Department of Accountancy

College of Business and Management

CENTRAL MINDANAO UNIVERSITY

COURSE SYLLABUS IN AC 55
(Managerial Economics)
First Semester, S.Y. 2019-2020

Prepared by:
RAYMOND S. PACALDO, CPA, MSA
Date: August 7, 2019

Reviewed by:
PROF. VIOLETO D. AYUBAN
Chair, Department of Accountancy
Date: August 8, 2019

Approved by:
DR. DARYL JANE A. CABALLERO
Dean, College of Business and Management
Date: August 9, 2019

Revised: August 2019

VISION OF CENTRAL MINDANAO UNIVERSITY

A leading ASEAN University actively committed to the total development of people for a globally sustainable environment and humane society.

MISSION OF THE INSTITUTION

To advance the frontier of knowledge through internationalization of education and equitable access to quality instruction, research, extension, and production for
economic prosperity, moral integrity, social and cultural sensitivity, and environmental consciousness through equitable access to quality instruction, research, extension,
and production.

CORE VALUES

C – Commitment to Excellence and Service M – Moral Integrity U – Unity in Diversity

COLLEGE GOALS

 Produce globally competent and ethical professionals in the field of accountancy, business administration and office administration;
 Conduct research, development and extension programs that enhance efficiency and productivity geared towards global quality standards; and
 Strengthen linkages with the industry, government and non-government organizations and other institutions to widen the avenue for the college’s academic and
non-academic activities.

DEPARTMENT OBJECTIVES

Primary objective: To produce competent and ethical professional accountants capable of making a positive contribution over their lifetimes to the profession and society
to which they work.

Secondary objectives:
1. Prepare the students to pass the CPA licensure examination.
2. Prepare the students for employment in commerce and industry, public practice, government and education sector.

INSTITUTIONAL OUTCOMES

Critical and Creative Thinking - utilized a sound knowledge and skills to critically and creatively evaluate, manage, integrate and apply the concepts in one’s
discipline

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 Service Orientation - participated actively in community engagement or civic action with a sense of global consciousness, social responsibility, and cultural
sensitivity for sustainable community development

Intellectual and Moral Integrity - demonstrated personal and professional intellectual integrity through various ethical dimensions in work and everyday life

Communication - demonstrated oral, written, and effective listening skills as well as numerical, technical and graphic communication skills in a cross-
generational environment in a local and global context

Innovative Leadership - demonstrated leadership skills to contribute to one’s discipline or profession as an effective leader and as a member of a collaborative,
cooperative, and successful organization

PROGRAM OUTCOMES

1. Common to a horizontal type as defined in CMO No. 46, s. 2012

A. Graduates of professional institutions demonstrate a service orientation in one’s profession;

B. Graduates of colleges participate in various types of employment, development activities, and public discourses, particularly in response to the needs of
the communities one serves;
C. Graduates of universities participate in the generation of new knowledge or in research and development projects; and
D. Graduates of State Universities and Colleges must have the competencies to support “national, regional and local development plans.”

2. Common to all programs in all types of schools - The graduates have the ability to:
E. Articulate and discuss the latest developments in the specific field of practice (PQF level 6 descriptor);
F. Effectively communicate orally and in writing using both English and Filipino;
G. Work effectively and independently in multi-disciplinary and multi-cultural teams;
H. Act in recognition of professional, social, and ethical responsibility;
I. Preserve and promote “Filipino historical and cultural heritage” (based on RA7722).

3. Common to the Business and Management Disciplines - A graduate of a business or management degree should be able to:
J. Describe the basic functions of management such as planning, organizing, leading and controlling;

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 K. Identify and describe the basic concepts that underlie each of the functional areas of business (marketing, finance, human resources management,
production and operations management, information technology, and strategic management) and employ these concepts in various business situations;
L. Select the proper decision-making tools to critically, analytically and creatively solve problems and drive results;
M. Express clearly and communicate effectively with stakeholders both in oral and written forms;
N. Apply information and communication technology (ICT) skills as required by the business environment;
O. Work effectively with other stakeholders and manage conflict in the workplace;
P. Organize and lead groups to plan and implement business related activities;
Q. Demonstrate corporate citizenship and social responsibility; and
R. Exercise high personal and moral ethical standards.

4. Specific to BS in Accountancy Discipline - A graduate of BS in Accountancy should be able to:

S. resolve business issues and problems, with a global and strategic perspective using knowledge and technical proficiency in the areas of financial
accounting and reporting, cost accounting and management, accounting and control, taxation, and accounting information systems;
T. conduct accountancy research through independent studies of relevant literature and appropriate use of accounting theory and methodologies;
U. employ technology as a business tool in capturing financial and non-financial information, generating reports and making decisions;
V. apply knowledge and skills to successfully respond to various types of assessments (including professional licensure and certifications); and
W. confidently maintain a commitment of good corporate citizenship, social responsibility and ethical practice in performing functions as an accountant.

OUTCOMES-BASED COURSE SYLLABUS IN AC 55

Course Number : AC 55 Instructor : RAYMOND S. PACALDO, CPA, MSA

Course Title : Managerial Economics Email : raymondspacaldo@cmu.edu.ph
Course Credit : 3 units Consultation Schedule : M 1:00 – 5:00 pm
Course Schedule : TTh 1:00 - 2:30; 2:30 - 4:00 pm Venue : Department of Accountancy

Course Description : Managerial economics is the application of economic methods in the managerial decision-making process. This covers the main aspects of
managerial economics: the theory of the firm; demand theory and estimation; production and cost theory and estimation; market structure and
pricing; game theory; investment analysis and government policy. It includes numerous and extensive case studies, as well as review questions
and problem-solving sections at the end of each chapter. This requires problem-solving approach and case studies to provide an understanding of
how the relevant principles can be applied to real-life situations involving managerial decision-making.

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Course Goals : The course is designed in accordance with the following:

A. National Goals of the present administration of the Republic of the Philippines (UNDP SDGS by 2030; 17 goals)
1. End extreme poverty in all forms by 2030
2. End hunger, achieve food security and improved nutrition and promote sustainable agriculture
3. Ensure healthy lives and promote well-being for all at all ages
4. Ensure exclusive and equitable quality education and promote lifelong learning opportunities for all
5. Achieve gender equality and empower all women and girls
6. Ensure availability and sustainable management of water and sanitation for all
7. Ensure access to affordable, reliable, sustainable, and modern energy for all
8. Promote sustained, inclusive and sustainable economic growth, full and productive employment, and decent work for all
9. Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation
10. Reduce inequality within and among countries
11. Make cities and human settlements inclusive, safe, resilient, and sustainable
12. Ensure sustainable consumption and production patterns
13. Take urgent action to combat climate change and its impacts
14. Conserve and sustainably use the oceans, seas, and marine resources for sustainable development
15. Protect, restore, and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land
degradation and halt biodiversity loss
16. Promote peaceful and inclusive societies for sustainable development, provide access to justice for all and build effective, accountable and inclusive
institutions at all levels
17. Strengthen the means of implementation and revitalize the global partnership for sustainable development

B. Regional Goals, specifically on:

1. Enhancing the social fabric
2. Inequality-reducing transformation
3. Increasing potential growth

C. College of Business and Management goals on:

1. Produce globally competent and ethical professionals in the field of accountancy, business administration and office administration;
2. Conduct research, development and extension programs that enhance efficiency and productivity geared towards global quality standards; and
3. Strengthen linkages with the industry, government and non-government organizations and other institutions to widen the avenue for the college’s academic
and non-academic activities.

D. Objectives of the Department on providing instruction to graduate students that enables them to:

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 Primary objective: To produce competent and ethical professional accountants capable of making a positive contribution over their lifetimes to the profession and
society to which they work.

Secondary objectives:
1. Prepare the students to pass the CPA licensure examination.
2. Prepare the students for employment in commerce and industry, public practice, government and education sector.

Course General Objective

At the end of the midyear, Managerial Economics students must have:

1. Explained the basic concepts on managerial economics.

2. Applied those concepts in business environment.

3. Applied economic methods in the managerial decision-making process.

Outcomes-based Assessment of
Time Resource
Desired Learning Outcomes Course Content Teaching and Learning References
Frame Materials
Learning Activities Outcomes
At the end of the unit/session, students must have: 1. Course Orientation 1.  Oral recitation
1. familiarized with CMU mission and vision, - Course syllabus 30 2. Guided group  “Getting to LCD Course syllabus
course context, grading system, and classroom policies - Class policies minutes discussion know you, Laptop
2. explained the goals of the college and 2. 3. Self- introduction getting to know Book CMU Code
objectives of the department; and 3. Getting to know each other and Grade calculation more about
expressing expectations you”
3. acquainted with each other and level off
expectations
At the end of the unit, students must have: Topic I. Introduction to Managerial
1. Enumerated the application of economics analysis in Economics  Class discussion  Graded oral LCD See References
dealing with managerial problems and decisions A. Nature, scope, methods of  Oral recitation recitation Laptop below
2. Applied the systematic approach towards analyzing Managerial Economics  Library work  Written Output Books
12 hours
managerial decisions B. Theory of the firm  Group works  Presentation
3. Understood and explain the various theory rationalizing the  Multiple-choice
examination
existence and orientation of various firms

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At the end of the unit, students must have: Topic II. Demand Analysis
1. Illustrated an economic model of profit-maximizing firm. A. Demand theory  Class discussion  Graded oral LCD See References
2. Explained and applied marginal analysis to derive optimal B. Demand estimation  Oral recitation recitation Laptop below
decisions.  Library work  Written Output Books
3. Understood the principles of the demand theory.  Presentation
4. Identified the determinants of demand. 12 hours
 Multiple-choice
5. Explained the responsiveness of demand based on the examination
changes on its determinants.
6. Estimated or forecasted demand in real life management
scenarios.
MIDTERM EXAMINATION
At the end of the unit, students must have: Topic III. Production and Cost Analysis
1. Understood the concept of production and cost. A. Production theory  Class discussion  Graded oral LCD See References
2. Enumerated and described the determinants of supply. B. Cost theory  Oral recitation recitation Laptop below
3. Explained the responsiveness of supply based on the C. Cost estimation  Library work  Written Output
changes on the determinants. 3 hours  Presentation
4. Described the nature of cost either in the short or long run  Multiple-choice
production examination
5. Conducted cost analysis.
CMU Palaro
Continuation of Topic III 9 hours
At the end of the unit, students must have: Topic IV. Strategy Analysis
1. Enumerated and described different market structures and A. Market structure and pricing 12 hours  Class discussion  Graded oral LCD See References
its effect to pricing. B. Game theory  Oral recitation recitation Laptop below
2. Explained and applied game theory and competitive C. Pricing strategy  Group works  Written Output
strategies to tackle market competition. D. Investment analysis  Presentation
3. Applied investment analysis. E. Government and managerial policy  Multiple-choice
4. Determined the applicability and impact of different examination
government policies to firms
FINAL EXAMINATION

REFERENCES:

1. Samuel, W.F. and Marks, S.G. (2012). Managerial economics (7th Ed.) John Wiley & Sons. ISBN 978-1-118-04158.
2. Principles of Managerial Economics. (2016). The Open University of Hongkong. Retrieved from: http://www.opentextbooks.org.hk/ditabook/15497.

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WEB REFERENCES:
1. https://www.managementstudyguide.com/managerial-economics.htm
2. https://new.edmodo.com/groups/ac-55-managerial-economics-29997434. Class Code: pu8wsq
3. https://www.facebook.com/groups/509122353230447/. Group Name: AC 55 Managerial Economics 1st SEM SY19-20

GRADING SYSTEM:

Components Weight equivalent (%) Midterm (1/3) Final Term (2/3)

Attendance/Class Participation 10%  
Quizzes/Unit Tests 30%  
Case Study/Problem Sets/Business Analysis 30%  
Term exam 30%  

COURSE REQUIREMENTS:
1. Written report on assigned topic for presentation INSTRUCTIONS
2. Portfolio/Compilation of Quizzes and Case Study
3. Actual business analysis Format for Texts
Font Style : Arial
Font Size : 12
LEARNING TASKS/ACTIVITIES:
Format for Tables
A. Class discussion Font Style : Arial Narrow
B. Graded oral recitation Font Size : 11
C. Group work
D. Reporting References
E. Writing a narrative report APA 6th edition
F. Multiple-choice questions
Page Formatting
G. Compiling course outputs Margins:
Top, bottom : 0.5 inches
Left, right : 0.8 inches

Paper Size : 8.5 x 13 inches

Page Number : bottom right (Arial, 11)

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COURSE MAPPING:

AC 55 – Managerial Economics OUTCOMES

COMMON TO SPECIFIC TO BS IN
COMMON TO ALL COMMON TO THE BUSINESS AND INSTITUTIONAL
Topics HORIZONTAL ACCOUNTANCY
PROGRAMS MANAGEMENT DISCIPLINES OUTCOME
TYPE DISCIPLINE
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z AA BB
I – Introduction to
Managerial L L O L L P O O O P P P O O O O O O L O O L O L O O O O
Economics
II - Demand
Analysis L L O L L P O O O P P P O O O O O O L O O L O L O O O O

III - Production
L L O L L P O O O P P P O O O O O O L O O L O L O O O O
and Cost Analysis
IV - Strategy
L L O L L P O O O P P P O O O O O O L O O L O L O O O O
Analysis
LEGEND:

L – Facilitate LEARNING of the competencies (input is provided, and competency is evaluated)

P – Allow student to PRACTICE competencies (no input but competency is evaluated)
O – Provide OPPORTUNITY for development (no input or evaluation, but there is opportunity to practice the competencies)

POLICY ON CHEATING:

All students are expected to be academically honest. Cheating, lying and other form of unethical behavior will not be tolerated. Any student found guilty of cheating or
plagiarism in submitted course requirements will be rated 5.0 in the specific requirement or quiz in the first offense and 5.0 in the course for the second offense.
Plagiarism refers to the use of books, notes or other intellectual property without giving proper attribution to its author or representing the work of another person as
one’s own. Cheating refers to securing help in a test; copying tests, assignments, reports, article or technical paper; collaborating with other students during an
examination or in preparing academic work; signing another student’s name on an attendance sheet; or otherwise practicing scholastic dishonesty.

Student’s Conforme:

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I have read the course syllabus and understand that I have to comply with the requirements of the course and expectations from me as a student of Tax 41 Income
Taxation for the First Semester of SY 2018-2019. I am fully aware of the consequences of non-compliance with the aforementioned requirements and expectations.

______________________________
Student’s signature over printed name
_____________________
Date

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