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I.

DEFINITION OF THE BUSINESS


i. NAME OF THE BUSINESS AND BRAND NAME
ITeam Corporation Printing Works
ii. RATIONAL FOR THE CREATION OF THE COMPANY
ITeam Corporation made this kind of business in order to serve and give a good quality of service to the
people. ITeam Corporation already knew that this kind of business will last forever unless the school will
not be destroy.
iii. LOGO, VISION, MISSION AND OBJECTIVES
 LOGO

P and W it represent our brand name that is PRINTING WORKS with the color white means
purity, the oval shape represents the unity of our company, and the color blue means cool and
calming color that shows creativity and intelligent.

A Diamond is a precious stone consisting of a clear and typically colorless crystalline form of
pure carbon, the hardest naturally occurring substances, we choose diamond because it reflects
our company to be strong even if we encounter trials.

 VISSION
o To be the number 1 printing company in CDO
 Mission
o To serve and produce a good quality of service to our costumer at affordable price

 OBJECTIVE
o To Increase the operation sales in 15% in 3 years
o To expand the number of branch outlet by 6 in 4 years
o To Aim for an average realized price of 1 million
 iv. LOCATION
o At Max Suniel St. Carmen Cdo
v. BUSINESS HOURS
Our company is located in a school area specifically at Max Suniel St. Carmen Cdo , so the group
decided to open at 6:00 in the morning until 7:00pm operating business , it is one of our
marketing strategy so that we could cater customers who needs our service specially those who
are in rush.

II. ORGANIZATION AND MANAGEMENT STUDY

i. Personnel Involved in Business

Name Position Job Description


Stephanie Balaga CEO The personnel is in charge in
responsibilities include
making major corporate
decision, managing the
overall operations and
resources of the company
and acting as main point of
communication between all
managers and corporate
operations.
Sarah Jane Vicente Operation Supervisor The personnel in charge
of plan direct, or
coordinate the operation of
companies to operate
more efficiently.
Monitor operation to
ensure organization goals
are met. Manage daily
operation, and plan the
use of materials and
human resources.
Meldrid Ocero Marketing Manager The personnel is in charge to
manage a promoting and
selling products and services.
Nina Marie Acenas The personnel in charge of
Sales executive generating sales for the
company, to look out for
Prospective customers.
Fylvia Paculanang Quality Control Manager The personnel is in charge for
checking the quality of the
product before it is given to
the customer to ensure that
Quality of the product have
reach the standard quality
that is given.
Honey Jean Paclar Financial Manager The personnel is in charge
for the financial health of
an organization.
She produce financial
reports, direct investment
activities, and develop
strategies and plans for the
long term financial goals
for our organization.
Ana Marie Dacup Auditor The personnel is in charge
for evaluating the validity
and reliability of a
company or organization
financial statement.
Reza Cristy Ranises HR Manager The personnel is in charge
for oversee the recruiting,
interviewing, and hiring of
new staff.

ii. Duties and Responsibilities


 CEO
o The person that have the ultimate responsibility for making managerial
decisions.
o Acts as a direct liaison between the Board and management of the Company
and communicates to the Board on behalf of management.
 Operation Supervisor
o The person that will supervise all the duties of the employee’s and their
responsibilities.

 Marketing Manager
o To manage all the marketing of the company and activities within the
marketing department
o To develop the marketing strategy for the company in line with
company objectives

 Quality Control Manager


o To ensure products meet quality and efficiency standards set by the
company.
 Financial Manager
o To review financial reports, monitoring accounts, and preparing activity
reports and financial forecasts.
o To investigate ways to improve profitability, and analyze markets for
business opportunities, such as expansion, and acquisitions.

 HR Manager
o To lead an organization’s HR programs and policies as they apply to
employee relations, compensation, benefits, safety, performance and
staffing levels.

 Sales Executive
o To identifies business opportunities by identifying prospect and evaluating
their position in the industry; researching and analyzing sales options.
o To sells products by establishing contact and developing relationships with
prospects; recommending solutions.

 Auditor
o To ensures compliance with established internal control procedures by
examining records, reports, operating practices, and documentation.
o To verify asset and liabilities by comparing items to documentations.
iii. Organizational Structure and Chart

CHIEF EXECUTIVE OFFICER


STEPHANIE BALAGA

OPERATION SUPERVISOR

SARAH JANE VICENTE

MARKETING MANAGER QUALITY CONTROLER FINANCIAL MANAGER HR MANAGER


MANAGER
Meldrid Ocero Honey Jean Paclar Reza Cristy Ranises
Fylvia Paculanang

AUDITOR
SALES EXECUTIVE
Ana Marie Dacup
Nina Marie Acenas
iv. Workable Schedule

Name Time In Lunch Break Time Out


Stephanie Balaga 6:00am 12:00pm -1:30pm 7:00pm
Sarah Jane Vicente 6:00am 12:00pm -1:30pm 7:00pm
Meldrid Ocero 6:00am 12:00pm -1:30pm 7:00pm
Nina Marie Acenas 6:00am 12:00pm -1:30pm 7:00pm
Fylvia Paculanang 6:00am 12:00pm -1:30pm 7:00pm
Honey Jean Paclar 6:00am 12:00pm -1:30pm 7:00pm
Ana Marie Dacup 6:00am 12:00pm -1:30pm 7:00pm
Reza Cristy Ranises 6:00am 12:00pm -1:30pm 7:00pm

III. MARKET FEASIBILITY

i. Product/Service description
Our Printing Works offered Xerox copy, picture lamination, printing
documents, Id lace, book binding, lay out such as T-shirt, tarpaulin and flyers.
Our printing works has a good quality of service. This is one of the benefits
which are provides to our potential customers. Other benefits are it increase the
demand of our product/service because of our freebee’s and discount.

Our printing is a good value of product, if we based in the product


positioning; our printing works is positioned in a school area specifically at Max
Suniel St. Carmen Cdo near in Phinma COC.

ii. Product Portfolio


iii. Product benefits
o Our printing works has a good quality of service. This is one of the benefits
which are provides to our potential customers. Other benefits are it
increase the demand of our product/service because of our freebee’s and
discount.

iv. SWOT Analysis

STRENGTH
Having a good relation to your employee can enhance the trust of each other and it’s good for
business, being in good vibes every day. Existing customer based can increase your demand, customer
base may be considered the business target market, where customer behaviors are well understood.
And our employees have a good personality and appearance that able to communicate the customer.

WEAKNESS
An outdated technology can inhibit innovation and design and prevent you from developing
differentiated products that standout from competitors. The customers will not be satisfied when our
service is slow because of lack of employees. When there is a machine that will get damaged, we can’t
buy immediately because of lack of funds.

OPPORTUNITIES
Opportunities lies ahead in order for our business to grow are events like election, birthday
occasion, wedding occasion, christening occasion, and t-shirt printing. With this event we could assure
that our business is in demand.
THREATS
Our weakness is also our threats because we cannot assure the loyalty of our customers and through
that we will not have a competitive advantages with our competitors in the printing industry since we
are not into modern technology but we are gradually adopting modernization of our facilities and
equipment in order for our threats to become opportunities.

V. Market description(target market and rationale of choosing the market)


In Our printing service our target market are students and office employees. They are our target
market because they always print or photocopy some important documents. That we also accept t-shirt
printing that is also for students and employee if they have important events. Existing customer based
can increase your income, customer base may be considered the business target market, where
customer behaviors are well understood through market research.

v. Competitive analysis (direct competitors & indirect)

Direct competitors Indirect Competitors


Bluprint
(Photo Copy, T-shirt Printing, T-shirt
Layout)
FourAngels
(Xerox Copy, Photocopy, Book
Binding, Document Printing)
Copya Sa Masa
(Tarpaulin Printing, T-shirt layout and
printing, Document Printing,
Photocopy)
Copy and Printing
(Xerox Copy, Book Binding,
Photocopy)
Ivatan Internet café
(Photocopy, Document Printing)
Database
(Document Printing)
Tarpaulin Printing
(Tarpaulin printing, Photocopy and
Document Printing)
Print2Go
(Photocopy, Document Printing)

Vii. Demand analysis


Our company first and foremost target to aim is to know its customer’s needs and wants.
Through this, we can now create our strategy on customer awareness wherein, we can thoroughly and
clearly explain to our dear customer our company’s service and product offered. And we can now
develop a customer base to proceed on working on building our customer’s loyalty and trust.
Printing Works is a company who valued both producer and customer we serve something
new from their eyes but already known from their heart that will make them happy since it is a product
inspired by Printing Works. PHINMA-Cagayan De Oro College’s student, stuff and even nearby places of
the campus can come during our working schedule, lunch and even break time. Our company product is
very affordable and at the same time good quality which serves as the reason why our target customer
will going to come anytime if they us to serve them. Nowadays, particularly in printing industry, most of
the customer are looking for something new but affordable and in good quality of product. And that’s
the reason why we implemented “PRINTING WORKS” an innovated affordable printing service that fulfill
their needs and wants.

IV. MARKETING STRATEGIES


i. Advertising

Month Duration Advertisement

January-March 3 months Social media

April-July 3 months Flyers

August-October 3 months Radio AD

November-December 2 months TV advertising

ii. Promotional activities


Month/Date Duration Promotion
January 1week Total amount of 5000 has 5%
(day 7 – day 13) discount
February 2weeks Total amount 1000 has 10%
(day 11 – day 24) discount
March 1 month Total amount of 500 has 2%
(day 1 – day 31) discount

V. PRODUCTION/TECHNICAL STUDY

i. Materials
Direct Materials Quantity Price
Bond Paper 20 Box 500
Ink 3 Box/Gallon 1200
Stapler/Stipple Wire 4 Box 400
Sticker 20 Role 2000
T-Shirt 3 dz. 2500
Paper Cutter 2 1000
Xerox Machine 8 12,495
Printing Machine 8 10 000
Tarp Printing Machine 8 290 000
Lamination 8 2,400
Computer 5 25 000

ii. Variables cost

Raw Materials 10 000


Energy Usage 12 500
Labor 5 000
Distribution Cost 25 000
Extra/Solicitation 5 000
Total: 57 000
iii. Fixed cost
Products Price
Xerox copy
Short and long (black and white) ₱.50
Short and Long (colored) ₱3
Lamination
(wallet size) ₱8
(3r) ₱17
(4r) ₱26
(5r) ₱45
(6r) ₱60
(short bond paper size) ₱150
(long bond paper size) ₱180

Flyers
(Small) ₱15
(Big) ₱25
Tarpaulin
3*4 ₱290
5*6 ₱500
5*4 ₱390
(it depends on the size)
Book Binding
(200 pages above) ₱500
( 500pages above) ₱1000
Printing Documents
Short ₱1
Long ₱1.50
Id Lace ₱120
T-shirt ₱200

iv. Supplier
The Supplier of Our Company is Alfe Commercial and the Educational. They deliver us as
what we ordered to them about our printing Materials. And the supplier of our t-shirt is Ace De
Oro Commercial and T-H Cagayan
v. Production process flowchart

Layouting Delivery

Final Draft of
Printing
Layout

costumer
Checking for Final Layout
Layout

vi. Man power requirement


 We need female/male
 at least 18 years old and above
 must be high school graduate or college under graduate
 have a good personality and appearance
 ability to communicate

NAME

Stephanie Balaga

Sarah Jane Vicente

Meldrid Ocero

Nina Marie Acenas

Fylvia Lysvette Paculanang

Honey Jean Paclar

Ana Marie Dacup

Reza Cristy Ranises


SALES BUDGET

XEROX (Black & White)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 2,000 2,000 1,500 2,500 8,000


Fee 1 1 1 1 1
Total Sales 2,000 2,000 1,500 2,500 8,000

XEROX (colored)
Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total
Student/Employee 1,000 500 800 1,500 3,800

Fee 3 3 3 3 3

Total Sales 3,000 1,500 2,400 4,500 11,400

LAMINATION SALES BUDGET (WALLET SIZE)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total
Student/Employee 200 200 200 200 800

Fee 8 8 8 8 8

Total Sales 1,600 1,600 1,600 1,600 6,400

LAMINATION SALES BUDGET (3R)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total
Student/Employee 210 200 205 190 805

Fee 17 17 17 17 17

Total Sales 3,570 3,460 3,485 3,230 13,685


LAMINATION SALES BUDGET (4R)
Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total
Student/Employee 190 180 150 130 650

Fee 26 26 26 26 26

Total Sales 4,940 4,680 3,900 3,380 16,900

LAMINATION SALES BUDGET (5R)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total
Student/Employee 120 120 110 90 440

Fee 45 45 45 45 45

Total Sales 5,400 5,400 4,950 4,050 19,800

LAMINATION SALES BUDGET (6R)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total
Student/Employee 55 60 40 30 185

Fee 60 60 60 60 60

Total Sales 3,300 3,600 2,400 1,800 11,100

LAMINATION SALES BUDGET (LONG BOND PAPER SIZE)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total
Student/Employee 23 23 23 21 90

Fee 180 180 180 180 180

Total Sales 4,140 4,140 4,140 3,780 16,200

LAMINATION SALES BUDGET (SHORT BOND PAPER SIZE)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total
Student/Employee 35 25 20 23 103

Fee 150 150 150 150 150

Total Sales 5,250 3,750 3,000 3,450 15,450

Flyers Printing (Black & White)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 100 250 150 250 750

Fee 5 5 5 5 5

Total Sales 500 1,250 750 1,250 3,750

Flyers Printing (colored)


Quarter1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 150 100 150 150 550

Fee 7 7 7 7 7

Total Sales 1,050 700 1,050 1,050 3,850

Tarpaulin Sales Budget (3x4)


Quarter 1 Quarter 2 Quarter3 Quarter 4 Total

Student/Employee 25 30 20 50 125

Fee 290 290 290 290 290

Total Sales 7,250 8,700 5,800 14,500 36,250


Tarpaulin Printing (lay-out not included 3x4)
Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 20 25 20 30 95

Fee 140 140 140 140 140

Total Sales 2,800 3,500 2,800 4,200 13,300

Tarpaulin Sales Budget (5x4)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 15 8 20 60 103

Fee 390 390 390 390 390

Total Sales 850 3,120 7,800 23,400 40,170

Tarpaulin Printing Sales Budget (lay-out not include 5x4)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student 15 20 10 40 85

Fee 240 240 240 240 240

Total Sale 360 480 2,400 9,600 20,400

Tarpaulin Sales Budget (5x6)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 20 10 15 30 75

Fee 500 500 500 500 500

Total Sales 10,000 5,000 7,000 5,000 37,500

Tarpaulin Printing Sales Budget (lay-out not included 5x6)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 30 10 40 15 95

Fee 350 350 350 350 350

Total Sales 10,500 3,500 14,000 5,250 33,250

ID Lace
Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 1,000 500 1,500 2,000 5,000

Fee 90 90 90 90 90

Total Sales 90,000 45,000 135,000 180,000 450,000

T-shirt Printing Sales Budget


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Students/Employee 50 100 30 150 330

Fee 200 200 200 200 200

Total Sales 10,000 20,000 6,000 30,000 66,000

Photocopy (Black & White)


Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 1,000 1,000 800 900 3,700


Fee 3 3 3 3 3
Total Sales 3,000 3,000 2,400 2,700 11,100
Photocopy (colored)
Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total

Student/Employee 1,500 1,000 800 800 4,100


Fee 7 7 7 7 7
Total Sales 10,500 7,000 5,600 5,600 28,700

BOOK BINDING SALES BUDGET (200 PAGES ABOVE)


QUARTER 1 QUARTER 2 QUARTER 3 QUARTER 4 TOTAL

CUSTOMER 150 150 250 200 750

FEE 500 500 500 500 500

TOTAL SALE 75,000 75,000 125,000 100,000 375,000

BOOK BINDING SALES BUDGET (500 PAGES ABOVE)


QUARTER 1 QUARTER 2 QUARTER 3 QUARTER 4 TOTAL

CUSTOMER 300 400 200 100 1000

FEE 1,000 1,000 1,000 1,000 1,000

TOTAL SALE 300,000 400,000 200,000 100,000 1,000,000


ITeam Corporation
Balance Sheet
For the year ended 2018

Assets Liabilities

Current Assets Current Liabilities

Cash 1,778,710 Accounts Payable 290,000

Total Current Assets 1,778,710 Total Liabilities 290,000

Non-Current Asset Owner’s Equity

Operating Machines and 362,945 Capital 900,000


Equipment Net Profit 879,066
Acc. Depreciation (72,589)
Total Non-current Asset 290,356

Total Assets 2,069,066 Total Liabilities & Owner’s Equity 2,069,066


ITeam Corporation
Income Statement
For the year Ended 2018

SALES 2,238,205
COST 962,550
GROSS PROFIT 1,275,655
EXPENSES 396,589
NET PROFIT 879,066

PHOTOCOPY (COLORED) PHOTOCOPY (BW) ID LACE


Bondpaper- 0.50 Bondpaper - 0.50 Lace - 25
Ink-1 ink - 1 ink - 50
Total: 1.50*4100= 6,150 Total: 50*3700 = 5,5550 Total: 75*5000 = 375,000

LAMINATION (Wallet size) LAMINATION (3R) LAMINATION (4R)


Lamination Film - 4 Lamination Film- 10 Lamination Film - 10
Total: 4*805= 3200 Total: 10*805= 8,050 Total: 10*650= 6,500

LAMINATION (5R) LAMINATION (6R) LAMINATION (Long Bondpaper)


Lamination Film 10 Lamination Film - 10 Lamination Film - 100
Total: 10*440=4,400 Total: 10*185=1850 Total: 100*90= 9000

LAMINATION (Short bondpaper) FLYERS PRINTING (Colored) FLYERS( BW)


Lamination Film - 100 Bondpaper - 1 Bondpaper - 1
Total: 100*103= 10,300 ink - 2 ink - 2
Total: 3*550= 1,650 Total: 3*750= 2,250
TARPAULIN (3*4) TARPAULIN (5*4) TARPAULIN ( 5*4Lay-out not
included)
Tarpaulin Sheet - 100 Tarpaulin sheet - 100 Tarpaulin sheet - 150
Ink- 50 ink- 50 ink - 50
Total: 150*125= 18,750 Total: 150*103 = 15,450 Total: 150*85 = 12,750

TARPAULIN (3*4 Lay-out not included) TARPAULIN (5*6)


Tarpaulin sheet -80 Tarpaulin sheet- 100
Ink - 20 ink - 50
Total: 100*95= 9500 Total: 150*75= 11,250

TARPAULIN (5*6) BOOK BINDING (200 pages above)


Tarpaulin sheet - 100 Bondaper - 1.00
Ink - 50 Ring Binder- 100
Total: 150*95= 14,250 Cover - 150
Total: 251*750= 188,250

BOOK BINDING (500 pages above) XEROX COPY (COLORED) XEROX COPY (BW)
Bondpaper - 1.00 Bondpaper (Long ) - 0.25 Bondpaper - 0.50
Ring Binder - 100 Bondpaper (Short) - 0.25 Bondpaper - 0.50
Cover- 150 ink - 0.25 ink - 1
Total: 251*1000= 251,000 Total: 1.75*8000 = 6,000 Total: 2*3000 = 7,600
OPERATIONG EXPENSE

RENT EXPENSE 20,000 * 12 =


240,000
MAINTENANCE EXPENSE 15,000
INTERNET EXPENSE 3000
SALARY 150*8 = 1200*30 =
36,000
ADVERTISEMENT 5,000*4 = 20,000
INSURANCE 10,000

TOTAL OPERATING EXPENSES TOTAL = 323,999


COSTING

Particulars YIELD PRICE COST

Short Bond paper 50 44.00/PACK


Long Bond paper 50 44.00/PACK
Tarpaulin 1 250.0/PACK
Ink (Colored) 30 500.00/PACK
Ink (Black and White) 500 60/ROLL
Lamination Film 40
ID Lace 30

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