Kids Camp Innovative Learning Academy

First Quarter Examination

S.Y. 2019 - 2020
MEDIA AND INFORMATION LITERACY G11

Name: Score:
Teacher: Mr. Arlou C. Garces Date:

GENERAL INSTRUCTION: ERASURES AND SUPERIMPOSITIONS ARE CONSIDERED WRONG!

I. MULTIPLE CHOICE: Choose the letter of the correct answer and write on the space
provided.

______1. Which of the following is not part of 'Media Literacy'?

A. One-way.
B. Critically analyzing media content by considering its particular presentation, its
underlying political or social messages
C. Assessing media ownership and regulation issues that may affect what media is presented
in what form
D. All of the above are part of media literacy.

______2. Which of the following is NOT one of the three general categories in building media
literacy?
A. Media grammar
B. Fragmentation of Media Channels
C. Media production practices
D. Commercial Forces Shaping Media Content

______3. The grammar of media includes which of the following?

A. The size and design of books, newspapers, and magazines
B. The types of camera angles used on television, editing, lighting, sound effects and music
to help cue viewers
C. Use of sound effects, actualities, and voice overs on radio
D. All of the above

______4. Which of the following is NOT one of the main ways of evaluating information found
online?
A. Looking at the brand name. . .is it a trusted brand?
B. Making sure the source is a governmental agency
C. Checking the website's internal information and procedure for fact-checking and mission,
as well as what types of web sites it links to
D. Comparing the information on the website with the same information from an
established media company or with original source material

______5. Which of the following statements about the fragmentation of media channels is incorrect?
A. The fragmentation of media channels is drastically altering the media landscape,
but this trend is lessened by the World Wide Web.
B. A lack of a common media experience can segment groups and hurt the establishment of
a civil society.
C. A greater diversity of voices now have better chances of reaching a larger media
audience than in the past because of more media outlets.
D. Despite fragmentation, some events still draw record audiences such as big sporting
events or man-made or natural disasters.
______6. Which of the following is NOT true of the commercial forces shaping media content?
A. Commercial decisions often play a role in the type of media content that is created
B. Most media enterprises in the U.S. follow a profit model for their operation
C. Corporate sponsorship plays a large role in funding public television programs in the
U.S., who get less than a third of their funding from the government
D. Large media companies like Time Warner, Walt Disney, and Viacom are global in
scope and therefore rarely can dominate local media.

______7. Concentration of media ownership is driven by which of the following forces?

A. Economies of scale that media owners can get by owning larger media companies
in a variety of media types
B. Federal rules that require media companies to acquire new media properties
C. Diversity goals that can be met primarily through broad media ownership;
D. All of the above

______8. Which of the following is NOT an important function of books?

A. Transmission of culture
B. Diffusion of ideas and knowledge
C. Marketing
D. Entertainment

______9. Before the invention of the printing press, disseminating written texts was difficult and
expensive because
A. Parchment or vellum was expensive to produce
B. Copying texts by hand was a laborious process
C. Only some monastic scribes had literacy
D. All of the above

______10. Newspapers primarily serve which functions?

A. Surveillance
B. Correlation
C. Entertainment
D. All of the above

______11. It is a law in the Philippines which approved to address legal issues concerning online
interactions and the internet.
A. R.A No. 10175
B. R.A No. 10174
C. R.A No. 10176
D. R.A No. 10177

______12. It refers to the virtual computer world, and more specifically, is an electronic medium
used to form a Global computer.
A. cyber
B. cybercrime
C. cyberbullying
D. cyberspace

______13. It refers to the criminal activities carried out by means of computer or the internet.
A. cyber
B. cybercrime
C. cyberbullying
D. cyberspace
______14. It refers to the practice of modifying or altering computer software and hardware to
accomplish a goal that is considered to be outside of the creator’s original objective.
A. hacking
B. phishing
C. cyberbullying
D. cyber spacing

______15. It is attempted to obtain sensitive information such as usernames, passwords, and

credit card details.
A. hacking
B. phishing
C. cyberbullying
D. cyber spacing

______16. It refers to obtaining files that you do not have the right to use from the internet.
A. digital piracy
B. illegal downloading
C. identity theft
D. cyber defamation

______17. The practice of illegally copying and selling digital music, video, computer software,
and etc.
A. digital piracy
B. illegal downloading
C. identity theft
D. cyber defamation

______18. The correct or acceptable way of communicating on the internet.

A. netiquette
B. etiquette
C. respect
D. good manners and right conduct

______19. What do you call the violation of a copyright?

A. plagiarism
B. illegal copyright
C. infringement
D. theft

______20. It a method on registering, trafficking in, or using an Internet domain name with bad
faith intent to profit from the goodwill of a trademark belonging to someone else.
A. cyber-hacking
B. identity stealing
C. cybersquatting
D. identity theft

II. MODIFIED TRUE OR FALSE: Modified True or False: Write TRUE if the statement is
correct. If it is FALSE, underline the word/words that makes the statement wrong, then write the
correct answer on the space provided. (2 points)

______________________21. Print Media is consisting of paper and ink.

______________________22. Broadcast media is the ability to transform different kinds of
media like digital code.
______________________23. In pre-industrial era people discovered fire, developed paper from
plants.
______________________24. Virtual Self an economic inequality between groups in terms of
access to ICT.
______________________25. Technical Codes focus on how media frames in visual media are
presented.
______________________26. Computer Addiction refers to the virtual computer world more
specifically, computer.
______________________27. Pan short for panorama.
______________________28. Commercials tends to promote products & services online.
______________________29. Tilt Is called when camera moves vertically from a static position.
______________________30. Written Codes are objects, setting, body language, clothing and
color.

III. Essay (5 points each)

1. Why should parents monitor what Internet sites their children visit?
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2. What would be your reaction if the government will control how the media will transmit
information to its audience or users?

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Rubrics:
Explanation
Sophisticated and Systematic: an In-depth: an account Developed: an incomplete Naive: superficial account;
Comprehensive: atypical and revealing that reflects some in- account, but with apt and more descriptive than
An unusually thorough, account, going beyond depth and personalized insightful ideas; extends and analytical or creative; a
elegant, or inventive what is obvious or ideas; students is deepens some of what was fragmented or sketchy
account (model, theory, what was explicitly making the work his learned; some reading between account of facts, ideas; glib
explanation); fully taught; makes subtle own, going beyond the the lines; account has limited generalizations; a black-
supported, verified, connections; well given; there is support, argument, data, or and-white account; less
justified; deep and broad; supported by argument supported theory, but sweeping generalizations; theory that unexamined
goes well beyond the and evidence; novel insufficient or there is a theory with limited hunch or borrowed idea
information given thinking displayed inadequate evidence testing and evidence (1)
(5) (4) and argument (3) (2)