Personal

Branding
Persevering
Towards
Success
LEZA KLENK
LEZA KLENK

“ My entire
business is build
on my personal
brand. ”
WHAT IS PERSONAL IDENTIFY YOUR UNIQUE
BRAND? SELLING POINT

Branding yourself means to develop a COMMUNICATE IT RIGHT

unique professional identity and AND CONSISTENTLY
coherent message that sets you apart
from others either in your company
or in your industry.

3. EXPERIENCE
FOLLOW UP ON RESULTS
FROM YOUR PERSONAL
BRANDING STRATEGIES
WHY PERSONAL SEEK
BRAND? OPPORTUNITIES

BUILD RIGHT MANAGE YOUR

NETWORK REPUTATION
UNDERSTAND HOW
BUSINESS TRANSACTION
WORKS.
 BE PRESENT

First, people need to

SPEAK AND INTERACT
KNOW you.
Online. Offline.
SHARE SOMETHING
ABOUT YOU
 POSITIVE VIBES

Then, people need

SHOW EMPATHY
to LIKE you.
Online. Offline.
GIVE COMPLIMENTS AND
SUPPORT
 RESPOND AND REPLY

Only then, people

FOLLOW UP
start to TRUST you.
Online. Offline.

ADD VALUE TO OTHERS

 WORK WITH YOU

And, people will

WANT you. RECOMMEND YOU

Online. Offline.

INVEST IN YOU
WIN

INVESTORS, PARTNERS,
CUSTOMERS, EMPLOYEES
WHAT DO YOU WANT
PEOPLE TO REMEMBER 1. CHARACTER
YOU FOR?

2. SKILLS 3. EXPERIENCE
LEZA KLENK
BLOG: WWW.LEZAKLENK.COM LINKEDIN