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Technopreneurship 101:
by
Summary:
Pre-requisite:
Course Outline:
Ideally all three elements are integrated from start to finish. While it is
possible to implement at the earliest possible phase the business
planning, the whole course should be presented in a "real-world" format.
Students should be able to take the roles of company founders and
investors, inventors and innovators, creating a vision and execution plan
for their company, and raising funds — exactly as would be done in a true
entrepreneurial endeavor. Another format is that a student can take the
role of a principal investigator in a research laboratory (R&D) setting
and is guided by entrepreneurial principles to come up with the best
solution or products that the company will adapt or consider for R&D
investment.
ESSENTIAL TOPICS
· what is innovation?
· value = benefits/cost
Topic 3: Customers*
· classes of competitors
· market structures
· copyright, trademarks
· breakeven time
· grants, competitions
revenue generation
channels of distribution
strategic partners
social businesses
Topic 12: Globalization
ethical issues
For a 1-semester course, these capstone activities (*) are choices, but at
least 1 activity should be selected and accomplished within the semester.