, which is required for analysing financial statements, than the functional
classification.
(b) Functional classification of expenses in the statement of profit and loss provides
more information, which is required for analysing financial statements, than the
natural classification.
(c) Functional classification of expenses in the statement of profit and loss provides
more information, which is required for analysing financial statements, than the
natural classification, but functional classification lacks objectivity.
(d) None of the above.
1. (i) b; (ii) c; (iii) b; (iv) c; (v) b; (vi) b; (vii) c; (viii) b; (ix) d; (x) c
Self-Learning
295
Answers to Multiple Choice Questions
Material