Summary

APPROACH TO DIAGNOSTICS OF MARKETING COMPLEX OF INDUSTRIAL

ENTERPRISE

The text was written by Maskimova and Elena Shapran, shows the importance of the economic
diagnosis of different companies, the texts explain the basic content of an economic diagnosis and
the decision-making process, each company must treat the production information in each
context. So that the task and the management become important actors.

Each of the companies has its own differential approach, since the main interest in the workers is
to determine the current economic subcommittees, in terms of marketing, the company must
analyze the possibilities of marketing within the state, determining and identifying the basic
factors.