SEMESTER-WISE BREAKUP OF COURSES

SCHEME OF STUDIES FOR THE DEGREE OF BBA

18 General Courses (54 Credits), 23 Major (69 Credits) & 6 Elective (18 Credits) = 141 Credit Hours

Semester 1 Semester 2
Course No. Course Title Course Course No. Course Title Course
Type Type
Eng-101 Composition and General BBA-102 Freshman English II General
Communication Skills
BBA-103 Arabic General SSH-102 Pakistan Studies General

BBA-105 Introduction to General BBA-106 Effective General

Computing Communication and
Leadership
BBA-108 Business Mathematics General
BBA-107 Contemporary World General
BBA-109 Oral Communication General BBA-110 Introduction to Major
and Presentation Management
IS-202 or Islamic Studies or General BBA-112 Principles of General
SSH-402 Ethics (For Non- Microeconomics
Muslims/ Foreigners)
Semester 3 Semester 4
BBA-201 Human Psychology General BBA-202 Business Major
Communication
BBA-203 Business Statistics General BBA-204 Principles of Marketing Major
BBA-205 Principles of General BBA-206 Environmental Services General
Macroeconomics
BBA-207 Financial Accounting I Major BBA-208 Financial Accounting II Major
BBA-209 Introduction to HRM Major BBA-210 Pakistan Economics General
BBA-211 Introduction to General BBA-212 Business Finance Major
Sociology
Semester 5 Semester 6
BBA-301 Cost Accounting Major BBA-302 Business Ethics Major
BBA-303 Marketing Major BBA-304 Organizational Major
Management Behaviour
BBA-305 Logic General BBA-306 Consumer Behaviour Major
BBA-307 Financial Management Major BBA-308 Management Major
Information System
(MIS)
BBA-309 Business and Major BBA-310 Entrepreneurship Major
Corporate Law
Elective 1 Specialization Elective 2 Specializatio
n
Semester 7 Semester 8
BBA-401 Business Research & Major BBA-402 Research Project Major
Report Writing
BBA-403 Operations Major BBA-404 Business Policy Major
Management
BBA-405 International Business Major BBA-406 Total Quality Major
Management Management
BBA-407 Leadership Major Elective5 Specialization
Elective 3 Specialization Elective 6 Specialization
Elective 4 Specialization
 List of Elective Courses
(i) BANKING AND FINANCE

BBABF-311 Money and Banking 3(3-0)

BBABF-312 Financial Statement Analysis 3(2-1)

BBABF-313 Corporate Finance 3(3-0)

BBABF-314 International Financial Management 3(3-0)

BBABF-315 Islamic Financial System 3(3-0)

BBABF-316 Investment and Portfolio Management 3(2-1)

(ii) MARKETING

BBAMK-311 Marketing Research 3(3-0)

BBAMK-312 International Marketing 3(3-0)

BBAMK-313 Advertising and Sales Promotion 3(2-1)

BBAMK-314 WTO Agreements: Implications for developing 3(3-0)

countries
BBAMK-315 Sales and Selling 3(3-0)

BBAMK-316 Supply Chain Management 3(3-0)

BBAMK-317 Marketing of Services 3(3-0)

BBAMK-318 New Product Development 3(2-1)

(iii) HUMAN RESOURCE MANAGEMENT

BBAHR-311 Strategic Human Resource Management 3(3-0)

BBAHR-312 Performance Management 3(3-0)

BBAHR-313 Leadership and Team Management 3(3-0)

BBAHR-314 Organization Development 3(2-1)

BBAHR-315 Case Studies in Human Resource Management 3(3-0)

BBAHR-316 Conflict and Negotiation Management 3(3-0)

BBAHR-317 Personnel Training and Development 3(2-1)