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EMPLOYMENT RECORD
1
A. I have performed following activities when I was in
technical department of Pakistan
Horticulture Development & Export Company (PHDEC):
Achievements
Developed core groups of different Horti-Products which
comprised of academia, research
institutions, Govt. Agriculture departments, growers,
intermediaries and Exporters and other facilitators. Monthly
meetings were conducted in the production areas of the
Punjab to solve issues to streamline the supply chain of
focused products. The objectives of the core group are to
accelerate the export by adopting best practices according to
global markets requirements and to create coordination
among horti-stakeholders. These core groups are:
Mango core groups (Multan & Rahim yar Khan)
Floriculture Core group/Association (Pattoki/Lahore)
Potato core group/Potato Okara Society (Okara)
Executed a project of Ministry of Food, Agriculture (MINFA)
“Production of Medicinal Herbs in Collaboration with
Private Sector (PMHPS)” in Pakistan and accomplished
following objectives of the project:
Identification of potential markets including import
markets, conduct market promotion and enlarge share in
the export market;
Promotional campaign of value added including
processed products;
Build capacity of the stakeholders especially producers
and traders through training, technical assistance.
Improve access to improved technology adopting FFS;
Mapping/Clustring of medicinal plants in term of product
range and geographical dispersion and introduction of
GACP and organic protocols to stakeholders.;
Improve collection, field handling and post harvest
2
practices and introduction of HACCP protocols and
certifications of processing industries to ensure produce
quality and safety.
3
quality from harvest to ultimate consumers. I have performed
the job of facilitator and coordinator to accomplish the
activities of the project;
Worked with Cabi South Asia on “Kinnow Value Chain” to
identify Knowledge gaps and ICT prevalence in the chain. I
have conducted a survey and collected desired information
from the players of kinnow industry of Pakistan.
Managing Director
Established and maintained own business company related to
Landscaping, vegetables, flower seeds, cut-flowers & pesticides in
Islamabad
EDUCATION
. Preston Institute of Management Sciences & Technology -Karachi (PIMSAT)
2001-2003
MBA (Marketing)
Reports & Research Work:
PEL (Promotional Strategies) ;
4
Coca Cola (Marketing Strategy) ;
Research report on identification of the factors behind the
selection of courier service.
2. Bahauddin Zakariya University, Multan 1996-
2000 (four years degree Programme)
Bsc. (Hons) Agriculture (Horticulture)
COMPUTER LITERACY
MS-Office (all components)
Internet browsing and E-mail
ADDITIONAL INFORMATION