ICMC

2020
micaÕs 6th International Communication
Management Conference

managing businesses
in the digital economy
conference dates:
january 8 to 10, 2020
venue:
mica, ahmedabad, gujarat, india

distinguished speakers

Sanjay Gupta Prabu David Sushant Dash Piyush Chowhan

Dean Dean President Chief Information Officer,
The Eli & Edythe L. Broad, College of Communication India & Middle East, Arvind Lifestyle Brands
Broad College of Business, Arts and Sciences, Tata Global Beverages
Michigan State University Michigan State University
MICAÐThe School of Ideas and Broad College of Business (Michigan State University) present the
6th International Communication Management Conference ICMC 2020 focusing on paradigms
that define the means and ways of doing business in the digital economy. Today businesses
are transformed with innovations driven by the intersection of technology and people skills -
doing a balancing act in a dynamic global environment. The objective of the conference is to
provide the platform for national and international researchers, academicians and industry
leaders to share and discuss the drivers that have and will lead to business excellence.

young scholarsÕ research icmc conference

colloquium Day 1
(Pre-conference Day) Jan 9, 2020
Jan 8, 2020 l Global Business Ecosystems And Challenges
l ÒYoung ScholarsÕ Research Colloquium 2020Ó
l Communicating And Marketing
l The Colloquium is designed to offer young Innovations In Changing Paradigms
research scholars a forum to share their Day 2
research, receive constructive feedback Jan 10, 2020
from experts, understand the intricacies of l Changing Face of Organizational Behavior
journal publication and network with their and HRM
peers, speakers and participants.
l Operationaland Financial Excellence in
l Workshops on Research Methodology & Changing Times
Data Analytics

call for papers

Extended abstracts of original research papers are invited on the conference
theme. The sub-themes under the four tracks are given below

1. global business ecosystems and 2. communication and marketing

challenges
l International Business and Global Value
Chains
l Behavioral Economics
l Emerging Economies and Business
Innovations
l Digitalization and Industry 4.0
l SMEs, MSMEs and Innovation
l Networked Business Models
innovations in changing
paradigms
l Digital Transformations Driving Marketing
l International Marketing
l Cross-cultural Marketing
l Customer Centricity & Marketing
Innovations
l Social Communities
l Behavioral Landscape of Gen-Y and Gen-Z
l Communication and Development

l Digital Platforms & Marketing Innovations

 3. changing face of organiza- 4. operational and financial
tional behavior and hrm excellence in the changing times
l Talent Management in a Digital World l Operations and Supply Chain Innovations

l Managing Change - Strategies & Practices in a Digital World - Models and Practices
l Green Supply Chain
l Leadership & Governance
l Disruptions in E-Commerce
l Innovations in Compensation & Benefits
l Innovations in Logistics and
l Diversity - Gender & Changing
Transportation Models
Demographics
l Design Thinking and Management
l Ethical Human Resources
l Social Impact Management
l Creative Leadership
l Sustainability and CSR

l Corporate Finance and Governance

l Behavioral Finance Ð Perspectives for

Business Excellence

abstract submission
l Paper proposals should include the title, an abstract (max. 500 words, in MS Word or PDF format)
and a maximum of 6 key words.
l On the same lines, we also invite proposals for poster presentations, round-table discussions, and
panel discussions, to increase level of interactivity among the participants.

abstract guidelines formatting guidelines

Title Page Title: Bold type
l Title of the paper Font: Times New Roman
l Author name(s)
Font size: 12 points
Line Spacing: Double
l Designation
Margins: One inch on all four sides
l Institutional affiliation

l Email ID select papers accepted in the conference

shall be published in the subsequent issue of
l Contact number journal of creative communications (sage
l 100 words brief resume publications).

Abstract page (Main body of the abstract)

best paper awards
l Introduction Best Papers Ð ICMC 2020

l Objective/Research Questions/ Hypotheses

first prize: `10,000
second prize: `7,000
l Research Method
third prize: `5,000
l Results/Findings and Implications
two consolation prizes: `3,000
l Maximum of 6 key words
Certificate for best paper in each session
Note: Incomplete submissions will not be sent out for review.
important dates & details
Last Date of Abstract Submission Early Bird Registration by
september 15, 2019 december 5, 2019
Acceptance of Abstract Please send the abstract to:
october 15, 2019 icmc2020@micamail.in
Last date of final paper submission One can also submit the abstract through Easy Chair:
november 30, 2019 https://easychair.org/cfp/ICMC2020

registration fee
Before Early-Bird Deadline After Early-Bird Deadline
USD $ INR ` USD $ INR `

indian delegates `6,000 `9,440

research assistants and students $ 70 `4,720 $ 105 `7,080

low-income countries* $ 90 `6,000 $ 140 `9,440

other countries $ 350 `23,600 $ 420 `28,320

*Please refer to the list of low-income countries provided on IAMCR website
Registration fees include all applicable taxes, as well as access to all sessions, the conference kit, tea/snacks, and lunch on the
conference days (8, 9 and 10 January, 2020), dinner on the inaugural day, and cultural events during the conference.
Delegates will have to take care of their travel and stay during the conference. ICMC encourages participants to seek travel
assistance from their institutions or from other sources. Participants from low-income countries and graduate students can
apply for partial waiver of registration fees.

bank details for registration

Bank Account Number 00491000064062
Name of the Bank HDFC BANK
Bank Account Type SAVINGS
Name of Account Holder MICA
Address of Bank Branch BODAKDEV BRANCH, AHMEDABAD
IFSC HDFC0000049
MICR 380240004
Swift Code HDFCINBBAHM

conference chair
Subrat Sarangi
MICA, India

conference co-chair
Anjana Susarla
Broad College Of Business - Michigan State University, USA

contact details
For any queries, please email us at
icmc2020@micamail.in
MICA, Shela, Ahmedabad 380058, India.
website link
https://www.mica.ac.in/icmc/icmc-2020 For more information, log on to: www.mica.ac.in/