SALES ENABLEMENT PLAN

Framework

For more information about the linked resources

Leverage the framework below to quickly below, visit the Sales Enablement Playbook.
empower your organization’s sales enablement strategy.

1 APPROVE 2 PREPARE 3 IMPLEMENT 4 BUILD 5 LAUNCH 6 MEASURE

Sales Support Distributor Metrics Sales Enablement

Readiness Assessment CRM Solution Study Buyer Persona
Effectiveness Survey Dashboard Metrics Dashboard

Sales & Marketing Marketing Automation Buying Process Partnership Application

Business Case Post Project Evaluation
Alignment Tool Solution Study Stage Mapping Form

Marketing Collateral Sales Intelligence Sales Playbook Partnership Develop-

Strategy Scorecard
Management Tool Solution Study Template ment Tracking Tool

Project Plan Dir. of Sales Enablement Partnership Marketing

CPQ Solution Study Positioning Statement
Template Job Description Assessment

Enablement Knowledge Unique Selling Partnership Marketing

Management Study Proposition Agreement

Sales Communication Partnership Marketing

Competitive Analysis
Solution Study Evaluation Matrix

Sales Enablement Competitive Products Referral Partnership

RFP Template Sales Reference Agreement