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The Journal of Developing Areas 28 (July 1994) 535-554
RICHARD GRABOWSKI
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536 Richard Grabowski
can adapt and learn the new technologies necessary to rapidly increase productivity.
It will be contended that import substitution is generally necessary for outward-
oriented growth to succeed. More important, the success of import substitution is
linked to the development of productivity in the agricultural sector. If the latter
fails to grow rapidly, import substitution will fail and successful export-based
growth will not occur. In this scenario the state will generally behave in a
predatory manner with respect to the economy. Alternatively, if productivity in
the agricultural sector is rapidly growing, the strategy of import-substitution
industrialization will likely succeed, the state will generally behave so as to
promote productivity growth, and outward-oriented growth will likely succeed.
The first two sections of the paper will review respectively the salient features
of import substitution and outward-oriented or export-based development. The
third section will present an alternative perspective based on technological
learning and its dependence on the rate of growth of the market. Arguments will
be presented there concerning why import substitution will generally precede
outward-oriented growth. In addition, agriculture's role in this process is explored.
The fourth section will discuss the relationship between market growth and state
behavior. The experiences of Japan and, to a much lesser extent, Taiwan and
South Korea, are briefly reviewed in the fifth section to illustrate the ideas
developed in the paper. Finally, the sixth section will summarize the paper.
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Import Substitution, Export Promotion, and the State 537
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538 Richard Grabowski
sector rather than protecting this sector. The former is less costly than the latter
since prices to consumers are not increased. In terms of the externalities to worker
training, it would be less costly for the state to directly subsidize such training
rather than to protect domestic industry. Again, the latter course involves a cost
to consumers whereas the former does not. Finally, with respect to the economies-
of-scale argument, the real problem is that the capital market is not operating
properly. Thus, a better solution would be for the state to foster the development
of a capital market.
Although the preceding arguments are theoretically correct, the point is often
made that the best policy solutions are, in terms of transaction costs, too costly to
carry out. The ability to allocate subsidies and construct capital markets requires
skills and abilities beyond the administrative capacity ofmost developing nations.
It follows that although tariffs and quotas may not be first best solutions to market
problems, they are the only ones that can be effectively implemented. Thus, the
first best issue is ignored from this point on.
A different sort of criticism of the import-substitution approach, however,
cannot be ignored. The view taken earlier of the efficacy of government policy
making ignores the very real possibility of government failure.9 That is,
governments, in an attempt to deal with perceived market failure, may impose an
even greater cost on the economy in attempting to deal with such failures. This
may be the result of the ineptitude of government bureaucrats, the effects of the
influence of powerful interest groups, or the willingness of government leaders
and employees to substitute their own private interests and goals for those of
society.
In fact, the experiences of many developing nations would seem to support the
foregoing view. Infant industries have had a tendency never to grow up. In
addition, import-substitution policies accompanied by exchange controls have
tended to promote the use of more capital-intensive techniques of production. The
exchange controls themselves have resulted in a vast increase in the rent-seeking
activities of private interest groups, dramatically increasing the costs of
protection. 10
The problems just discussed were most apparent in second-stage import
substitution rather than first-stage import substitution. In the latter, the key
industries involved are simple, more labor-intensive goods such as textiles,
footwear, and food processing. Alternatively, in the former, the key industries
involve consumer durables and intermediate and capital goods, all of which are
more capital intensive and technologically complex.
With the apparent failure of import substitution, the alternative of outward-
oriented development moved to the forefront. This alternative will be discussed
in the next section.
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Import Substitution, Export Promotion, and the State 539
most analysts, however, this strategy involves a neutral perspective. That is, the
bias of import substitution for domestic-market production should be removed so
that incentives for foreign versus domestic production are neutral in nature."
The benefits or returns to such a strategy are thought to be both numerous and
widespread. Of course, trade according to the principle of comparative advantage
yields increased efficiency in terms of resource allocation. These efficiency gains
are augmented by the ability of trade to curb the economic power of oligopolies
and monopolies. This ability also improves the allocation of resources. These
allocational gains are what are sacrificed when governments seek to protect
domestic industries.
Another gain from an outward-oriented strategy involves the economies-of-
scale issue. Remember that advocates of import substitution have appealed to this
concept to justify temporary protection of an industry. Proponents of an export-
based strategy argue that domestic markets are too small to allow firms to achieve
optimal scale. It is through production for sale to foreign markets that firms can
achieve increasing returns and, eventually, optimal scale.'2
The arguments just presented are comparative static, efficiency arguments for
free trade or outward-oriented development. They imply that once a country
follows such a strategy there will be one-time overall gains in efficiency. They do
not seem to imply, however, that outward-oriented strategies will have any
dynamic effects. That is, the preceding arguments do not imply that the rate of
growth can be raised by such a strategy. There are some additional gains from
trade that may be more dynamic in nature.
Deepak Lal and Sarath Rajapatirana have argued that the entrepreneur is the
key to rapid growth.'3 They hold that economic decision making involving
possible future events (investment and innovation) is subject to ignorance, not
risk. Risk occurs when it is possible to attribute probabilities to the occurrence of
certain results, and thus firms can maximize expected profit. In this context the
entrepreneur has no role to play. In situations characterized by ignorance, such
probabilities cannot be attributed to various future alternatives. In fact, the future
possibilities from investment and innovation are not even known. It is in this
situation that the entrepreneur takes on a key role. He must search out investment
opportunities and gamble on a future that is unknowable.
Lal and Rajapatirana argue that an outward-oriented strategy of development
provides greater opportunities and rewards for such entrepreneurial activity.
With an import-substitution strategy governments are free to engage in policies
that can distort the domestic economy in an attempt to guarantee the availability
of the domestic market for domestic producers. In a free-trade environment,
however, the options that the government has at its disposal are limited. That is,
the government is not capable of assuring domestic producers access to export
markets except through the use of direct subsidies. These must come directly from
the government budget and are not as well hidden as the subsidies provided
through import-substitution strategies. Thus, activities by the state aimed at
distorting the market are likely to be restricted in an outward-oriented strategy of
development. Growth is likely to be higher as entrepreneurial activities become
more intense.
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540 Richard Grabowski
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Import Substitution, Export Promotion, and the State 541
At the beginning of this paper it was argued that import substitution and
outward-oriented growth are not two opposing categories of thought, but instead
are two complementary ways of achieving the same goal. The goal is to catch up
with the developed world. All less developed nations find themselves behind in
terms of technology. In other words, most less developed countries are operating
inside the production possibilities curve. This backwardness is compounded by
the fact that technical innovation in the developed nations is pushing the
technological frontier outward at a rapid rate. Thus, development involves
closing the gap with this frontier over time.
In order to close the gap new technologies must not only be imported, but they
must also be learned. As pointed out earlier, this learning must be done through
the experience of actual production. It is only through this means that the costs
of production can be lowered, and it is only in this way that the new technology
can be adapted to the indigenous circumstances. The latter process may itself
involve a series of small innovations that over time is likely to result in substantial
cost savings.
The process of learning just discussed is likely to be more rapid the more
rapidly the market demand for particular manufactured goods is growing. Alice
H. Amsden has highlighted this process in her analysis of productivity growth in
late industrialization.'7 Basically, she argues that the neoclassical growth model
is of relatively little use. It posits that the rate of growth is dependent on the rates
of growth of inputs and the rate of technical change. For late developing nations,
however, this is for the most part irrelevant. Productivity increases in such
countries come from importing foreign technology, operating such technology on
a sufficient scale to reduce per unit costs, and learning how to use the foreign
technology. She further suggests that all three of these "are collapsible into one
variable, the growth rate of output."18
If much of foreign technology is embodied in plant and equipment, then the
growth of productivity will be to some extent dependent on the rate of investment
in new plant and equipment. The faster output is growing, the more rapidly
investment is likely to increase, leading to a greater availability of new technology.
In a similar vein, the achievement of economies of scale requires a large market.
The faster the latter grows, the more rapidly economies of scale can be realized.'9
The third mechanism by which productivity can be increased is through the
learning of new technologies through experience. This differs from the economies-
of-scale argument. The latter involves moving down a long-run average cost
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542 Richard Grabowski
curve as the size of market grows. Learning through experience involves the
shifting of the long-run average cost curve downward through time. The faster the
demand for a particular product is growing, the more rapidly experience can be
accumulated.20
Thus, for Amsden productivity depends upon the growth of the market
(demand). In this context both import substitution and outward-oriented growth
(exports) are two different mechanisms for achieving a rapid growth in market
size. The former does this by protecting the domestic market for selected
industries. This allows demand for these industries to grow faster than domestic
consumption, owing to the fact that imports of the particular product are being
replaced with domestic production. Outward-oriented growth is another
mechanism through which demand for specific industries can grow faster than
domestic consumption. Both ofthese mechanisms allow for more rapid productivity
growth through greater investment (embodying new technology), increasing
returns to scale, and learning through experience.2'
It seems rather straightforward, however, that for most industries the import-
substitution phase is likely to precede the outward-oriented development stage.
Before the former has occurred, the per unit costs of production for selected
industries in a less developed country are likely to be much higher than that for
producers in the developed nations. This would be the result of the fact that in the
less developed nation little specialization has occurred and little investment in
and learning about more up-to-date technologies has taken place. Thus, it would
be impossible to begin production for foreign markets without going through an
import-substitution preliminary stage.
Moreover, the difficulties alluded to in the previous paragraph are not just
those of cost. A major difficulty with trying to sell to foreign markets often
involves quality problems. The commodity can be produced at competitive cost,
but the quality is not sufficiently high to allow the penetration of foreign
markets.22 Therefore, production for the domestic market is likely to be required
in order to attain the quality level necessary for successful exporting of the
commodity.
That domestic demand and import substitution are important in the first stages
of industrialization, with exports becoming important only later on, is supported
by the empirical work of Yuji Kubo, Jaime DeMelo, and Sherman Robinson.23
They focus on the sources of growth on the demand side for a number of countries:
Colombia, Mexico, Turkey, Yugoslavia, Japan, South Korea, Taiwan, Israel, and
Norway. They decompose the change in a country's output through time into that
resulting from domestic-demand expansion, export expansion, import substitution,
and changes in input-output coefficients. The last factor represents demand
changes arising from technical change as well as substitution among various
inputs. The results indicate that for most of the covered time periods (varying by
country), domestic demand dominated the growth process in all of these countries.
More important, import substitution dominated export expansion as a source of
growth in earlier time periods. Even for South Korea and Taiwan, the most
discussed of the outward-oriented nations, export expansion was dominated by
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Import Substitution, Export Promotion, and the State 543
domestic demand and import substitution as sources of growth in the 1 950s and
1 960s. Only in the later 1 960s and early 1 970s did export expansion become the
dominant source of growth in these countries.
In the preceding discussion, it has been argued that import substitution may be
the mechanism for rapid market growth initially so that costs can be reduced and
quality improved. This would then allow, at a later stage, the sale of the specific
commodity to foreign consumers via export. Work by Amsden, however, seems
to indicate that penetration of foreign markets utilizing modem technology may
be difficult even after an import-substitution phase and even for commodities that
are relatively labor intensive.24 She points out that in South Korea, it was difficult
even for the textile industry to begin exporting after the first phase of import
substitution. In fact, export subsidies had to be provided initially in order to allow
firms to begin to export profitably commodities that are relatively labor intensive.
Thus, an import-substitution phase may have to be followed by an export-
substitution phase (where exports are actually subsidized) before government
intervention can be eliminated. This is likely to be more relevant the later the
nation begins its industrialization phase, since the technological frontier for even
labor-intensive goods will have shifted even further.
Although several nations, in particular Taiwan and South Korea, have
successfully completed the transition to outward-oriented development via import
substitution, the question remains as to why most less developed nations have
failed to make this transition. In fact, most of these nations having completed the
initial import-substitution stage involving simple, labor-intensive manufactured
goods have instead turned to further import substitution (intermediate and capital
goods) rather than to outward-oriented growth.25 The difficulties of making this
transition seem to be enormous. What exactly are they?
If the reader will recall, the key to economic development for late-developing
nations is to catch up with the technological frontier for, at least initially,
manufactured consumer goods. The frontier is itself shifting out as the result of
technical innovation in the developed countries. Moreover, remember that the
ability to catch up was seen to be dependent on the rate of growth of the market
(demand) for the specific products involved. It is this growth that allows
investment in new capital, specialization, and, most important, acquisition of the
experience necessary to learn new technologies. The more rapidly such demand
grows, the faster the technological gap can be reduced. As this occurs, per unit
costs will fall and quality will rise through time.
The main difficulty seeming to plague this process would appear to be related
to the rate of growth of demand via import substitution. If the domestic market is
small and, more important, if it is growing relatively slowly, then specialization,
investment, and learning may not occur rapidly enough to close the gap with the
technological frontier. Thus, instead of catching up, the country finds itself
falling increasingly behind.
Alternatively, the sluggish growth in the domestic market (demand) may only
allow a nation to partly close the technology gap. Therefore, although productivity
has improved relative to the frontier, the per unit cost and quality differences with
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544 Richard Grabowski
the frontier are still very large. Exporting this particular commodity will remain
impossible unless some form of export subsidies are provided. The greater the
gap, in cost and quality, between current practice in the industry in the less
developed country and the technological frontier, the larger the export subsidy
would have to be. Therefore, the difficulty of making the transition from import
substitution to outward-oriented growth depends on the rapidity with which
domestic demand grows. The faster this is, the lower the cost of transition and vice
versa.
What is the determinant of the growth of the market in many less developed
nations? The agricultural sector appears to play the key role. The more productive
this sector is, the larger the potential market for domestically produced goods.
More important, the faster productivity in agriculture grows, the more rapidly
potential demand for domestic manufacturing increases. If agriculture stagnates,
then markets grow very slowly and technology gaps remain large or increase.
Of course, there is an additional factor that is likely to play a significant role.
It is not just the growth of productivity and incomes in agriculture that is of
consequence. It is the degree of inequality with which this income is distributed
that is also important. As both Robert Baldwin26 and North27 have argued, extreme
inequality in the distribution of income can lead to a demand structure oriented
toward luxury goods that may be difficult if not impossible to produce in a less
developed country. Therefore, a large market for relatively simple manufactured
goods may not develop. A modem version of the foregoing analysis is provided
by the work of Kevin Murphy, Andrei Shleifer, and Robert Vishny.28 Thus, the
growth in demand that will allow selected industries within a less developed
nation to close the technological gap must be broadly based in nature.
Agriculture may not be the only possible source for a rapidly growing potential
market. The country may possess a natural comparative advantage in a labor-
intensive manufactured good. In this case the production of this good for export
would allow for a rapid growth in demand, thus providing an environment in
which other industries, via import substitution, could close the technological gap
and eventually make the transition to outward-oriented growth. The possibility of
this avenue will, of course, vary dramatically from nation to nation. Amsden, as
pointed out earlier, casts doubt upon this possibility.
In summary, only a few less developed nations have made the transition from
import substitution to export-based growth. The main difficulty in making this
transition is, as argued previously, the rate of growth of the domestic market,
which is itself dependent in many circumstances on the dynamism of agriculture.
Where import substitution has failed, its lack of success has been the result of
sluggish growth in domestic demand arising from sluggish growth in the
agricultural sector. Up to this point the government's effectiveness in carrying
out policy has been ignored. It is to this issue that I now turn.
That the government must play a crucial role in the development process is not
in doubt. Historically, as Dieter Senghaas has pointed out, all of today's developed
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Import Substitution, Export Promotion, and the State 545
nations began as late developers with respect to England.29 All of them used
various sorts of protectionist measures to allow selected industries rapidly to
accumulate capital, specialize, and learn to use new technologies by taking
advantage of fast-growing domestic markets. In more recent times a number of
East Asian countries (Japan, Taiwan, South Korea) have also successfully used
import substitution as a springboard to outward-oriented growth. The latter
countries have also been found to have governments that are highly effective for
carrying out government policy. The determinants of this effectiveness in carrying
out government policy will now be explored.
Amsden has pointed out the essential difference between governments that are
effective and those that are not effective in carrying out government policy.30
Effectiveness does not hinge on the giving or not giving of subsidies to selected
industries because all governments do this. Instead, it depends upon the principles
that govern the allocation of subsidies. In countries that have failed to make the
transition from import substitution to export-oriented growth, no performance
standards have been imposed upon the recipients of subsidy. Import-substitution
strategies are indeed methods for granting subsidies. If no discipline is imposed
upon the recipients of such subsidies, than those industries receiving them are
unlikely to become efficient and productive by intemational standards.
The same argument applies to export subsidies. In the previous section, it was
argued that the pursuit of import substitution in a particular industry may still
result in per unit domestic costs of production being higher than per unit costs for
foreign producers. Thus, to export will require a subsidy. If no performance
standards are applied to the recipient, however, then the subsidy may be wasted.
Countries that have successfully made the transition to outward-oriented
growth have disciplined subsidy recipients. "What accounts for differences in
rates of growth of industrial output and productivity among late-industrializing
countries is not the degree to which the state has disciplined labor but the degree
to which it has been willing and able to discipline capital."'" The East Asian
governments have demonstrated this willingness and attained this ability while
governments in most other less developed countries have not. How does one
account for this capability?
At the end of the second section, it was contended that the view of the state elite
and bureaucrats in less developed nations as pursuing their own interests or the
interests of the powerful to the exclusion of society's interests is much too
narrow. The idea put forward there was that individuals would put the interests
of the group above their own as long as the cost is not too high. North argued that
as such costs increase the willingness to sacrifice for the group declines.32
The preceding analysis is very relevant, I believe, to understanding a
government's willingness to discipline firms that are receiving aid (via import
substitution or export subsidy). These firms are likely to try to use their political
clout to force the government to provide the subsidy regardless of performance.
Thus it might well be politically costly for the bureaucratic elite to try to impose
performance standards on these firms. These costs, however, will be dramatically
reduced in the eyes of policymakers if such standards have a high probability of
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546 Richard Grabowski
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Import Substitution, Export Promotion, and the State 547
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548 Richard Grabowski
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Import Substitution, Export Promotion, and the State 549
One objection raised to the preceding analysis might concern the direction of
causality that is implied. Specifically, it is argued that (in many, but not all
circumstances) it is the rapid growth of the agricultural sector that fosters rapid
growth in the domestic market, which in turn provides conditions conducive to
the successful transition to outward-oriented development via effective government
policy. One might, of course, hold that the causality actually runs from the
effectiveness of the state to agricultural and eventually industrial success. In
other words, a strong and effective state is a necessary prerequisite for economic
success. Of course, a more general view would point out that causality probably
runs both ways. However, I would argue that certain historical cases would seem
to provide evidence for causality running from a dynamic agricultural sector to
an effective state. Although space limitations prevent a complete exploration of
this issue, I shall attempt to briefly sketch the outlines of a particular case in what
follows.
In Japan, prosperity in the agricultural sector preceded industrial development
and also preceded the development of the strong state during the Meiji period. I
shall use this as an example of the causation outlined in this paper that runs from
agricultural development to a rapid growth in markets, to effective states, to
successful transition from inward- to outward-oriented development.
Many analysts have marked the beginning of Japanese development as
corresponding to the Meiji restoration (1868). Agricultural productivity, however,
had been growing throughout the previous Tokugawa period (1600-1868).
Although quantitative data for this period is scarce, Susan B. Hanley and Kozo
Yamamura have calculated that rice production expanded by at least one-quarter
of one percent annually between 1645 and 1873.36 Given the slow growth of
population, output per person is believed to have increased throughout the period.
Since tax rates levied by the feudal leaders of Japan failed to rise, an increasing
share of agricultural output remained in the hands of the farmers themselves. The
increased production was often marketed instead of consumed and this resulted
in a growing degree of commercialization during the Tokugawa period. Some of
the increased production was also used to purchase nonagricultural goods, which
led to an expansion of markets for these goods. In those areas where this activity
was most intense farmers began devoting part of their time to the production of
such nonagricultural goods.37
This process accelerated with the Meiji Restoration. A backlog of agricultural
technology had accumulated during the Tokugawa period, but various feudal
obstacles to the diffusion of such knowledge had limited its spread. With the
restoration many of these obstacles were eliminated and knowledge of new seeds
and techniques utilized in specific regions spread throughout Japan. From 1880
to 1900, agricultural output grew at an annual rate of 1.6 percent, and from 1900
to 1920, at an annual rate of 2.0 percent. Almost all of this increase was the result
of productivity growth.38 Once again, much of this surplus productivity remained
within the agricultural sector itself. The government was unable to increase the
extraction of resources via taxation.
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550 Richard Grabowski
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Import Substitution, Export Promotion, and the State 551
rapid growth in the demand for cotton textiles in Japan, only a modest level of
protection was needed. Also, the gap between the best-practice technology
(frontier) and that utilized in Japan prior to 1868, although large, was relatively
modest in comparison with the gaps facing today's developing countries. Finally,
it should be noted that even in the case of a relatively labor-intensive industry,
such as textiles, Japan was unable to develop a comparative advantage without the
use of protection.
In summary, I would argue that in Japan the causality ran from agricultural
growth and rapid growth in demand to capable states and successful transition
from import substitution. For South Korea and Taiwan, the situation is more
complex. These countries were, prior to World War II, colonies of Japan. The
latter established a strong state apparatus that was capable of promoting rapid
growth in agricultural productivity. Thus, causation here would seem to run from
the strong state to rapid agricultural growth. I would argue, however, that in the
postwar period the dynamically progressive agricultural sector inherited from the
Japanese provided an environment hospitable to the development of a capable
state. That, however, is the subject of another paper.
Summary
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552 Richard Grabowski
NOTES
1. For reference to this literature see Richard Luedde-Neurath, Import Controls and Export
Oriented Development: A Reassessment of the South Korean Case (Boulder, CO: Westview, 1986), p. 8.
2. For a general discussion of import substitution see Henry Bruton, "Import Substitution,"
inHandbookofDevelopment Economics, vol. 2, ed. Hollis Chenery and T. N. Srinivasan, (Amsterdam:
North Holland, 1988), pp. 1601-44.
3. For a simple discussion of these ideas see Jan Hogendorn, Economic Development (New
York: Harper Collins Publishers, 1992), pp. 486-97.
4. Peter H. Lindert, International Economics (Homewood, IL: Richard D. Irwin, 1993),
pp. 252-57.
5. See Raul Prebisch, The Economic Development of Latin America and Its Principal
Problems (New York: Economic Commission for Latin America, 1950).
6. W. ArthurLewis, "Economic Developmentwith Unlimited Supplies of Labour,"Manchester
School 22 (May 1954): 139-91.
7. This is described but not accepted by W. M. Corden, "The Normative Theory of
International Trade," in Handbook of International Economics: Volume 1, International Trade, e
Ronald W. Jones and Peter B. Kenen (New York: North Holland, 1984), p. 92.
8. Lindert, International Economics, p. 138.
9. Charles Wolf, Jr., "A Theory of Non-Market Failure: Framework for Implementation,"
Journal of Law and Economics 22 (April 1982): 107-39.
10. Anne 0. Krueger, "The Political Economy of the Rent-Seeking Society," American
Economic Review 64 (June 1974): 291-303.
11. Hodgendorn, Economic Development, p. 487.
12. Anne O. Krueger, "Trade Policy as an Input to Development,"American Economic Review
80 (May 1990): 288-92.
13. Deepak Lal and Sarath Rajapatirana, "Foreign Trade Regimes and Economic Growth in
Developing Countries," Research Observer 2 (July 1987): 208-11.
14. William Cline, "Can the East Asian Model of Development Be Generalized," World
Development 10 (February 1982): 81-90.
15. Douglass North,Institutions, Institutional Change, andEconomicPerformance (Cambridge:
Cambridge University Press, 1990), p. 43.
16. Howard Pack and Larry E. Westphal, "Industrial Strategy and Technological Change:
Theory versus Reality," Journal of Development Economics 22 (June 1986): 105.
17. Alice H. Amsden,Asia 'sNext Giant: South Korea andLate Industrialization (New York:
Oxford University Press, 1989), pp. 109-12.
18. Ibid., p. 1l1.
19. Amsden, Asia's Next Giant, p. 11 1.
20. Amsden, Asia's Next Giant, p. 111.
21. For additional discussion, see Alice H. Amsden, "The Division of Labour Is Limited by
the Rate of Growth of the Market: The Taiwan Machine Tool Industry in the 1970s," Cambridge
Journal of Economics 9 (September 1985): 271-84.
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Import Substitution, Export Promotion, and the State 553
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554 Richard Grabowski
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