QUESTIONNAIRE

“A study of customer satisfaction from various DTH service providers.”

Dear Respondent,
I am a student of Sri Sairam Engineering College, West
Tambaram, Chennai. I am working on the project entitled “A study of customer
satisfaction from various DTH service providers” And for the completion of the
project, I request you to fill this questionnaire.

GENERAL DETAILS:
NAME:
AGE:
GENDER: (a) MALE (b) FEMALE
OCCUPATION:

SERVICE PROVIDER’S DATA:

Q.1) Which DTH connection do you have at home?

1. Sun Direct 2. Tata Sky
3. Dish TV 4. Videocon D2H
5. Reliance Big TV 6. Airtel Digital TV
Q.2) How many DTH connections are there at your home?
1. One 2. Two
3. Three 4. More than three
Q.3) Why do you prefer DTH connection over cable TV?
1. Economical 2. High Clarity
3. Better Services 4.High Variety
5. Easy To Manage 6.All of the above
Q.4) Duration of relationship with the service provider(in years)?
1.Less than 2 2. 2-4
3. 4-6 4. More than 6
Q.5)How much do you pay for your DTH connection per month?
1. Upto Rs.150 2. Rs. 150-200
3. Rs.200-300 4. More than Rs.300
Q.6) How would you rate your satisfaction from your DTH service provider?
1. Extremely Satisfied 2. Satisfied
3. Neutral 4. Dissatisfied
5.Extremely Dissatisfied
Q.7) How many channels do you get in your package?
1. Around 75 2. Around 100
3. Around 150 4. More than 150
Q.8) In what ways your DTH connection is better than other DTH connection?
1. Much clarity 2.Value for money
3. Better features 4. Better services
5. Better signals 6. All of the above
Q.9) What things you really don’t like about your DTH service provider?
1. Price 2. Poor services
3. Poor signals 4. Others(specify)
Q.10) Do you easily get recharge for your DTH?
1. Yes 2.No
Q.11) Do you have any idea to change your existing DTH service provider?
1. Yes 2.No
Q.12) What features are you looking for in your next DTH service provider?
1. Interactive services 2. Online services
3. Quality 4. All of the above
Q.13) What marketing scheme attracts you most?
1. Discount 2. Promotional offers
3. Service package 4. Brand image
Q.14) Nature of set-top-box you have holded?
1.Standard set-top-box 2. HD Digital set-top-box
3.HD Digital Video Recorder
Q.15) From where you got the awareness about the specific DTH service provider?
1.Magazine/ Newpaper 2.TV/ radio
3.Dealers/ distributors 4.Friends/Relatives
Q.16) From where you got the awareness about the packagers/offer/price?
1.TV Advertisements 2.Pamphlets
3.Websites 4. Mobile Advertisements
Q.17) Specify the type of television that you have holded?
1.Cathode ray tube 2. LED
3. LCD 4.Plasma
Q.18) Which of the place you avail the DTH services?
1. Home 2. Work place
3. Vehicle 4. Somewhere else
Q.19) Mention your preference of recharging facility.
1. Net banking 2. Voucher recharge
3. Mobile recharge 4. Recharge through dealers/ distributors
Q.20) How would you rate the service quality of the DTH service provider?
1. Strongly Agree 2. Agree
3. Neutral 4. Disagree
5. Strongly Disagree