EXECUTIVE SUMMARY

The proponents decided to name the business as BoXnack, and it is owned by five (5)
business partners sharing equal rights to the business.

BoXnack is located at San Isidro, Masantol, Pampanga. The business is operating

from 5:00am to 5:00pm, Monday to Saturday. It offers affordable ad convenient fast
served meals with a “food-in-a-box” concept. Its target market is the Drivers,
workers, and students ages 13- above but 60 below. The required capital to put up this
business is only Php400, 000.00.

The business has the main head which manages overall affairs regarding the business
including the employees. There is one (1) Store manager, two (2) chef/cook, and two
(2) working staff. Each has different roles in running the business.

Boxnack has multiple reliable and credible supplier for raw materials and packaging
supples. The proponents’ basis on the number of supplies that will be purchase from
the supplier is their competitors. Having studied the proper utilization and proper
management of resources in the best way possible, the proponents believe that the
business can be successful and is viable.

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ACKNOWLEDGEMENT

The completion of this feasibility study was made possible through the invaluable and
countless support given by our family and friends. A sincere appreciation for the
presence of our Feasibility advisers, Ms. Nathalie M. Sunga and Ms. Rhea Mae T.
Gamad for guiding us in organizing, preparing and completing this study.
Thanks to our Parents, providing us financial needs and supports.
We thank Sir Reimon Guevarra, for his kindness to let us stay in the computer
laboratory and letting us use the internet for our some researches. Also thanks to Sir
Jayson, schools security personnel, and to the schools Janitor, for letting us stay in the
school and open our classrooms even school hours is done.
An appreciation to the help of Ms. Jennelle Usi for the creation of our projected
store’s Floor Plan, Exterior and Interior Designs, for it is a hard task to do.
Special thanks to our classmates for helping out in the process of completing this
study. To, Fanchesca Nadine Yumang for the help she provided us in the process.
Giving us extra lessons for the things we don’t fully understand, Thank You. To Mary
Grace Yumang for providing us guide samples while we are having difficulties in
some parts of the study, and Jobelle Diciembre for gaving us a file to help in inputting
datas in Microsoft excel, we thank you for those.
We are also greatful to our group members for their countless effort and unconditional
help in doing this study. To Aicea Louis Torno, for lending his laptop, a major need in
doing this study. To Ella Mae Santos, Joyce Sunga and Priscilla Bonifacio, for your
effort doing the physical works such conducting a survey, interviewing numerous
respondents and getting permits and etc. We do appreciate your efforts.
Special thanks to Mary Jane Bautista and Corrine Manansala, for they contributed a
lot of help in the process of completion of this study and for their effort providing
their ideas to make the study worth feasible.
Most of all to God, who guided us by giving us strength to do this whole heartedly
All helps and support we received is all appreciated! Thanks to all!

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TABLE OF CONTENTS
Approval Sheet……………………………………………………………………….i
Executive Summary…………………………………………………………………..ii
Acknowledgement……………………………………………………………………iv
Table of Contents……………………………………………………………………..v
CHAPTER 1: PROJECT BACKGROUND………………………………………….1
Project Proponents………………………………………..…………….…………….2
Proposed Business Name………………………………...……………………..…….3
Product Logo…………………………………………...……………………..………4
Mission and Vision………………………………………………………….………..6
Type of Business Organization………………………………………...……………..7

CHAPTER 2: ORGANIZATION AND MANAGEMENT STUDY….……………..8

Organization and Management Study (Introduction)…………………………………9
Personnel Breakdown………………………………………………………….……...9
Organizational Structure………………………………...………..…………….…….9
Organizational Chart…………………………………………………………..……...9
Job Title, Job Description, Job Specification……………………...….........……10-13
Capitalization & Compensation……………………………………………….……..14
Condition of Employment……………………………………………...….…………14
Recruitment and Hiring Process………………………………………..………….....23
Contract of Employment………………………………………….………………... 24
Management Proposals…………………………………………………………..…..27
Management Policies, System and Strategies …………………..…………………..28
Articles of Co-Partnership………………………………….………………………..29

CHAPTER 3: MARKETING ASPECT………………………………………...…..33

Marketing Aspect (Introduction)…………………...……………………………….34
Target Market Description…………………………….…………………………….34
Survey Form………………………………………………..………………….….36-37
Summary of the Survey……………………………….…….................................38-46

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Competitors……………………………………………..………………………...47-52
Prices……………………………………………………………………………..…53
Marketing Programs and System……………………………….………….…........55
CHAPTER 4: TECHNICAL STUDY………………………………………….…..69
Technical Study (Introduction)……………………...………………………….….70
Product List…………………………...………………………………………..…..71
Inventory Management…………………………..…………………………………72
Supplier’s Information………………………………….……………………….….79
Supplier’s Contract…………………………………………….……………………80
Floor Plan ………………………………………………..………………………….84
Interior and Exterior Design……………………………………………………..86-88
Equipments…………………………………………………………………………..89
Utility………………………………………………………………………………..92
Office Supplies and Sanitary Materials………………………………...……………92
Packaging……………………………………………………………………………94
Manpower Requirements……………………………………………………………96

CHAPTER 5: FINANCIAL STUDY……………………………………………….97

Introduction…………………………………………………………………………98
Major Financial Assumptions……………………………………………………….99
Total Projected Cost………………………………………………………………100
Sales Schedule…………………………………………………………………….101
Cost Of Sales………………………………………………………………………102
Depreciation Formula……………………………………………………………..103
Tax Rates and Exemptions……………………………………………………104-106
Selling and Administrative Expense……………………………………………….106
Salary Scheme………………………………………………………………………107
Projected Financial Statements………………………………………………...108-115
Financial Analyses…………………………………………………………… 116-119
Notes to Financial Statements…………………………………………………….120
Various Schedules……………………………………………………………121-129

CHAPTER 6: SOCIO-ECONOMIC STUDY……………………………….……...130

Socio-economic Study (Introduction)…………………..……………………..........131
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References…………………………………………………………………………134
Appendices………………………………………………… ……………..…….135
Documentation……………………………………………………………………..136

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